Amplify.net Aggressively Expands in Japan; Inks Distribution Partnership with Networld, Inc. With Advanced Multi-Homing Network Solutions.Business Editors/High-Tech Writers FREMONT, Calif.--(BUSINESS WIRE)--July 23, 2002 Establishes Business Operations Business operations are those activities involved in the running of a business for the purpose of producing value for the stakeholders. Compare business processes. The outcome of business operations is the harvesting of value from assets in Tokyo; Appoints Veteran Executive Mr. Bungo Kamimura Country Manager Amplify.net, Inc., a leader in solutions that amplify the security, resiliency, capacity and quality of IP networks, continues its aggressive market penetration Noun 1. market penetration - the extent to which a product is recognized and bought by customers in a particular market penetration - the act of entering into or through something; "the penetration of upper management by women" in Japan and announced today that it has signed a distribution partnership with Networld, Inc., a national value-added distributor headquartered in Tokyo specializing in leading-edge security and high-availability solutions. Simultaneously, the company has established its local business operation in Tokyo to provide sales, marketing and support of its complete line of advanced IP network solutions. Mr. Bungo Kamimura, a veteran executive in the networking industry, has been appointed as Amplify's business manager in Japan, reporting directly to Pauline Lo Alker, Amplify.net's President & CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "Multi-Homing": Technology to Amplify Network Reliability, Resiliency, and Security & High Availability Also called "RAS" (reliability, availability, serviceability) or "fault resilient," it refers to a multiprocessing system that can quickly recover from a failure. There may be a minute or two of downtime while one system switches over to another, but processing will continue. In today's network-driven business environment, not only is network "down time" not an option, failure detection and automatic recovery is a necessity. With high-speed broadband service See broadband and broadband service provider. offerings (up to 12 Mbps at around U.S. $40/month readily available in recent months from a number of large service providers in Japan), the adoption of ADSL See DSL. ADSL - Asymmetric Digital Subscriber Line connectivity in corporate networks is growing at a rapid rate. While the intrinsic benefit of conducting business over inexpensive public networks is well understood, network security and resiliency is becoming a critical priority. iSurfJanus-RX: A Family of Secure Multi-Homed Route Expeditors During March 2002, Amplify.net introduced a family of Multi-Homed Route Expeditors, the iSurfJanus-RX(TM) ("RX"), designed specifically for small and mid-sized enterprises (SMEs) and branch/remote operations of large corporations. "Our concept of Multi-Homing is to aggregate several public and/or private WAN links connected to the same or different ISPs, while providing dynamic inbound and outbound WAN load balancing The fine tuning of a computer system, network or disk subsystem in order to more evenly distribute the data and/or processing across available resources. For example, in clustering, load balancing might distribute the incoming transactions evenly to all servers, or it might redirect them and backup, plus automatic link failure protection and recovery," said Pauline Lo Alker. "To ensure privacy and intrusion protection, the availability of VPN (Virtual Private Network) A private network that is configured within a public network (a carrier's network or the Internet) in order to take advantage of the economies of scale and management facilities of large networks. and firewall is a must. The RX offers all of these functionality plus high throughput at a very affordable price. With Networld's marketing and sales wherewithal in Japan, we are very optimistic about the success of this partnership." The RX is a cost-effective solution for expanding network bandwidth capacity and optimizing throughput by seamlessly balancing inbound and outbound traffic Traffic originating in the continental United States destined for overseas or overseas traffic moving in a general direction away from the continental United States. load even when multiple ISPs are deployed, without their involvement. It enables businesses to optimize recurring monthly WAN line cost by combining inexpensive high-speed ADSL connections with traditional ISDN ISDN in full Integrated Services Digital Network Digital telecommunications network that operates over standard copper telephone wires or other media. , Frame Relay A high-speed packet