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Ames Announces Annual Home Book Event; October 5 - October 21, 2000.


Business Editors

ROCKY HILL Rocky Hill, town (1990 pop. 16,554), Hartford co., central Conn., a suburb of Hartford, on the Connecticut River; settled c.1650, inc. 1843. Chemical coatings and synthetic textiles are made there. Rocky Hill was an important river port from 1700 to 1820. , Conn.--(BUSINESS WIRE)--Oct. 5, 2000

Ames Department Stores This is a list of department stores. In the case of department store groups the location of the flagship store is given. This list does not include large specialist stores, which sometimes resemble department stores. , Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: AMES) announced today the publication of its annual Home Book, a 48-page catalog of spectacular offerings for house and home.

The Ames Home Book includes 416 items that will satisfy the cooking, crafting, decorating and electronics needs of customers of all 476 Ames stores. In effect for the next 17 days, until October 21, 2000, Ames shoppers can capitalize on Cap´i`tal`ize on`   

v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>.
 Extra Special Bargains and discounts up to 50% on items for every area of the home.

"As the weather turns cooler and days become shorter, our customers tend to spend a lot more time indoors," commented Joseph R. Ettore, chairman and chief executive officer for Ames. "And especially this year, with fuel and heating prices on the rise, they are going to be increasingly concerned about acquiring the products that will help them stay comfortable in their homes."

Whether that comfort comes from new couch covers that refresh the look of living rooms, new non-stick cookware to make indoor cooking and baking easier, or flannel sheets and down comforters to combat cold Fall and Winter nights, the Ames Home Book offers something for every room in the house.

"The Home Book has been a staple Fall offering at Ames for the past 7 years," continued Ettore. "Our customers recognize the exceptional quality and value of our home goods. They are cost and quality conscious consumers, and they know that when they need a bargain, but don't want to sacrifice quality or customer service, their best bet is Ames."

With 476 stores located in 19 states and the District of Columbia District of Columbia, federal district (2000 pop. 572,059, a 5.7% decrease in population since the 1990 census), 69 sq mi (179 sq km), on the east bank of the Potomac River, coextensive with the city of Washington, D.C. (the capital of the United States). , Ames is the nation's largest regional, full-line discount retailer with annual sales of $4 billion. Ames offers a broad range of merchandise categories including family apparel, housewares house·wares  
pl.n.
Cooking utensils, dishes, and other small articles used in a household, especially in the kitchen.
, domestics, electronics, ready-to-assemble and patio furniture pa´ti`o fur´ni`ture

1. Furniture such as chairs, tables, settees or loungers, suited for use on a patio , i.e. such that will not be damaged by exposure to rain, sun or other outdoor elements.
, jewelry, craft and pet supplies, health and beauty care items, stationery, sporting goods, toys, seasonal products and more.

To find the location of the Ames store nearest you, dial 1-800-SHOP-AMES.

Visit us at http://www.AmesStores.com or http://espanol.AmesStores.com.
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Publication:Business Wire
Date:Oct 5, 2000
Words:350
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