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American Express Europe selects MATRIXX Marketing for customer service campaign.


CINCINNATI--(BUSINESS WIRE)--Jan. 16, 1997--MATRIXX Marketing Inc., a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of Cincinnati Bell Cincinnati Bell is the dominant telephone company for Cincinnati, Ohio and its nearby suburbs in Ohio, Indiana and Kentucky. The parent company is named Cincinnati Bell Inc.  Inc. (NYSE NYSE

See: New York Stock Exchange
:CSN CSN Crosby, Stills, and Nash (band)
CSN Centrala studiestödsnämnden (Swedish: state education grant and loan program)
CSN Confédération des Syndicats Nationaux (French) 
) and the world leader in providing outsourced telephone marketing solutions, today announced an extensive European agreement with American Express American Express (NYSE: AXP), sometimes known as "AmEx" or "Amex", is a diversified global financial services company, headquartered in New York City. The company is best known for its credit card, charge card and traveler's cheque businesses.  Europe.

Effective this month, MATRIXX will provide "customer care" services to American Express Europe card members in Germany, Belgium, Switzerland, Austria, Sweden and the United Kingdom. The American Express Europe account is expected to create approximately 150 new jobs at the MATRIXX UK headquarters in Newcastle upon Tyne Newcastle upon Tyne, city (1991 pop. 199,064) and metropolitan district, NE England, on the Tyne River. The city is an important shipping and trade center. The famous coal-shipping industry began in the 13th cent. . Many of the positions will be open to French, German and Swedish linguists.

"This European contract strengthens MATRIXX's position as a global customer care provider," said Dave Dougherty, president and chief executive officer, MATRIXX. "MATRIXX is well placed to take advantage of global opportunities because of its excellent technologically advanced infrastructure and highly skilled workforce."

Caroline Molloy, telemarketing manager at American Express Europe, commented: "MATRIXX was extremely proactive and forward thinking in presenting solutions to our requirements. They have provided us with unique opportunities to monitor their performance. We are an extremely sophisticated purchaser of services and at the end of a rigorous selection process, MATRIXX emerged as the clear leader."

MATRIXX Marketing Inc. is the world leader in providing outsourced telephone marketing and Internet-based solutions, which increase sales, improve customer service and lower operating costs operating costs nplgastos mpl operacionales  for many leading companies.

The company's 21 call centers are located throughout the United States and Europe. Equipped with state-of-the-art technology and telecommunications systems, MATRIXX handles more than 200 million calls annually. MATRIXX serves a wide range of industries, including telecommunications, technology, consumer products, financial services and 800-number direct response.

CONTACT: MATRIXX Marketing Inc., Cincinnati

Elizabeth Stites, 513/397-6409

or

Edelman Worldwide, Chicago

Elizabeth Scanlon, 312/240-3000
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 16, 1997
Words:288
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