AmericanGreetings.com Affiliate Program Turns E-Cards to Hard Cash; More Than 52,000 Affiliates Now Link to the Web's Fastest-Growing Electronic Greetings Site.Business Editors, High-Tech Writers CLEVELAND--(BUSINESS WIRE)--June 20, 2000 AmericanGreetings.com (AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. Keyword: AG), the fastest growing, second largest online greeting card site, and a subsidiary of American Greetings American Greetings Corporation, Inc. NYSE: AM is the world's largest publicly-traded greeting card company. It is based in Cleveland, Ohio and sells paper greeting cards, electronic greeting cards, party products (such as wrapping papers and decorations), and electronic Corporation (NYSE NYSE See: New York Stock Exchange :AM), is now also the preferred affiliate partner for thousands of web sites that want to offer high-quality online greetings to their visitors. AmericanGreetings.com now has one of the most successful and pervasive programs on the Internet with over 52,000 affiliates. The AmericanGreetings.com affiliate program, managed by performance marketing leader Be Free Inc. (Nasdaq: BFRE BFRE Besoin en Fonds de Roulement d'Exploitation (French: Working Capital Requirement for Exploitation) ), generates millions of impressions for AmericanGreetings.com each month. It allows visitors from some of the Web's largest and best-known sites as well as the smallest sites to easily link to thousands of free greetings through banners and text links. AmericanGreetings.com has nearly eight million unique visitors A count of how many different people access a Web site. For example, if a user leaves and comes back to the site five times during the measurement period, that person is counted as one unique visitor, but would count as five "user sessions. at home and three million unique visitors at work, and is consistently ranked as one of the top 20 Web sites (Nielsen//NetRatings May 2000). While AmericanGreetings.com has benefited from strong traffic growth, the affiliated sites also benefit. They earn a competitive rate of $.05 for every click-through from their site to AmericanGreetings.com and can earn up to a 10 percent commission on selected e-commerce transactions. CashPile.com, an affiliate of AmericanGreetings.com explains their success with the program. "As a directory of over 2700 affiliate programs, CashPile.com has seen programs lack substance and value. However, the AmericanGreetings.com affiliate program is solid, offering detailed information, including a FAQ (Frequently Asked Questions) A group of commonly asked questions about a subject along with the answers. Vendors often display them on their Web sites for use as troubleshooting guidelines. page, with many opportunities to generate revenue. More importantly, they keep in contact with their affiliates on a consistent basis, providing up-to-date information, resources, and promotional tools. This is what makes affiliates successful," Jim Scott This article is about the musician. For other uses, see Jim Scott (disambiguation). Jim Scott is a finger-style guitarist, singer/songwriter and composer in the genres of jazz, classical and folk music. , VP of Business Development & Sales CashPile.com The AmericanGreetings.com affiliate program has many unique features that have driven its popularity with partner sites all over the Web. The program's features include: -- Largest collection of online greetings. Because of the wealth of creative content at AmericanGreetings.com, affiliate sites can count on finding greeting products that fit the interests of their own visitors -- Easy implementation. Affiliates can link to automatically updated banner ads that reflect upcoming holidays, promotions and special events. There's no need to cut and paste To move an object from one location to another. When the operation is complete, there is nothing left in the original location. It may refer to relocating files from one folder to another or to relocating selected text or images from one document to another. image files or write HTML HTML in full HyperText Markup Language Markup language derived from SGML that is used to prepare hypertext documents. Relatively easy for nonprogrammers to master, HTML is the language used for documents on the World Wide Web. code for every holiday. -- Virtual Storefront. Provides an online storefront A store on the Internet that offers items for sale and is capable of handling the financial transaction online. See cybermall and digital money. that supplies affiliates with a large interactive ad, which lets visitors link to various features within AmericanGreetings.com. -- Auto-merchandising. The AmericanGreetings.com creative team develops 35,000 new products each year -- making it easy