America Online Names CBS News Its Exclusive Broadcast News Partner on AOL and Compuserve, Premier Broadcast News Partner On AOL.COM.DULLES, Va. and NEW YORK--(BUSINESS WIRE)--Jan. 5, 1999-- Multi-Year, Cross-Promotional Alliance Will Guarantee CBS NEWS CBS News is the news division of American television and radio network CBS. Its current president is Sean McManus who is also head of CBS Sports. Current productions Current television shows
Extensive Presence Across AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. Brands; AOL to Receive Extensive On-Air Promotion on All CBS NEWS Programming America Online See AOL. , Inc., the world's leading branded interactive services company, and CBS Corporation
Under the terms of the agreement with CBS (Cell Broadcast Service) See cell broadcast. New Media, CBS NEWS will be guaranteed a major and ongoing presence throughout AOL, CompuServe and AOL.COM. America Online has also committed to showcase the talents of CBS NEWS correspondents, producers and editors throughout the service. As part of the alliance, CBS has committed to extensive on-air promotion within each of its news broadcasts, including the CBS Evening News CBS Evening News is the flagship nightly television news program of the American television network CBS. The network has broadcast this program since 1948, and has used the CBS Evening News title since 1963. with Dan Rather, 60 Minutes, Face the Nation, 48 Hours, CBS Morning News CBS Morning News is the half-hour daily television broadcast from CBS News that airs following Up to the Minute. It airs from 4:30 to 5 a.m. in many markets (it is updated for the different time zones across the United States) and features late-breaking news , CBS This Morning, CBS News Saturday Morning, CBS News Sunday Morning CBS News Sunday Morning is an early morning news program CBS airs on Sunday mornings. The typical time is from 9:00 to 10:30 a.m. ET, though west coast stations often air it earlier due to conflicts with sports programming later in the day. , CBS Saturday Evening News, CBS Sunday Evening News, 60 Minutes II and Up to the Minute. In addition, CBS NEWS has committed to the active involvement of its broadcasters in the development, production and promotion of AOL Live chat events. CBS and AOL have agreed on an exchange of value for CBS NEWS products featured on AOL and on-air promotion of AOL within CBS News programming. CBS and AOL will share advertising revenue generated through areas on the AOL brands incorporating CBS NEWS programming. Bob Pittman, President and Chief Operating Officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. of America Online, said: "Our groundbreaking partnership with CBS brings together two industry leaders to better serve both AOL members and viewers of CBS News programs. CBS's unparalleled tradition of news leadership promises a new landmark in innovative online news programming for our members. And AOL's integration into CBS News programs will provide their audiences with a fresh, interactive dimension to the viewing experience." Mel Karmazin Melvin Alan "Mel" Karmazin, a native New Yorker, (born August 24, 1943)[1] is an executive who has held several top jobs in the broadcasting industry and is currently CEO of Sirius Satellite Radio. , President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of CBS Corporation, stated, "Over the next twelve months, AOL members will view millions of pages with the CBS News logo framing our editorial content. That's a tremendous number of impressions, in a medium that augments our more traditional television and radio audience. In forming this partnership with AOL, we are also developing an important new audience and new revenue streams for CBS News, the premier newsgathering news·gath·er·ing adj. Of, relating to, or involving the research and reportage of news: a worldwide newsgathering operation. news organization in the world." In its new role as AOL's exclusive broadcast news partner, CBS NEWS, working with the development team at CBS New Media, will provide the following material: -- Slide Shows: Multi-media correspondent packages, executed in AOL's proprietary "slide show" format. -- Branded News Stories and Special Features: Distinguished by a CBS byline, these stories cover the major stories of the day. -- In-Depth features and textual links to CBS.com (1) (Computer Output Microfilm) Creating microfilm or microfiche from the computer. A COM machine receives print-image output from the computer either online or via tape or disk and creates a film image of each page. throughout AOL's industry-leading News Channel, as well as on AOL.COM and CompuServe. -- AOL and CompuServe members and visitors to AOL.COM will have access to regularly scheduled live events with CBS News personalities