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America Online Launches AOL Games' First Play.


Business Editors/Hi-Tech Writers

NEW YORK--(BUSINESS WIRE)--Oct. 1, 2002

Members Will Have Exclusive Access to Today's Hottest Online Games

and Video Game Demos Before They Are Released Elsewhere

Exclusive Premiere of Electronic Arts' Need for Speed - Top Speed

Online Game Featuring The Porsche Cayenne The Porsche Cayenne is a mid-size luxury SUV produced by the German automaker Porsche since 2002, and North American sales began in 2003. It is the first V8 engined vehicle built by Porsche since 1995, when the Porsche 928 was discontinued.  Turbo Available Starting

Today

America Online See AOL. , the world's leading interactive service, today announced the launch of AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services.  Games' First Play, a new programming initiative that will feature exclusive premiere access to the most anticipated online games and video game demos before they are available to the public. The first of these games will be Electronic Arts' Need For Speed - Top Speed(TM), which is the only online game where players can race Porsche's first sport utility vehicle, the Cayenne.

In addition to featuring exclusive premiere access to hot online games, AOL Games' First Play (AOL Keyword: First Play) will also offer access to unique interactive assets before they are released, including playable demos of video games See video game console.  and "first look" video content such as game play movies and game images. In addition, the program will include pre-ordering incentives for upcoming game releases including discounts, premiums and early delivery.

America Online is launching AOL Games' First Play as the demand for online games is reaching unprecedented levels. Jupiter Research reports that it is the number one activity on the Internet, with more than 4 billion minutes of activity per month - more than retail, news, travel, auctions, sports or personal finance. According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 comScore Media Metrix, 57% of the total online population -- 56 million users -- visited an online game site in October 2001 and by 2006, online, PC and console games sales will grow to $1.6 billion.

"Games are tremendously popular online, and we are thrilled to offer consumers the first chance to play some of the best new online games and video game demos before they are available anywhere else as part of our new AOL Games' First Play program," said Kevin Conroy Kevin Conroy (born November 30 1955) is an American actor of stage, screen, and voice, perhaps best known for his portrayal of DC Comics superhero Batman in numerous animated series and features that comprised the DC animated universe. , SVP SVP S'il Vous PlaƮt (French: Please)
SVP Senior Vice President
SVP Schweizerische Volkspartei (Swiss People~s Party)
SVP Society of Vertebrate Paleontology
SVP Social Venture Partners
SVP St Vincent de Paul
 and General Manager, AOL Entertainment. "Our exclusive premiere of the game Top Speed - the latest online game offering from one of EA's most popular series' Need for Speed - is a great way to kick off First Play. As we have done with AOL Music's First Listen, which gives music fans exclusive advance access to the hottest songs and videos, with First Play, we are providing gamers the opportunity to experience the most anticipated new titles first, before they are available anywhere else."

Available only online, Need for Speed - Top Speed uses advanced technology to deliver unprecedented graphics and gameplay over the Internet. Billed as the fastest game online, Need for Speed - Top Speed lets players go from 0-60 m.p.h. with just a few clicks of their mouse. Players can race three different Porsche automobiles including the Cayenne Turbo and earn tokens by completing each circuit under a specified time.

As part of the Need for Speed - Top Speed First Play, AOL Games will also be showing a video demo and screen shot slide show of EA's soon-to-be-released Need For Speed - Hot Pursuit 2 game for the PlayStation 2 computer entertainment system, Xbox video game system from Microsoft, Nintendo GameCube The Nintendo GameCube (GCN) is Nintendo's fourth home video game console, belonging to the sixth generation era. The system itself is the most compact and least expensive, next to the Dreamcast, of the sixth generation era consoles.  and PC.

Need for Speed - Top Speed is part of the award winning Need for Speed arcade racing game A racing game is any game that involves competing in races through a surrogate playing piece or vehicle, either getting it from one point to another or completing a number of circuits in the shortest time.  series that features exclusive, exotic cars from the world's most renowned names including Porsche(R), Ferrari(TM) and Lamborgini(TM). The games allow players to race over a variety of courses that provide a wide array of racing challenges with river crossings, waterfalls, beaches and brush fires. This latest version of Need for Speed also lets players get behind the wheel of a police car and try to arrest other cars speeding and breaking the law.

About America Online, Inc.

America Online, Inc. is a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of AOL Time Warner, Inc. (NYSE NYSE

See: New York Stock Exchange
:AOL). Based in Dulles, Virginia, America Online is the world's leader in interactive services, Web brands, Internet technologies and e-commerce services.

Electronic Arts and Need for Speed are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. PlayStation is a registered trademark of Sony Computer Entertainment Inc. Xbox is a trademark or registered trademark of Microsoft Corporation in the U.S. and/or other countries and used under license. Nintendo GameCube is a trademark of Nintendo. Porsche and Cayenne are registered trademarks of Dr. Ing Dr.

Doctor.


dr.

dram.
. H.c.F. Porsche AG. All other trademarks are the property of their respective owners.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 1, 2002
Words:750
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