switching protocol used in wide area networks (WANs). Providing a granular service of up to DS3 speed (45 Mbps), it has become popular for LAN to LAN connections across remote distances, and services are offered by most major carriers. or T1 lines. It delivers a near instantaneous return on investment (ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). ) depending on the existing enterprise network infrastructure and the iSurfJanus-RX model installed. Bringing Solutions to the Market Aggressively via Distribution Partnerships "Amplify's RX family of Multi-Homed Route Expeditors offers Japanese enterprise users the efficiency and cost benefits of conducting business through a combination of public and private networks in a secure and reliable manner," said Shoichi Morita, Director and General Manager of Sales Division at Networld, Inc. "Given the exciting broadband market dynamics in Japan today, the introduction of iSurfJanus-RX family is very timely. Its multi-homing and load balancing capability will enable Japanese corporate customers to take full advantage of the extremely attractive ADSL offerings today." Since its first introduction in May 2002, the iSurfJanus-RX family has been successfully installed in various customer sites in the U.S., Canada and in Taiwan and is currently in evaluation by a number of value-added resellers, system integrators and service provides in Japan. Amplify's current distribution partners in Japan includes NTT-ME, a wholly-owned subsidiary of NTT NTT Nippon Telegraph and Telephone Corporation NTT New Technology Telescope NTT National Technology Transfer, Inc NTT Name That Tune (TV game show) NTT National Tree Trust NTT Number Theoretic Transform Corporate and Takachiho Koheki Co., Ltd. "The enthusiastic reception we have received so far clearly indicates that the market is waiting for a product like our RX," said Bungo Kamimura, Amplify.net's Country Manager in Japan. "Its unparallel value in functionality, performance and price enables IT managers to add important security and resiliency measures to branch offices, a luxury that was not economically feasible before." About Amplify.net, Inc. (http://www.amplifynet.com) Amplify.net, privately held Silicon Valley Company, develops and delivers technologies and products that amplify the value of IP Networks. Amplify.net addresses the needs of businesses and service providers through solutions that optimize the performance and capacity of IP networks and ensure network security and resiliency. About Networld, Inc. (http://www.networld.co.jp) Established in August 1991 and consolidated with Netserve, Inc. in October 2000, Networld, Inc. specializes in delivering value-added network A communications network that provides services beyond normal transmission, such as automatic error detection and correction, protocol conversion and message storing and forwarding. Telenet and Tymnet are examples of value-added networks. solutions from IP backbone, high availability, server-based computing, to secure networks. Headquartered in Tokyo with branch offices in various parts of Japan, Networld's major corporate shareholders include Otsuka Shokai Co., Ltd., Sumitomo Corporation and MACNIC INC. About Bungo Kamimura: Amplify.net Japan Country Manager Mr. Kamimura brings more than 15 years of marketing and business development experience in the networking industry, deeply involved in the early stages of Local Area Network and Internetworking markets in Japan. During his tenure with NetOne Systems, a major value-added distributor, he was responsible for successfully introducing several leading-edge US technologies to Japan (including Cisco/Crescendo's CDDI (Copper Distributed Data Interface) A version of FDDI that uses UTP (unshielded twisted pair) wires rather than optical fiber. The technology was developed by Crescendo Communications, Sunnyvale, CA, which was acquired by Cisco in 1993. , Kalpana's Ethernet switch, Synernetics's switch, Netstar's Gigabit router, Agile Networks Automated Virtual LAN), which became the major driving factor for NetOne's successful IPO (Initial Public Offering) The first time a company offers shares of stock to the public. While not a computer term per se, many founders, employees and insiders of computer companies have found this acronym more exciting than any tech term they ever heard. in 1996. After NetOne Systems, Mr. Kamimura became the manager of Agile Networks' Japan operations. Agile Networks was later acquired by Lucent. A graduate of the National College of Technology in Hokkaido, Japan, Mr. Kamimura began his career at Hewlett-Packard Japan where he held various technical development and sales positions. |
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