and guests appearing on various CBS News programs. CBS will also promote and integrate AOL member surveys and regular online chats with CBS News anchors and guests starting with 60 Minutes II, Face the Nation and CBS News Saturday Morning. Additionally, viewers will be regularly informed that they can "go to Keyword: CBS on America Online" for more information on certain stories of interest. Leslie Moonves, President and CEO of CBS Television, added, "We are very enthusiastic about our continued partnership with AOL. Having successfully launched the first-of-its-kind online promotion on AOL for CBS's fall schedule in September, we are once again given an exceptional opportunity to increase awareness and sampling of our Network programming. At the same time, we have instantly expanded our role as a premier provider of news programming to the world." By partnering with AOL, the No. 1 source for online news, CBS will immediately reach an audience of news consumers larger than the circulation of the nation's top three daily newspapers combined, and twice the size of the next largest news sites on the Web, according to Media Metrix, a leading measurement service and the only one measuring activity for both Internet and online audiences. Andrew Heyward, President, CBS News said, "This partnership provides an extremely significant outlet for the quality work of CBS News' worldwide corps of reporters and producers - the strongest in broadcast journalism. We're delighted to bring CBS News to AOL and its members and we look forward to the challenge of moving our newsgathering outward to the Net." A recent Roper Starch study commissioned by AOL, the AOL/Roper Starch Cyberstudy 1998, indicated that fully three quarters of people polled say they go online to get news, making this the third most popular activity online, after research and communication. Barry Schuler, President of AOL Interactive Services stated, "Our new relationship with CBS is a great fit for the AOL community. Many of our members use the online medium as their primary source of news, but they are also very brand-savvy and convenience-oriented. "By bringing one of the most recognizable broadcast news organizations in the world to the AOL community, we're both meeting the demand for quality news reporting and providing yet another reason for consumers to make AOL brands their one-stop online home." About the AOL News Channel Providing up-to-the-minute information and in-depth reports from the most trusted names in news, AOL's News Channel features reports from The Associated Press, Bloomberg, Business Week, Newsweek, The New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of Times, Reuters and along with reports from exclusive columnists including NPR's Amy Dickinson and the Chicago Tribune's Roger Simon. Dozens of special-interest publications are also available on AOL's News Channel. About America Online, Inc. America Online, Inc., based in Dulles, Virginia, is the world's leader in branded interactive services and content. America Online, Inc. operates two worldwide Internet services: America Online, with more than 15 million members; and CompuServe, with approximately 2 million members. America Online, Inc. also operates AOL Studios, the world's leading creator of original interactive content. Other branded Internet services operated by America Online, Inc. include AOL.COM, the world's most accessed Web site from home; Digital City, Inc., the No. 1 local content network and community guide on AOL and the Internet; AOL NetFind, AOL's comprehensive guide to the Internet; AOL Instant Messenger See AIM. , an instant messaging tool available on both AOL and the Internet; and ICQ ("I Seek You") A conferencing program for the Internet from Mirabilis, Tel Aviv, Israel (www.icq.com). It provides interactive chat, e-mail and file transfer and can alert you when someone on your predefined list has also come online. , an instant communications and chat technology on the Internet. About CBS Corporation CBS Corporation, the world's largest pure-play media company, is comprised of the CBS Television Network CBS Television Network Major U.S. broadcasting company and network. It began in 1928 as the Columbia Broadcasting System, a small radio network directed by William S. Paley. , with programming operations in Entertainment, News, Sports and Syndication; the CBS Television Stations Division, with 14 CBS Owned television stations, seven of which are in the Top 10 markets; CBS Cable, with two country networks, and its regional sports operations; and approximately an 83% stake in Infinity Broadcasting Corporation, which includes 160 radio stations and TDI TDI - Transport Driver Interface , the Company's outdoor business. |
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