American Golf Corporation Selects Instill to Deliver Aggregated Purchasing Information to Over 300 Golf Courses and Country Clubs.

Business Editors/High-Tech Writers

REDWOOD CITY, Calif.--(BUSINESS WIRE)--April 18, 2000

Instill Purchase Insight Provides Management Visibility Into

Purchasing Trends and Compliance

Instill Corporation, a leading provider of e-business services for the foodservice industry, today announced that American Golf Corporation has selected Instill(R) Purchase Insight(SM) to analyze corporate-wide foodservice purchasing data at over 300 dining facilities located at its premier golf courses throughout the U.S. American Golf management sought a solution that would offer their corporate headquarters insight into the purchasing trends of each individual foodservice location and provide a complete profile of overall purchasing information for strategic planning.

Instill Purchase Insight uses data captured from invoices and aggregates it into understandable company-wide food purchasing information. With this information, American Golf expects to reduce food costs through improved rebate management, control of off-contract buying and optimization of emerging purchase trends for improved contract-price negotiations.

"When you look at the number of foodservice locations to analyze at the corporate level, the sheer quantity of data is overwhelming," said Dawn Prebula, executive director of food & beverage field services for American Golf Corporation. "Instill Purchase Insight will provide us with consolidated information from all locations. Food purchasing is one of the few areas where we can still try to reduce operating costs. With this service we expect to cut expenses three to five percent."

"With the amount of facilities American Golf operates, it only makes sense to enhance their purchasing operations by giving them the information they need to make better buying decisions and reduce their purchase expenditures," said Andy Cohen, vice president, sales and marketing of Instill. "Instill Purchase Insight is well equipped to handle their needs for data analysis, sophisticated reporting and quality of information."

About Instill's suite of e-Business services

Instill provides a suite of e-business solutions for foodservice operators, distributors, and manufacturers that helps them lower costs and grow their business. Instill's services for foodservice operators include Instill Purchase Web(SM), an innovative e-procurement service for enhanced control and management of foodservice purchasing; and Instill Purchase Insight, a consolidated purchase information service for monitoring contract compliance and capturing rebates. Foodscape(SM) by Instill is designed for independent restaurant operators, delivering e-purchasing in conjunction with content, analytical tools and third-party services. Instill Market Intelligence(SM) is a web-enabled service for manufacturers, providing market data across industry categories and segments.

About American Golf Corporation

Santa Monica, California-based American Golf is the largest operator of golf facilities in the world. The company employs over 20,000 men and women nationwide and operates more than 320 private, resort and daily fee golf courses and practice centers in the United States and United Kingdom. With a steadfast commitment to opening the game of golf to wider audiences, American Golf operates a variety of precedent-setting player development programs for juniors, inner-city youths, women and families, an effort that earned the company the 1999 Golf Digest Junior Development Award. Since 1985, American Golf's unique Adopt-A-Charity program -- operated under the auspices of the American Golf Foundation -- has raised more than $36 million for local non-profit organizations throughout the U.S. through charitable golf tournaments and special events. American Golf's Web site can be accessed at www.americangolf.com.

About Instill Corporation

Instill is a leading provider of e-Business services for the foodservice industry, delivering e-commerce and information services to the restaurant supply chain including operators, distributors, and manufacturers. Instill's suite of Internet services enable more efficient procurement processes and business intelligence. Instill consolidates industry-wide data and provides business intelligence capabilities for improving the profitability and market positions of its customers.

Instill services and links thousands of operators with their key distributors. Some of the operators using Instill's services include Brinker International, Delaware North, Fine Host, Five Star, and Marie Callender's. The company also provides services today to many of the major food manufacturers, including Bestfoods, General Mills, and Nestle. The company is headquartered in Redwood City, California, with offices in Chicago, New York, Atlanta, Washington D.C. and Southern California. Instill won the 1998 Microsoft Retail Application Developer Award for best electronic commerce solution. Instill can be reached at 650/551-5600 or at www.instill.com.

Note to Editors: Instill is a registered trademark, Instill Purchase Web, Instill Purchase Insight, Foodscape and Instill Market Intelligence are service marks of Instill Corporation.