American Eagle Outfitters Names Kathy Savitt Chief Marketing Officer; 20-Year Marketing Veteran with Brand Building Expertise from Amazon.com To Lead American Eagle Brand Marketing.WARRENDALE, Pa. -- American Eagle Outfitters, Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :AEOS AEOS American Eagle Outfitters Inc. (stock symbol) AEOS Advanced Electro-Optical System (3.67 meter adaptive optical telescope on Maui) AEOS Advanced Electro Optical Sensor ) today announced that it has named Kathy Savitt as Executive Vice President, Chief Marketing Officer, American Eagle brand. In this role, Ms. Savitt will be responsible for Marketing and Brand Strategies for the AE Brand and ae.com. She will report directly to American Eagle brand President, Susan McGalla. Ms. Savitt joins the Company from Amazon.com, where she was Vice President of Strategic Communications, Content and Initiatives. In this role, Ms. Savitt had responsibility for global brand management, external and internal strategic communications, entertainment and original programming, worldwide PR, and all offline marketing programs. Ms. Savitt also led Amazon's gifting and holiday customer experience programs. Prior to her position at Amazon, Ms. Savitt was President and Co-Founder of MWW/Savitt, where she counseled more than 150 corporate clients including many global Fortune 500 brands. Susan McGalla, President and Chief Merchandising merchandising Element of marketing concerned especially with the sale of goods and services to customers. One aspect of merchandising is advertising, which aims to capture the interest of the segment of the population most likely to buy the product. Officer, American Eagle brand commented, "Kathy brings more than 20 years of broad marketing experience, strong brand vision and a proven track record for inspiring and leading creative teams. In addition, her extensive experience with new product launches, e-commerce and global brand marketing fit perfectly with our growth goals for the AE brand." McGalla continued, "Together with our talented marketing team, I am confident that Kathy will build upon the strengths of the American Eagle brand to further our positioning as a premier lifestyle destination for 15-25 year olds." American Eagle Outfitters (NASDAQ:AEOS) is a leading retailer that designs, markets and sells its own brand of laidback, current clothing for 15 to 25 year-olds, providing high-quality merchandise at affordable prices. AE's original collection includes standards like jeans and graphic T's as well as essentials like accessories, outerwear, footwear, basics and swimwear. American Eagle Outfitters currently operates 798 stores in 50 states, the District of Columbia District of Columbia, federal district (2000 pop. 572,059, a 5.7% decrease in population since the 1990 census), 69 sq mi (179 sq km), on the east bank of the Potomac River, coextensive with the city of Washington, D.C. (the capital of the United States). , Puerto Rico Puerto Rico (pwār`tō rē`kō), island (2005 est. pop. 3,917,000), 3,508 sq mi (9,086 sq km), West Indies, c.1,000 mi (1,610 km) SE of Miami, Fla. , and 71 AE stores in Canada. AE also operates ae.com, which offers additional sizes and styles of favorite AE merchandise and ships around the world. The company plans to open MARTIN + OSA Martin + Osa (Martin & Osa) is a new clothing brand developed by American Eagle Outfitters. The store's name and inspiration comes from Martin and Osa Johnson, a globetrotting husband and wife team from Kansas who explored Africa and the South Pacific Islands, chronicling their , a new sportswear concept targeting 25 to 40 year old women and men, in the fall of 2006. For additional information and updates, visit www.martinandosa.com. "Safe Harbor Safe Harbor 1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated. 2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive. " Statement under the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995: This release contains forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. , which represent our expectations or beliefs concerning future events, specifically regarding growth of the AE brand. All forward-looking statements made by the Company involve material risks and uncertainties and are subject to change based on factors beyond the Company's control. Such factors include, but are not limited to the risk that we do not continue to grow and those other risks described in the "Management's Discussion and Analysis Management's discussion and analysis (MD&A) A report from management to shareholders that accompanies the firm's financial statements in the annual report. It explains the period's financial results and enables management to discuss topics that may not be apparent in the financial of Financial Condition and Results of Operations" section of the Company's filings with the Securities and Exchange Commission. Accordingly, the Company's future performance and financial results may differ materially from those expressed or implied in any such forward-looking statements. The Company does not undertake to publicly update or revise its forward-looking statements even if future changes make it clear that projected results expressed or implied will not be realized. |
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