for affiliates to have the latest and most relevant promotions on their sites. -- Instant feedback. Affiliates have the ability to review reports online anytime at http://www.reporting.net. "Sending online greetings is the second most popular activity on the Web," said Anne Everhart, senior vice president of marketing and communications for AmericanGreetings.com. "Our goal is to ensure that people can share and express themselves from wherever they happen to be on the Web. The affiliate program is a highly effective way for us to make sending greetings both easy for people and profitable for our affiliates," said Everhart. "AmericanGreetings.com has a viral product that lends itself very well to an affiliate program," said Gordon Hoffstein, chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Be Free Inc. "Be Free worked with AmericanGreetings.com to develop a seamless program that will drive extraordinary results and meet the specific and unique needs of their partners." About AmericanGreetings.com AmericanGreetings.com is the fastest growing and second largest provider of electronic greetings and a leading relationship service provider. Through partnerships with AOL, Yahoo! and Lycos, AmericanGreetings.com (America Online keyword: AG) reaches 81 percent of all Web users. In addition, it is the only online greetings site offering interactive games and comics as well as free Web-based software for making customized paper greetings that are printable at home. With more than 14,000 high-quality greetings, licensed characters, invitations, games and Hi-Brow Comix com·ix pl.n. Comic books and comic strips, especially of the underground press: "the countercultural . . . comix of the sixties and early seventies, with their explicit criticism of American society" (TM) AmericanGreetings.com puts the fun and the feelings into communicating online. American Greetings is the world's largest publicly held creator, manufacturer and distributor of greeting cards and social expression products. Its staff of artists, designers and writers comprises one of the largest creative departments in the world and helps consumers "say it best" by supplying more than 15,000 greeting card designs to retail outlets in nearly every English-speaking country. The company markets greeting cards under the brand names American Greetings, Forget Me Not, Carlton Cards and Gibson Greetings. Business units include Balloon Zone, DateWorks calendars, Designers' Collection stationery, DesignWare party goods, GuildHouse candles, Learning Horizons educational products, Magnivision reading glasses, and Plus Mark seasonal gift-wrap and boxed greetings. American Greetings employs more than 21,000 associates around the world and drives more than $2 billion in annual sales. For more information on the company, visit http://www.americangreetings.com on the World Wide Web. About Be Free, Inc. Be Free, Inc. (Nasdaq:BFRE) is the leader in performance marketing -- the next generation of online marketing. Be Free helps its customers build and manage uniquely branded online sales channels, enabling these sites to capture revenue by driving site traffic, generating qualified leads and selling products in context on locations throughout the Web. Be Free's customers include some of the Internet's leading merchants, online services and portals such as IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) (NYSE:IBM), America Online, Inc. (NYSE:AOL), barnesandnoble.com (Nasdaq:BNBN), GoTo.com (Nasdaq:GOTO), Mercata, CNet (Nasdaq:CNET), Garden.com (Nasdaq:GDEN), PC Connection (Nasdaq:PCCC PCCC Passaic County Community College (Paterson, NJ) PCCC Platform Communication on Climate Change (The Netherlands) PCCC Porsche Ceramic Composite Clutch ), Lycos (Nasdaq:LCOS (Liquid Crystal on Silicon) A technology used to make microdisplays for rear-projection TVs and head-mounted displays (HMDs). Each LCoS chip hosts a grayscale LCD shutter sandwiched between a cover glass and a mirror. ), About.com (Nasdaq:BOUT) and Yahoo!(R)GeoCities (Nasdaq:YHOO YHOO Yahoo! Inc. (NASDAQ symbol) ). Collectively, Be Free's customers have more than 3.5 million affiliates in their sales channels. Affiliates can enroll in performance marketing programs using Be Free's technology with a streamlined application form called FastApp, located at http://www.reporting.net/networks/affiliates/bf_fast_app. Founded in 1996, Be Free has offices in Marlborough, MA, Pittsburgh, PA, Atlanta, GA, Chicago, IL, Los Angeles, CA, Culver City, CA, Campbell, CA, Austin, TX, Silver Spring, MD, Seattle, WA, New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , NY and Windsor, UK. For more information, visit http://www.befree.com. |
|
||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion