Americana Publishing, Inc. to Save 30 Percent in Printing Costs of Large Quantity Items.

Business Editors

ALBUQUERQUE, N.M.--(BUSINESS WIRE)--May 27, 2004

In Addition To Other Cost Cutting Measures

Cut In Printing Costs To Have Positive Effect On Bottom Line

Americana Publishing, Inc. (OTCBB:APBH) today announced that it will save about one-third of its usual printing costs on large quantity items such as CD labels, cover inserts, and promotional materials.

"We have lowered our material costs again by selecting a new printer for our large quality items," said George Lovato, Jr., chairman and chief executive officer of Americana. "The 30 percent savings is expected to have a positive effect on our bottom line for the third and fourth quarter of 2004."

Earlier this year Americana announced cost savings in manufacturing of its products and in duplication costs. The Company has its own highly efficient in-house duplication equipment for making books on tape and CDs as well as a state-of-the-art packaging facility.

In addition, Americana has signed with United Parcel Service on an incentive program which will reduce its shipping costs by about 17 percent.

"This year we anticipate shipping costs to approach six figures," said Lovato. "This 17 percent savings will turn out to be significant by year end."

Americana Publishing, Inc. is an up-and-coming leader in the nearly $2 billion audio books industry. The Company currently has approximately 450 book titles and should have well over 500 by year-end, which it sells through the Internet, retail stores, libraries as well as major truck stop distributors. The Company also has a growing print book division and just launched a film production and distribution division, Americana Entertainment, Ltd.

With the Company's audio CD program under way, it plans to segue that part of the business into a DVD rental program.

According to the Video Software Dealers Association, video consumers in the United States doubled their DVD rental spending to an unprecedented $2.9 billion in 2002.

About Americana Publishing, Inc.

Americana Publishing, Inc. is a vertically integrated multimedia publishing company whose primary business is publishing and selling audio books, print books and electronic books in a variety of genres. Sales of its products are conducted through the Internet as well as a distribution network of more than 35,000, retail stores, libraries and truck stops. According to the Audio Publishers Association (APA), annual sales of audio books are nearly $2 billion. Currently 42 million Americans listen to audio books and 58 percent of that group listen to more than 2 per month. The median income of listeners is $54,900 while the median age of male listeners is 41.9 and female listeners is 44.2 years.

The Private Securities Litigation Reform Act of 1995 provides a "safe harbor" for forward-looking statements. Certain of the statements contained herein, which are not historical facts, are forward-looking statements with respect to events, the occurrence of which involve risks and uncertainties. These forward-looking statements may be impacted, either positively or negatively, by various factors. Information concerning potential factors that could affect the Company is detailed from time to time in the Company's reports filed with the Securities and Exchange Commission.