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America Online Latin America Strengthens Senior Executive Team.


Business Editors

FT. LAUDERDALE, Fla.--(BUSINESS WIRE)--July 25, 2002

Gustavo Rubio, a Leader in Latin America's

Online Advertising Sales Industry,

Appointed Vice President of Interactive Marketing

America Online See AOL.  Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies.  (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
 SCM (1) (Software Configuration Management, Source Code Management) See configuration management.

(2) See supply chain management.
: AOLA AOLA America Online Latin America ), a leading interactive services provider in Latin America, today announced the appointment of Gustavo Rubio as Vice President of Interactive Marketing.

Mr. Rubio, a leader and pioneer in Latin America's online advertising sales industry, brings an extensive background of managing successful interactive and traditional media advertising sales organizations focused on Latin America. Prior to joining AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services.  Latin America, Mr. Rubio was Vice President of Advertising Sales for StarMedia Networks for more than two years, where he managed a large sales workforce of executives across Latin America and expanded strategic relationships including numerous Fortune 500 global advertisers. Prior to his position with StarMedia, Mr. Rubio managed and launched new products in the advertising sales department for United Airlines at the regional and global level.

Mr. Rubio has replaced Peter Blacker, who has been appointed Vice President of International and U.S. Hispanic AOL Interactive Marketing. Peter Blacker now leads a team that will work to engage US advertisers with AOL's 4.2 million hispanic members.

Charles Herington, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of America Online Latin America, said: "Gustavo is one of the industry's most successful and respected advertising sales professionals and brings a wealth of knowledge and experience to AOL Latin America. An early advocate of the importance of online advertising, his strong relationships with global advertisers and the region's top agencies will help AOL Latin America continue to expand its base of global advertising clients."

Mr. Herington also added: "I would like to congratulate Peter as he moves to the position of Vice President of International and U.S. Hispanic AOL Interactive Marketing. In his new role, Peter will strengthen the company's relationships with top global advertisers and will seek to create cross-border and cross-continent advertising sales opportunities for America Online, Inc. and AOL Latin America."

About AOL Latin America

America Online Latin America, Inc. (NASDAQ SCM: AOLA) is the exclusive provider of AOL-branded services in Latin America and has become one of the leading Internet and interactive services providers in the region. AOL Latin America launched its first service, America Online Brazil, in November 1999, and began as a joint venture of America Online, Inc., a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of AOL Time Warner Inc. (NYSE NYSE

See: New York Stock Exchange
:AOL), and the Cisneros Group The Cisneros Group of Companies is one of the largest, privately held media, entertainment, telecommunications and consumer products organizations in the world. The Group owns or holds interests in companies ranging from broadcast television, networks and pay television businesses  of Companies. Banco Itau, a leading Brazilian bank, is also a minority stockholder of AOL Latin America. The Company combines the technology, brand name, infrastructure and relationships of America Online, the world's leader in branded interactive services, with the relationships, regional experience and extensive media assets of the Cisneros Group of Companies, one of the leading media groups in the Americas. The Company currently operates services in Brazil, Mexico and Argentina and serves members of the AOL-branded service in Puerto Rico. It also operates a regional portal accessible at www.aola.com. America Online's 35 million members worldwide can access content and offerings from AOL Latin America through the International Channels on their local AOL services.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Publication:Business Wire
Geographic Code:0LATI
Date:Jul 25, 2002
Words:520
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