American Airlines Signs Exclusive Opaque Participation Agreement With Priceline.com.FORTH WORTH, Texas & NORWALK Norwalk (nôr`wôk'). 1 City (1990 pop. 94,279), Los Angeles co., S Calif.; settled in the 1850s, inc. 1957. With the arrival (1875) of the Southern Pacific RR, it became a center for the dairy and logging industries, but , Conn. -- American Airlines American Airlines Major U.S. airline. American was created through a merger of several smaller U.S. airlines and incorporated in 1934. It continued to buy the routes of other airlines, becoming an international carrier in the 1970s; its routes include South America, the , Inc. (NYSE NYSE See: New York Stock Exchange : AMR (1) (Adaptive Multi-Rate) A variable rate speech codec selected by the 3GPP for the 3G evolution of the GSM cellphone system (WCDMA). Using the Algebraic CELP (ACELP) compression technology, AMR provides toll quality sound at transmission rates from 4.75 to 12. ), the world's largest airline, and priceline.com[R] (Nasdaq: PCLN PCLN Priceline.com (stock abbreviation, AMEX) ) today announced an agreement where American will make priceline.com its exclusive distribution partner for opaque airline tickets. Terms of the agreement were not disclosed. "Opaque" refers to a type of purchase, such as priceline.com's Name Your Own Price[R], where a customer buys an airline ticket and is provided with the name of the airline and the itinerary information after the purchase is completed. By being flexible with their travel plans, priceline.com's Name Your Own Price[R] customers can save up to 40% compared to published prices found on other major online travel reservation sites. . American also sells its tickets through priceline.com's Published-Price airline ticketing service. "Consumers recognize the quality, service and reliability of American Airlines, and we are pleased to be named as the exclusive opaque ticket distributor for American," said Mark Koehler, Senior Vice President, Air for priceline.com. "We believe our customers will appreciate the added savings that this partnership will deliver." "Priceline.com has worked hard to refine its Name Your Own Price[R] service into what we believe to be the most supplier-friendly opaque sales environment on the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the today," said David Cush, Senior Vice President - Global Sales for American Airlines. "In recognition of that effort, American Airlines has decided to deepen deep·en tr. & intr.v. deep·ened, deep·en·ing, deep·ens To make or become deep or deeper. deepen Verb to make or become deeper or more intense Verb 1. our business relationship." About American Airlines American Airlines is the world's largest airline. American, American Eagle and the AmericanConnection[R] airlines serve 250 cities in over 40 countries with more than 4,000 daily flights. The combined network fleet numbers more than 1,000 aircraft. American's award-winning Web site, AA.com, provides users with easy access to check and book fares, plus personalized per·son·al·ize tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es 1. To take (a general remark or characterization) in a personal manner. 2. To attribute human or personal qualities to; personify. news, information and travel offers. American Airlines is a founding member of the oneworld[R] Alliance, which brings together some of the best and biggest names in the airline business, enabling them to offer their customers more services and benefits than any airline can provide on its own. Together, its members serve more than 700 destinations in over 140 countries and territories. American Airlines, Inc. and American Eagle Airlines American Eagle Airlines is a regional airline based in Fort Worth, Texas[1]. It is a airline partner of American Airlines[2] (both wholly owned by the AMR Corporation holding company), operating over 1,800 flights a day, serving 159 cities across the USA, , Inc. are subsidiaries of AMR Corporation. AmericanAirlines, American Eagle, AmericanConnection, AA.com and We know why you fly are registered trademarks of American Airlines, Inc. (NYSE: AMR). About Priceline.com[R] Incorporated Priceline.com Incorporated (Nasdaq: PCLN) operates priceline.com, a leading U.S. online travel service for value-conscious leisure travelers, and Booking.com, a leading international online hotel reservation service. In the U.S., priceline.com gives customers more ways to save on their airline tickets, hotel rooms, rental cars, vacation packages and cruises than any other Internet travel service. In addition to getting the best published prices, leisure travelers can narrow their searches using priceline.com's TripFilter[TM] advanced search technology, create packages to save even more money, and take advantage of priceline.com's famous Name Your Own Price[R] service, which can deliver the lowest prices available. Booking.com operates one of Europe's fastest growing hotel reservation services through a network of affiliated Web sites. Booking.com operates in 53 countries in 16 languages and offers its customers access to over 35,000 participating hotels worldwide. Priceline.com also operates the following travel websites: Travelweb.com, Lowestfare.com, RentalCars.com and BreezeNet.com. Priceline.com also has a personal finance service that offers home mortgages, refinancing Refinancing An extension and/or increase in amount of existing debt. and home equity loans through an independent licensee licensee n. a person given a license by government or under private agreement. (See: license, licensor) LICENSEE. One to whom a license has been given. 1 M. Q. & S. 699 n. . Priceline.com licenses its business model to independent licensees, including priceline mortgage and certain international licensees. |
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