Printer Friendly
The Free Library
19,585,895 articles and books
Member login
User name  
Password 
 
Join us Forgot password?

America Online is a Back to School Essential, Offering Unparalleled Online Resources to Help Gear Up for the New School Year.


Business Editors/Hi-Tech Writers

DULLES, Va.--(BUSINESS WIRE)--July 30, 2002

AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services.  Teams with Leading Brands Such as General Mills This article or section may contain a proseline.

Please help [ convert this timeline] into prose or, if necessary, a .
, Dell, HP and

Wal-Mart for its Most Extensive Back to School Initiative Ever

AOL Keyword: Back to School Offers Parents and Students Tips and

Timesavers, Tools for School, Convenient Shopping Options and

Educational Games

It's hard to believe that "Back to School" is already upon us -- time for endless "To Do" lists, backpack and book buying and searching for school supplies. With summer winding down and Back to School preparations gearing up, America Online See AOL.  is offering parents and students an unparalleled array of resources to get set for a new school year. AOL has teamed with General Mills, Dell, HP, Wal-Mart and others to launch its most comprehensive Back to School campaign ever, designed to offer the ultimate destination for parents and students preparing for Back to School.

The centerpiece of this Back to School initiative is AOL Keyword: Back to School, a one-stop destination for everything parents and students might need to get them ready for the new school year. This online destination features content from leading online and consumer brands, such as WebMD, Parenting magazine, Better Homes and Gardens(R), Ladies' Home Journal Ladies' Home Journal

U.S. monthly magazine, one of the oldest in the country and long the trendsetter among women's magazines. Founded in 1883 as a supplement to the Tribune and Farmer (1879–85), it began an independent publication in 1884.
(R), National Geographic, World Book(R) Encyclopedia, drSpock.com, and Classmates.com, as well as exclusive content and tools that can only be found on AOL. At AOL Keyword: Back to School, parents and students can find advice on the best Back to School gear to buy, learn easy ways to save time and money, and discover AOL's wealth of free educational and reference resources to make learning fun and make homework a breeze.

"We're delighted to team with a group of marquee partners that includes General Mills, Dell, HP, Wal-Mart and many others to launch our most comprehensive and wide-ranging Back to School program to date," said Rose Polidoro, Senior Vice President of Promotional Marketing, America Online. "We believe that with our top-notch content, user-friendly tools and a keen understanding of our members' needs and wants during this busy time of year, AOL is uniquely positioned to create a highly integrated Back to School program that can provide substantial value to our members."

AOL Keyword: Back to School links to four key subjects that are essential to a well-rounded curriculum:

School Tools

Everyone knows that the Internet has great research and reference tools, but sometimes finding them seems like a class project in itself. AOL's "School Tools" area and its Research & Learn Channel offer one-click access to online resources such as the complete unabridged 26-volume World Book(R) Encyclopedia, Merriam-Webster(R) Dictionary and Thesaurus and AOL's popular "Homework Help" area, featuring "Ask A Teacher" where students can get free real-time help from real teachers. For high school students who are getting ready to take the SATs, Research & Learn offers a free SAT mini test and a low-cost SAT prep course.

This area will also link to AOL@SCHOOL, AOL's free online learning service, that features extensive resources such as access to a free e-book every week related to the site's weekly themes, award winning science movies and free diagnostic and study plans for 11 Advanced Placement subjects. Through AOL's Parenting Channel, members can also check out a tool from Greatschools.net that shows how a particular school ranks next to other schools, both nearby and across the country.

Must-Haves

Skip the run-around and let AOL be the one-stop guide to finding Back to School necessities. At AOL Keyword: Back to School Shop, parents and students can conveniently research and purchase school essentials, from clothing and computers to lunchboxes and laptops. With the convenience and security of shopping online via Shop@AOL, members will also find an array of information on everything from what's hot in fall fashions to finding the best cell phones. In addition, AOL Keyword: Back to School will include links to AOL's Computer Center and Consumer Reports' buying guides.

Tips & Timesavers

Looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 the 25th hour in the day? AOL can help on-the-go parents and students get organized and make the most of their time. One of the brand-new tools in this year is a personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 Back to School planner that creates a "To Do" list of necessary preparations with deadlines set according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 when school starts. These "To Do" items are automatically added to members' calendars so they're not forgotten. In addition, AOL Health with WebMD provides members with handy health tips on everything from immunizations and first day jitters jitters 'Butterflies' Psychology An episode of nervousness or anxiety that often precedes a public event; jitters is a type of performance anxiety which may affect actors in a stage production–stage fright or soloist musicians; it may respond to anxiolytics  to dealing with school bullies and backpack muscle strain. Members can also find recipes for quick meals, tips for saving time and message boards where parents can find helpful advice from the best experts around...other parents.

