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American Fire Retardant Corp. Announces Increased Production of TreeSafe.


Business Editors

SAN DIEGO--(BUSINESS WIRE)--Nov. 5, 2003

Spurred by increased product sales, American Fire Retardant fire retardant Public health A chemical used to resist combustion, which may contain polybrominated biphenyls and antimony oxide  Corp. (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
:AFRR AFRR Alpha Frame Rate Reduction
AFRR Air Force Recognition Ribbon
AFRR Associação Fluminense de Radioamadorismo e Rádio do Cidadão (Portugese) 
) announced today that they are increasing the production of TreeSafe.

According to Stephen F. Owens, President of AFRC AFRC Air Force Reserve Command (formerly AFRES)
AFRC Armed Forces Revolutionary Council (Sierra Leone)
AFRC Agricultural and Food Research Council (United Kingdom) 
, "Our online and offline sales activity strongly suggest that there is enough demand to justify increasing production by another 120,000 bottles." TreeSafe is the company's new easy-to-use spray-on fire retardant for real Christmas trees. Owens adds, "Because the holiday season is so short, it is imperative that we have product in inventory for immediate delivery. We are taking this action in anticipation of new orders and because our customers expect quick delivery times."

In other news, the company also announced that it has initiated a public service campaign and is urging fire departments to join the company's Holiday Fire Safety Initiative. Ed Grysiewicz, Managing Director of Delta Ventures and head of TreeSafe sales, says, "The focus of the initiative is to raise public awareness about Christmas tree fire prevention and the need for emergency preparedness. The United States Junior Chamber The United States Junior Chamber (JCs or more commonly Jaycees) is a leadership training and civic organization for people between the ages of 18 and 40. Areas of emphasis are business development, management skills, individual training, community service, and  of Commerce (Jaycees) and Kiwanis International have already joined us and we hope that fire departments across this great land will also join us in embracing the spirit of this initiative in the hope of making our nation safer during the holidays." Fire Departments are being encouraged to visit the TreeSafe website at http://treesafe.com/firedept.

About American Fire Retardant Corp.

American Fire Retardant Corp. (OTCBB:AFRR) (www.americanfireretardant.com) is in the business of developing, manufacturing and marketing a line of interior and exterior fire retardant products. American Fire Retardant Corp. also designs new technology for future fire resistive resistive /re·sis·tive/ (re-zis´tiv) pertaining to or characterized by resistance.  applications that are being mandated by local, state and governmental agencies. Additionally, the company is active in the construction industry as sub-contractors for fire stop and fire film installations.

Safe Harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 for Forward-Looking Statements: Except for historical information contained herein, the statements in this news release are forward-looking statements that involve risks and uncertainties and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. Forward-looking statements involve known and unknown risks and uncertainties, which may cause the Company's actual results in the future periods to differ materially from forecasted results.
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Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Nov 5, 2003
Words:378
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