Printer Friendly
The Free Library
19,595,263 articles and books
Member login
User name  
Password 
 
Join us Forgot password?

American IDC Corp. Completing Beta Test of Its MyCoffeeDate.com Matchmaking Site and Preparing Advertising Campaign.


Business Editors

LOS ANGELES--(BUSINESS WIRE)--July 22, 2003

MyCoffeeDate.com, a new dating community that couples the phenomenal success of online dating with meetings at coffee shops, is completing beta testing (programming) beta testing - Testing a pre-release (potentially unreliable) version of a piece of software by making it available to selected users. This term derives from early 1960s terminology for product cycle checkpoints, first used at IBM but later standard throughout the  and preparing an advertising program for a mid-August launch, it was announced by site owner, American IDC Corp. (OTC OTC

See: Over-the-counter.


OTC

See over-the-counter market (OTC).
 Pink Sheets: ACNI ACNI Arts Council of Northern Ireland
ACNI Azienda Comunale per la Navigazione Interna (Municipal Company for Inland Navigation, Italy) 
).

The advertising campaign, "When You're Tired of Just Looking at Pictures" focuses on the MyCoffeeDate.com proactive approach to matchmaking Matchmaking
Matricide (See MURDER.)

Kecal

marriage broker whose plans are foiled by a pair of lovers. [Czech Opera: Smetana The Bartered Bride in Osborne Opera, 32]

Levi, Dolly
. It emphasizes how easy it is to use its website to find people and, most important, setup initial meetings through its listings of local coffee shops -- a safe, public place to meet, available just about anywhere. Currently MyCoffeeDate has profiles of about 400,000 people.

Tim Neil, a Hollywood artist who has worked with major movie studios and television shows, has been retained to develop a series of romantically whimsical illustrations in a variety of styles for the advertisements. An example of this can be seen at the americanidc.com website. The advertising campaign is timed to coincide with the completion of the beta test A test of new or revised hardware or software that is performed by users at their facilities under normal operating conditions. Beta testing follows alpha testing. Vendors of packaged software often offer their customers the opportunity of beta testing new releases or versions, and the  of MyCoffeeDate.com.

"Prior to marketing MyCoffeeDate.com, we have been testing the software and evaluating user comments," said Gordon Lee Gordon Lee may refer to:
  • Gordon Lee (footballer) (1934–)
  • Gordon Lee (congressman) (1859–1927), U.S. congressman from Georgia
  • Gordon Lee (politician), Canadian MLA from Athabasca
, American IDC president. "We are delighted with how enthusiastically people respond to the coffee date concept and the many valuable suggestions they have submitted. People agree that there is no better way to meet than a coffee date. To enable them to do so easily and effectively through MyCoffeeDate.com, we are having our programmers incorporate the additional site features they want. We expect to be ready to begin our comprehensive marketing

campaign in mid-August."

"The online dating industry brings in more revenue than any other category of legitimate paid Web content," according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 the August 2003 issue of B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G.

B2B - business to business
 magazine. In fact, the New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 Times on June 29, 2003 stated, "Online dating is rapidly becoming a fixture of single life for adults of all ages, backgrounds and interests." It went on to point out that "More than 45 million Americans visited online dating sites last month, up from about 35 million at the end of 2002, according to comScore Media Metrix, a Web tracking service. Spending by subscribers on Web dating sites has soared, rising to a projected $100 million or more a quarter this year from under $10 million a quarter at the beginning of 2001, according to the Online Publishers Association."

About American IDC Corp.:

American Interactive Digital Concepts (American IDC Corp.) is in the business of providing online interactive communities, such as dating sites and portals, for its own businesses which include dating and tourism, as well as an entire range of custom software that creates extremely flexible database driven eCommerce and web site solutions that are built and managed by its clients using any web browser The program that serves as your front end to the Web on the Internet. In order to view a site, you type its address (URL) into the browser's Location field; for example, www.computerlanguage.com, and the home page of that site is downloaded to you. .

Forward-Looking Statements:

Statements in this document looking forward in time involve risks and uncertainties, and therefore actual results may be materially different. Factors that could cause actual results to differ include activity levels in the securities markets and other risk factors such as customer order rates, cancellations, late delivery of customer components, late system delivery, production delays, dependence upon certain customers, dependencies upon key executives, competition, product liability risk, control by management, and other risks detailed in the applicable U.S. Securities and Exchange Commission requirements.
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Geographic Code:1USA
Date:Jul 22, 2003
Words:558
Previous Article:Fortis Enterprises Announces Business Strategy.
Next Article:Digi Launches Wavespeed/S Wireless Serial Adapter; First O/S Independent Serial to Bluetooth Adapter for Wireless Connectivity in Mission Critical...



Related Articles
American IDC Corp. to Provide Matchmaking Websites for Five Upcoming Syndicated Dating Television Shows.
American IDC Corp. to Introduce HotRazor.com, A New Downloading Site to Sell Music's Best Unknowns.
American IDC Corp. Signs Letter of Intent to Merge with ETV Inc., Provider of Broadband Internet Streaming of Hollywood Films that will Offer Classic...
ETV Inc. Selects CariNet as its Global Command Center; American IDC Corp. Licenses ETV Technology, Digital Libraries, Software and Hardware for North...
ETV Inc. Signs Deal to Be Marketing Partners With Major Broadband Firms.
Amercian IDC Announces Revolutionary Digital TV Services: A New Source of Revenue for TV Networks and Websites Worldwide.
International Sports and Media Group, Inc. Signs Contract to Provide Corporate Communications Services to American IDC Corporation.
American IDC Compares AOL Television to ETV's Bit Technology.
American IDC and Smart Entertainment Join Forces.
Educating children about emergency preparedness--resources for parents and teachers.

Terms of use | Copyright © 2012 Farlex, Inc. | Feedback | For webmasters | Submit articles