America Online, Inc. Creates AOL Networks Sales & Solutions Division to Grow Advertising, Search and Commerce Revenues.Business Editors/High-Tech Writers DULLES, Va.--(BUSINESS WIRE)--Jan. 14, 2004 America Online See AOL. , Inc. -- Michael J. Kelly Moves to America Online, Inc. as President of New Division; David Lebow and Michael Barrett Michael Barrett may refer to:
Executive Vice Presidents; Brendan Condon Named Senior Vice President -- New Organization Integrates Ad Sales, Search and Commerce with Inventory and Audience Management to Capitalize on Cap´i`tal`ize on` v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>. Growth Opportunities America Online, Inc. today announced the creation of a new AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. Networks Sales and Solutions division to capitalize on growth opportunities in its advertising, search and commerce businesses resulting from its recent success in developing its broadband services, introducing rich media across its services, and adding a wide range of valuable new properties and inventory. The new division will integrate in one organization America Online, Inc.'s ad sales, commerce and search inventory across its entire network of broadband, dialup, messaging, wireless, new content and web-based properties. This integration will unlock the potential of America Online, Inc.'s expanding and increasingly diverse inventory by making it easier for marketers to reach the Company's audience base across these properties in a more effective and targeted way. Michael J. Kelly, currently President, Global Marketing at Time Warner Inc., AOL's parent company, has been appointed President of the new division. Mr. Kelly will report to Ted Leonsis, Vice Chairman, America Online, Inc. and President, Core Service. (He is not related to J. Michael Kelly This could refer to:
While running Global Marketing, Mr. Kelly built and led a team that expanded Time Warner's relationships with its largest advertising and marketing clients, growing revenue through successful programs and initiatives that leveraged Time Warner's portfolio of companies and brands. A replacement for Mr. Kelly at Global Marketing is expected to be named shortly. Mr. Kelly said, "America Online has a unique advantage. It blends the community power of a member network with relevant and compelling content and services that are increasingly in demand in the media and entertainment marketplace. This new organization and its superb team will make America Online the easiest and most effective company to do business with. It is an honor to be a part of this exciting change." Reporting to Mr. Kelly in AOL Networks Sales and Solutions will be the group currently managing inventory and traffic operations in AOL's core service, led by David Lebow, as well as the Company's advertising sales operations, which will be headed by Michael Barrett. Mr. Lebow will have the title of Executive Vice President/General Manager, AOL Media Networks. He will oversee the management of partner and member-facing traffic and inventory across AOL's properties; the development of media plans and research for partners advertising in those properties; marketing and events aimed at the advertising community; radio network development; AOL.COM; and Member Education. His group will also continue to use the AOL network of inventory to promote and increase usage of Company products including premium services, AOL for Broadband and others. Mr. Barrett has been named Executive Vice President, Sales and Partner Marketing, with responsibility for agency sales, partner sales, category sales, customer relations, sales training and specialist activities. Also reporting to Mr. Kelly will be Brendan Condon, currently Senior Vice President, Finance and Operations, Interactive Marketing, who will have the title of Senior Vice President, Finance and Administration in the new division. Jonathan Miller This article is about the British physician, theatre and opera director, and television presenter; for other people named Jonathan Miller, see Jonathan Miller (disambiguation). Sir Jonathan Wolfe Miller , Chairman and Chief Executive Officer, America Online, Inc., said, "Our sales, networks and programming teams have worked together under Ted Leonsis' leadership to create interactive environments where marketers can interact with large and motivated audiences, contributing to a strong turnaround in our advertising business. We believe that creating a new Networks Sales and Solutions division led by Mike Kelly This article is about the newspaper columnist. For the baseball player, see Mike Kelly (baseball). Mike Kelly is a columnist for the The Record, a newspaper serving Bergen County, New Jersey. and this great team is the best way to build on this progress on behalf of our partners." Mr. Leonsis stated, "America Online has made superb progress over the last year in creating growth opportunities by building valuable new inventory in our dialup, broadband, web and messaging platforms, as well as in launching new content properties, and by transforming ourselves into a more partner-focused organization. We're also just beginning to realize the full potential of our AOL Search business and to introduce new commerce platforms. By formalizing and bringing together in one division all the inventory and tools that our Company has to help partners reach our audience in a revived Internet ad/commerce market, we believe AOL Networks Sales and Solutions can better serve our clients and grow revenues even faster." New Division Can Leverage Unmatched Range of Brands and Properties AOL