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American White Cross, Inc. receives FDA approval to market nasal dilators.


DAYVILLE, Conn.--(BUSINESS WIRE)--Sept. 23, 1996--American White Cross, Inc. (Nasdaq:AWCIQ) announced today that it has received FDA FDA
abbr.
Food and Drug Administration


FDA,
n.pr See Food and Drug Administration.

FDA,
n.pr the abbreviation for the Food and Drug Administration.
 approval to market and sell its new line of external nasal dilators. The nasal dilators, which will be marketed under the AirMax and Silent Nite brand names, are intended to enhance breathing capacity during exercise and reduce snoring snoring, rough, vibratory sounds made in breathing during sleep or coma. The noisy breathing is the result of an open mouth and a relaxation of the palate; it is frequently induced by lying on one's back.  through enhanced air flow.

Howard Koenig, Chairman and Chief Executive Officer, stated, "This is great news and will position us well to compete in this exciting high growth market." Recent market estimates place the number of people in the U.S. who suffer from chronic snoring problems at 40 million with 80% of all U.S. households claiming at least one snorer snore  
intr.v. snored, snor·ing, snores
To breathe during sleep with harsh, snorting noises caused by vibration of the soft palate.

n.
1. The act or an instance of snoring.

2.
.

American White Cross, Inc. manufacturers and markets a wide variety of health and personal care products including adhesive bandages adhesive bandage
n.
A dressing of absorbent gauze affixed to plastic or fabric coated with a pressure-sensitive adhesive.
, cotton swabs "Q-Tip" redirects here. For the rapper, see Q-Tip (rapper). For the band, see Q-Tips (band).

Cotton swabs (British English: cotton buds) are used in first aid, cosmetics application, and a variety of other uses.
, cosmetic cotton products and first aid kits.

CONTACT: AMERICAN WHITE CROSS, INC.

Scott Vertrees

Vice Chairman

(714) 248-8900

Thomas Rallo

Senior Vice President

(860) 779-4114

or

Morgen-Walke Associates

IR CONTACT: June Filingeri/Melissa Garelick

PRESS: Leslie Feldman/Suzanne Miller

(212) 850-5600
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 23, 1996
Words:181
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