American Marketing Association to Host Beyond Borders: Making Worldwide Marketing a Reality; DFW-AMA Professional Development Event Includes Marketing Veterans from Oracle, McDonald's, DFW International Airport and Mary Kay.

DALLAS -- The Dallas-Fort Worth Chapter of the American Marketing Association today announced its upcoming professional development event, Beyond Borders: Making Worldwide Marketing a Reality, April 6, 2006. The one-day event will showcase how top performing organizations capitalize on global marketing.

Scheduled Speakers include:

--Master of Ceremonies, David Johnson -- CBS Radio, KRLD-AM 1080

--IBM -- VP of Marketing for IBM.com, Pam Kaplan

--Oracle -- GVP of Oracle Marketing, Fred Studer

--DFW International Airport -- VP of Public Affairs, Ken Capps

--Mary Kay -- SVP of Marketing, Rhonda Shasteen

--Davis Munck Butrus -- Attorney at Law, Chair, International Business & Trade Practice, James Chester

--McDonald's -- Former VP of Children's Advertising, Linda Kravitz

--Houston AMA, One Real World -- Head of AMA International SIG, CEO of One Real World (a Hispanic Marketing Agency), Manuel Delgado

--Mayor of Irving, Mayor Gears

What:      Beyond Borders: Making Worldwide Marketing a Reality

When:      Thursday, April 6,
           7:30 a.m. - 6:30 p.m.

Who:       DFW Chapter of the American Marketing Association

Where:     University of Dallas
           1845 E. Northgate Drive
           Irving, TX 75062

Cost:      Full Day Registration:
           Member: $225, Non-Member: $250, Student: $125
           Half-Day Registration:
           Member: $175, Non-Member: $200, Student: $100

More info: http://www.dfwmarketing.org

About the American Marketing Association:

The American Marketing Association (AMA) is the largest marketing association in North America with over 40,000 members. It is a professional organization for individuals involved in the practice, teaching and study of marketing. It is also the leading source for professional development, education, information and networking in the field of marketing. www.marketingpower.com

About the Dallas-Fort Worth AMA Chapter:

With nearly 600 members, the Dallas-Fort Worth AMA is among the top ten professional chapters of the more than 70 chapters across the US and Canada. The local organization provides a forum for professional development, education and networking through monthly luncheons in Dallas and Fort Worth, a "Power Breakfast" Learning Series, job postings and career information through the Marketing Career Network and an array of social as well as cultural events. www.dfwmarketing.org