American Fire Retardant Announces New TreeSafe Web site.

Business Editors

SAN DIEGO--(BUSINESS WIRE)--Sept. 10, 2003

American Fire Retardant Corp. (OTCBB: AFRR) announced today that Delta Ventures, their exclusive TreeSafe sales and marketing organization, has launched a new Web site (http://wholesale.treesafe.com) specifically aimed at marketing TreeSafe (our spray-on Christmas Tree fire retardant) to warehouse clubs, mass merchandisers, home center chains, as well as grocery and drug stores. AMFR's President, Stephen F. Owens said, "The Web site is strictly for resellers and retailers to place volume orders online." At the same time, Delta unveiled a newly redesigned TreeSafe Web site where consumers can purchase TreeSafe directly from the company in single unit quantities (http://treesafe.com).

Ed Grysiewicz, Delta Ventures managing director, commented, "Both Web sites use the latest Secure Sockets Layer (SSL) technology to protect the security of our customers credit card and account information as it is transmitted to us." Grysiewicz continued, "SSL is the gold standard in Internet encryption technology, which is a fancy way of saying that it is a highly sophisticated method of scrambling data as it travels from a customer's computer to its Web site servers." Owens concluded, "With the help of our Delta Ventures partner, we feel that TreeSafe will help the growth of AFRC this year and in years to come."

About American Fire Retardant Corp.

American Fire Retardant Corp. (OTCBB: AFRR) (www.americanfireretardant.com), is in the business of developing, manufacturing and marketing a line of interior and exterior fire retardant products. American Fire Retardant Corp. also designs new technology for future fire resistive applications that are being mandated by local, state and governmental agencies. Additionally, the company is active in the construction industry as sub-contractors for fire stop and fire film installations.

Safe Harbor for Forward-Looking Statements: Except for historical information contained herein, the statements in this news release are forward-looking statements that involve risks and uncertainties and are made pursuant to the safe harbor provisions of the Private Securities Reform Act of 1995. Forward-looking statements involve known and unknown risks and uncertainties, which may cause the Company's actual results in the future periods to differ materially from forecasted results.