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American Business Press Announces Winners of 1999 CEBA Awards for Creative Excellence in Business Advertising.


NEW YORK--(BUSINESS WIRE)--Oct. 19, 1999--

Top Prize of $25,000 goes to Martin/Williams Team:

Ad for 3M's Tooth Whitening System

The American Business Press has announced the winners of its 1999 Creative Excellence in Business Advertising (CEBA CEBA Community Economic Betterment Account
CEBA Creative Excellence In Business Advertising
CEBA Competitive Equality Banking Act of 1987 (US)
CEBA Colorado Environmental Business Alliance
CEBA Certified Exclusive Buyer Agent
) Awards.

The winner for "Single Ad - Spread or Larger" and the Grand CEBA for overall excellence is Martin/Williams, a Minneapolis-based advertising firm. Martin/Williams creative team was cited for its advertisement for a professional dental whitener whit·en  
tr. & intr.v. whit·ened, whit·en·ing, whit·ens
To make or become white or whiter, especially by bleaching.



whit
 made by 3M. The simple visual likens the fresh whiteness of a newly painted picket fence to the efficacy of the product. Both the Prizes for "Single Ad - Spread or Larger" and the Grand CEBA, go to the creative team. The Grand CEBA includes a $25,000 honorarium HONORARIUM. A recompense for services rendered. It is usually applied only to the recompense given to persons whose business is connected with science; as the fee paid to counsel.
     2.
, which goes to the agency and the creative team.

The 1999 Grand CEBA winners are: Lyle Wedemeyer, Creative Director; Anne Taylor, Art Director and; Cathy Ostlie, Copywriter. These three make up the creative team who put together the winning ad "Picket Fence."

The winner in the category "Single Ad - One Page or Less" went to Carmichael Lynch of Minneapolis. Creative team: Jim Nelson, Creative Director; Frank Haggerty, Art Director and; Dan Roettger, Copywriter. Client: Normark. Ad title: "Logo on a Golf Ball."

WestWayne Inc., Atlantic won "Ad Campaign - Three or More Ads." Creative Team: Luke Sullivan, Creative Director; Jim Smith, Art Director and; David Huntington, Copywriter. Client: American Cyanamid Co. Ad Title: "Justifiable Herbicide."

For outstanding advertising in "Interactive Ads - Web Sites or CD-ROMs," Stein Rogan and Partners of New York garnered top honors. Creative Team: Mark Rogan, Creative Director; Michael Kim, Design and; Tom Stein, Copywriter. Client: Infoseek. Ad Title: "Infoseek, Online Media Kit."

The category winner for Inserts - Special Supplements went to Fallon McElligott, Minneapolis. Creative Team: David Lubars, Creative Director, John Liegey, Art Director, and Dean Buckhorn buck·horn  
n.
1. The horn of a buck.

2. The material of such a horn, used especially to make handles for knives and tools.
, Copywriter. Client: VCU VCU Virginia Commonwealth University
VCU Voiding Cystourethrogram
VCU Video Control Unit
VCU Vice City Unleashed (video game)
VCU Value Compare Unit (Cisco)
VCU Versatile Computer Unit
 Advertising Center. Ad Title: "Students of Advertising." The 1999 CEBA Awards were announced at a gala dinner held October 12 at the Hudson Theater in the Millennium Broadway Hotel in New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
. The CEBA Awards are sponsored by The Ad Age Group; Adweek magazines; B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G.

B2B - business to business
 Works; Bill Communications; BPA BPA British Paediatric Association.  International; Cahners Business Information; Competitive Media Reporting; Folio:; Intertec Publishing; Miller Freeman, Inc.; Penton Media, Inc.; Publishers Press Incorporated; and Readex, Inc.

The six winners of the 1999 CEBA were selected by a judging panel comprised of noted advertising executives renowned for their innovative and forward-thinking work. They are: Andy Berlin, Chairman, Berlin Cameron & Partners; Brent Bouchez, Executive Creative Director, Bozell Worldwide, Inc.; Nick Cohen cohen
 or kohen

(Hebrew: “priest”) Jewish priest descended from Zadok (a descendant of Aaron), priest at the First Temple of Jerusalem. The biblical priesthood was hereditary and male.
, Chairman, Mad Dogs and Englishmen; Kathy Delaney, Executive Creative Director, Deutsch Inc.; Nina DiSesa, Chairman/Chief Creative Officer, McCann-Erickson New York; George Fertitta, President, Margeotes, Fertitta & Partners LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
; Frank Ginsberg, CEO/Creative Director, Avrett, Free & Ginsberg, Inc.; Burt Manning, Chairman Emeritus, J. Walter Thompson Worldwide; and Jon Soto, Art Director, Goodby, Silverstein & Partners.

Founded in 1907, American Business Press is the industry association for global information providers that produce magazines, newsletters, Web sites, trade shows, and other media reaching an audience of more than 39 million professionals and generating more than $8 billion in annual advertising revenues.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 19, 1999
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