American Lawyer Media to Launch Small Firm Business, New Quarterly to Provide Saturation Coverage of Small Law Firm Market.Business Editors/Legal Writers NEW YORK--(BUSINESS WIRE)--Feb. 2, 2004 American Lawyer Media ALM (formerly American Lawyer Media), is a leading integrated media company, focused on the legal and real estate communities. ALM owns and publishes 33 national and regional magazines and newspapers focused on the legal and real estate communities, including , Inc. (ALM), the nation's leading legal journalism and information company, will launch a new quarterly magazine, Small Firm Business(TM), focused on management, financial and operations issues faced by law firms This list of the world's largest law firms by revenue is taken from The Lawyer and The American Lawyer and is ordered by 2006 revenue:[1]
The magazine will include news, information and advice from industry experts and practitioners to help legal professionals manage the business side of running a smaller law firm -- including real estate, finance, technology, marketing, accounting/billing, risk management, client development, human resources The fancy word for "people." The human resources department within an organization, years ago known as the "personnel department," manages the administrative aspects of the employees. , legal research and disaster preparation. It will offer practical, hands-on tips, case studies, and innovative insights, designed to help these firms compete in today's challenging legal environment. For advertisers, Small Firm Business will provide a highly targeted media vehicle for reaching virtually every small law firm in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . Initial projected distribution for the first issue will be 70,000. "Smaller firms face unique issues in managing and growing their practices and bottom lines. Now, for the first time, there will be a publication devoted exclusively to addressing the needs of this growing sector of the legal economy," said Kevin Vermeulen, group publisher of Small Firm Business. "And, business to business marketers looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. total coverage of this important segment of the American small and medium business market now have a cost-effective media vehicle for their campaigns." The four-color, standard magazine-sized publication will be distributed through controlled circulation to U.S. law firms and law offices with up to 40 lawyers. Bonus distribution is planned for major industry meetings, including the Law Firm Inc. Conference & Exposition, LegalTech New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of and Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. and the ABA Aba (ä`bä), city (1991 est. pop. 264,000), SE Nigeria. It is an important regional market, a road and rail hub, and a manufacturing center for cement, textiles, pharmaceuticals, processed palm oil, shoes, plastics, soap, and beer. TechShow. Additional advertising and circulation information is available from Joseph Mennella, Associate Publisher at 1-800-888-8300 or jmennella@amlaw.com. Headquartered in New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. , ALM is a leading integrated media company, focused on the legal industry. ALM currently owns and publishes 27 national and regional legal magazines and newspapers, including The American Lawyer(R) and The National Law Journal(R). ALM's other businesses include Web, book, custom and newsletter publishing, court verdict and settlement reporting, production of legal trade shows and conferences, educational seminars and distribution of content related to the legal industry. ALM was formed by U.S. Equity Partners, L.P., a private equity fund sponsored by Wasserstein & Co., LP. More information on ALM, its business and services is available on the Web at www.americanlawyermedia.com. |
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