American CinemaStores and National Amusements sign contract for satellite stores; eighth-largest theater chain to carry ACS's new satellite mini-stores.LOS ANGELES--(BUSINESS WIRE)--Jan. 10, 1995--National Amusements Inc. has signed an agreement with American CinemaStores Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on Small Cap Market:ACSI ACSI Association of Christian Schools International ACSI American Customer Satisfaction Index ACSI Association Canadienne des Sciences de l'Information (French) ACSI American Communications Services, Inc. ) to install ACS's new satellite mini-stores in several of the chain's theater lobbies, as part of ACS's extensive expansion program. The announcement was made Tuesday by Gill Champion, chairman and chief executive officer of American CinemaStores, and Shari E. Redstone, executive vice president of National Amusements National Amusements, Inc. is a privately owned media and entertainment company based in Dedham, Massachusetts. The company was founded in 1936 as the Northeast Theatre Corporation by Michael Redstone. . One of the most influential film exhibitors, National Amusements operates over 867 motion picture screens in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and United Kingdom. American CinemaStores' "satellite stores" will be located in the lobbies of National Amusements' Commack Multiplex See multiplexing. Cinema and the Sunrise Multiplex Cinema, both in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , and at the Hazlet Multiplex Cinema in New Jersey. "American CinemaStores' new satellite mini-stores are the perfect vehicle for the theater chains to market current film presentations," said Steve Natale, president of ACS (Asynchronous Communications Server) See network access server. . To heighten customer awareness at each participating location, promotional messages will be included on each theater's answer phone, and free ACS gift coupons will be distributed at each participating location. A special "800" line will enable theater patrons to order other merchandise not available at the satellite store. "The addition of satellite stores is part of our continuing effort to offer our patrons more entertainment value when they visit a National Amusements theater. To be able to bring home movie-related memorabilia helps to continue a patron's moviegoing experience and to encourage the prominent place of motion picture exhibition in today's world of entertainment," said Redstone. ACS now has more than 28 retail outlets inside movie theater lobbies and shopping malls from coast to coast. These outlets can be found in select Cineplex Odeon O`de´on n. 1. A kind of theater in ancient Greece, smaller than the dramatic theater and roofed over, in which poets and musicians submitted their works to the approval of the public, and contended for prizes; - hence, in modern usage, the , Metropolitan, Pacific, Hoyts, Cobb and Nickelodeon theaters. In addition to studio-licensed products, including quality apparel and a diverse array of movie memorabilia, American CinemaStores will continue to offer exclusive product lines through licensing and sublicensing agreements with all the major studios and networks, as they have with Paramount, New Line Cinema and 20th Century Fox. In addition to the contract signed with National Amusements, American CinemaStores recently signed a similar agreement with Hoyts Cinema Corp. and is opening three satellite stores in New York this week. ACS is in negotiations for satellite store contracts in 1995 with one other major theater chain, and has plans for shopping malls throughout the Midwest. American CinemaStores' new division of eight regional mall stores, the American Studio Stores, will be expanding to include several new areas. ACS is also considering installation of permanent stores in malls where temporary stores are successful. CONTACT: Rogers & Cowan Inc., Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. Jane Lieberman, 310/201-8853 |
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