Fun & Games

Who said school had to be all about work? Fun & Games features an array of educational games, polls and brainteasers to help students and their parents get in the Back to School state of mind. Here members can also find some fun school nostalgia, including celebrity yearbook pictures and online tools to help people track down classmates Classmates can refer to either:
  • Classmates.com, a social networking website.
  • Classmates (film), a 2006 Malayalam blockbuster directed by Lal Jose, starring Prithviraj, Jayasurya, Indragith, Sunil, Jagathy, Kavya Madhavan, Balachandra Menon, ...
 and teachers with whom they've lost touch. They can also e-mail a thank you quote to a teacher from their past who has inspired them.

For even more fun and games "Fun and Games" is an episode of the original The Outer Limits television show. It first aired on 30 March, 1964, during the first season. Opening narration
, AOL's "Back to School Pop Quiz Noun 1. pop quiz - a quiz given without prior warning
quiz - an examination consisting of a few short questions
" will invite members to test their knowledge with daily trivia questions. The answers to these questions can be found in several areas of the AOL service including the Research & Learn Channel, the Computing Channel, the House & Home Channel and AOL Music. Members who answer the Pop Quiz question correctly will have an opportunity to play an instant win game - opening a virtual prize locker with thousands of potential prizes including computer systems, award winning HP iPAQ Pocket PCs from HP, Dell Inspiron Notebooks, and a $10,000 kitchen makeover from General Mills. The locker also includes other nifty prizes from New Line Cinema, National Geographic, Rhino Records, Warner Music Group Warner Music Group (WMG) is one of the four major record labels.

Warner Music Group also has a publishing arm, Warner/Chappell Music, which dates back to 1929, when Jack Warner, president of Warner Bros. Pictures Inc.
 and World Book(R) Encyclopedia.

AOL has also created a custom AOL CD-ROM CD-ROM: see compact disc.
CD-ROM
 in full compact disc read-only memory

Type of computer storage medium that is read optically (e.g., by a laser).
 especially for Back to School season. In addition to the latest version of AOL, the CD-ROM includes surprises such as a Sports Illustrated Sports Illustrated is the largest weekly American sports magazine owned by media conglomerate Time Warner. It has over 3 million subscribers and is read by 23 million adults each week, including over 18 million men, 19% of the adult males in the country.  for Kids locker poster, a song from Michelle Branch, a video featuring Gumby and Pokey and a BrainPOP online safety video. These free CD-ROMs can be found at thousands of Wal-Mart retail locations, as well as select Sears, Office Depot Office Depot (NYSE: ODP) is one of the world's leading suppliers of office products and services. The Company's selection of brand name office supplies includes business machines, computers, computer software and office furniture, while its business services encompass copying, , Circuit City, Kinko's and CompUSA locations.

About America Online, Inc.

America Online, Inc. is a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of AOL Time Warner, Inc. Based in Dulles, Virginia Dulles, Virginia is an unincorporated census-designated place located in Loudoun County, Virginia, part of the Washington Metropolitan Area. The headquarters of AOL, Orbital Sciences Corporation and ODIN technologies and the former headquarters of MCI Inc. are located in Dulles. , America Online is the world's leader in interactive services, Web brands, Internet technologies and e-commerce services.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Publication:Business Wire
Date:Jul 30, 2002
Words:1112
Previous Article:StoneAge.com Taps XIOtech to Manage Booming Car Buyer Information.
Next Article:TFM Successfully Completes Acquisition of Additional Equity.



Related Articles
ZDTV and ZDTV.com Hit the Books During `Back To School Week' August 16-20; Cable Channel and Web Site Feature Resources to Help Students Get to the...
Go Back to School With GO Network At Go.com.
BlueLight.com Launches Online Back to School Store; BlueLight.com Back to School Store is a One-Stop E-Shop For Elementary Through College Students.
Educational Web Sites for Students and Educators.
TECHED OUT STUDENTS, FAMILIES MAY SPEND UP TO $101 MILLION FOR LATEST BACK-TO-SCHOOL GADGETS.
Students ''Gear up'' to Hit the Books with CNET's Back-to-School Guide; CNET Editors Offer Tech Recommendations and Advice That Help Students and...
Great Lakes Information Network.
Building a Web presence: Weblogs are becoming essential in school districts across the country.

Terms of use | Copyright © 2012 Farlex, Inc. | Feedback | For webmasters | Submit articles