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American Fire Retardant Corp. Evaluates Test Market of '3-in-1 Hero' Infomercial.


Business Editors

SAN DIEGO--(BUSINESS WIRE)--Aug. 15, 2002

The American Fire Retardant fire retardant Public health A chemical used to resist combustion, which may contain polybrominated biphenyls and antimony oxide  Corporation today announced the excellent result of the recent market test of its first infomercial release. This test was conducted in the St. Louis area on the weekend of 3rd/4th of August. It produced a response of 3.7 : 1 in a market where the industry average is 2.5 : 1. This indicates wide acceptance of the 3 in 1 Hero protection products.

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Steve Owens
For the Heisman Trophy-winning football player, see Steve Owens (football).


Stephen David Owens (born September 21, 1956 in Toronto, Ontario) is a politician in Ontario, Canada.
, AFRC AFRC Air Force Reserve Command (formerly AFRES)
AFRC Armed Forces Revolutionary Council (Sierra Leone)
AFRC Agricultural and Food Research Council (United Kingdom) 
 President, "We are testing in the cities of Chicago, Dallas, New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
, Minneapolis, Houston, New Jersey this weekend."

"3-in-1 Hero" is a recently developed fire retardant product that also has the properties of being a stain and soil release and an antimicrobial product in that it reduces the growth of dust mites and thereby reduces seasonal allergies. "I am anticipating continued positive results from the general public on the infomercial and the 3-in-1 Hero product," added Owens.

About American Fire Retardant Corp.

American Fire Retardant Corp. is in the business of developing, manufacturing and marketing a line of interior and exterior fire retardant chemicals. The company provides fire resistive resistive /re·sis·tive/ (re-zis´tiv) pertaining to or characterized by resistance.  finishing services through its "Textile Processing Center" for commercial users.

American Fire Retardant Corp. also designs new technology for future fire resistive applications that are being mandated by local, state and governmental agencies. Additionally, the company is active in the construction industry as sub-contractors for fire stop and fire film installations.

For a list of products available for purchase please visit the company's website at www.3in1hero.com.

Safe Harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 for Forward-Looking Statements: Except for historical information contained herein, the statements in this news release are forward-looking statements that involve risks and uncertainties and are made pursuant to the safe harbor provisions of the Private Securities Reform Act of 1995. Forward-looking statements involve known and unknown risks and uncertainties, which may cause the company's actual results in the future periods to differ materially from forecasted results. There can be no assurance as to the amount of revenue that will be generated from the "AFRC" infomercial.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Comment:American Fire Retardant Corp. Evaluates Test Market of '3-in-1 Hero' Infomercial.
Publication:Business Wire
Geographic Code:1USA
Date:Aug 15, 2002
Words:346
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