Networks Sales and Solutions will be able to leverage the combined inventory of many of the best brands and distribution platforms on the Internet including AOL(R) dial-up, AOL(R) for Broadband, Moviefone, Mapquest(R), CompuServe, the new Netscape(R) ISP (1) See in-system programmable. (2) (Internet Service Provider) An organization that provides access to the Internet. Connection to the user is provided via dial-up, ISDN, cable, DSL and T1/T3 lines. , the Company's AOL(R) Instant Messenger AOL's instant messaging service. See AIM and instant messaging. (TM) and ICQ ("I Seek You") A conferencing program for the Internet from Mirabilis, Tel Aviv, Israel (www.icq.com). It provides interactive chat, e-mail and file transfer and can alert you when someone on your predefined list has also come online. (R) instant messaging platforms, AOL.COM, Netscape.com (1) (Computer Output Microfilm) Creating microfilm or microfiche from the computer. A COM machine receives print-image output from the computer either online or via tape or disk and creates a film image of each page. and its new KOL KOL Kings of Leon (UK band) KoL Kingdom of Loathing (online game) KOL Key Opinion Leaders KOL Key Opinion Leader KOL Kiss on Lips KOL Key Objects Library KOL Knights of Labor KOL Key-Oriented List (TM), Red(TM) and AOL(R) Latino services reaching kids, teens and the Latino market, respectively. Programming assets on the AOL service include the number one destinations for News, Music and Life Management, as well as a strengthened AOL Sports featuring an exclusive deal with NFL NFL abbr. National Football League NFL (US) n abbr (= National Football League) → Fußball-Nationalliga .com. Together, AOL(R) Dial-up and AOL(R) for Broadband reach a community of more than 50 million, and AOL's broader portfolio of products has a reach of more than 100 million users. In addition, AOL's ad sales teams represent valuable Time, Inc. and Turner Broadcasting System Turner Broadcasting System, Inc. (often abbreviated TBS Networks or TBS, inc.) is the company managing the collection of cable networks and properties started by Robert Edward "Ted" Turner from the mid-1970s to the late-1990s. , Inc. online properties. AOL's advertising, search and commerce businesses are also poised for growth. Advertising revenues were stable from the second quarter to the third quarter of 2003 and are poised for an upturn this year. AOL(R) Search, strengthened last year by the expansion of its agreement with Google(TM) to power the service and further enhanced by proprietary AOL technology, is now the leading search choice for America Online's community of more than 50 million. About Michael J. Kelly Michael J. Kelly was named President, Global Marketing at Time Warner in September 2002. Mr. Kelly oversees the company's Global Marketing group, which works with partners to develop and implement cross-platform marketing solutions that take full advantage of all of Time Warner's businesses. Prior to joining Time Warner, Mr. Kelly was the founder and CEO of American Town Network (ATN ATN Acute tubular necrosis, see there ), an interactive media company referred to by Brandweek as the most comprehensive community information resource in the U.S. Previously, Mr. Kelly was a 17-year veteran of Time Inc. After rising to Vice President and Publisher of Entertainment Weekly, he led a team that established the magazine as a vital advertising vehicle for marketers seeking to reach popular culture enthusiasts and young adults. At his departure in 2000, Entertainment Weekly ranked 17th among U.S. magazines in advertising revenue. About David Lebow As Executive Vice President, AOL Core Service, David Lebow has been responsible for America Online Inc.'s core business, the AOL dial-up online business, ensuring the quality and consistency of the member experience on the service and developing new content and services to meet consumer needs. In addition, Mr. Lebow oversees AOL Commerce, which includes AOL Shopping, one of the Web's most popular shopping destinations, and the development of commercial opportunities. Previously, Mr. Lebow was Executive Vice President, Programming and Strategy, AOL Interactive Services. Before joining AOL, Lebow was Senior Vice President of Operations for Emmis Communications, a diversified media company with radio and TV operations and magazine publishing, where he was responsible for day-to-day operations in eight major markets. Mr. Lebow served with AMFM AMFM Association of Marriage and Family Ministries AMFM Automated Mapping Facilities Management AMFM Association des Modélistes Ferroviaires de Montréal (French: Montreal Railroad Modelers Association) Inc. (now Clear Channel Communications Not to be confused with clear channel radio stations, which are AM radio stations with certain technical parameters. Clear Channel Communications (NYSE: CCU) is a media conglomerate company based in the United States. ) as Executive Vice President/Western Region and, before that, as Chief Operating Officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. for the Office of Product and Strategy. Mr. Lebow also founded Rating Point Management, which provided the radio industry with cutting-edge techniques to use Arbitron ratings and research as a strategic tool in programming, marketing, and sales. About Michael Barrett As Executive Vice President, Worldwide Interactive Marketing, America Online Inc., Michael Barrett has led agency relations, international, strategic partners, AOL Web Properties and other advertising sales initiatives. Before joining AOL, Mr. Barrett served as Chief Internet and Sales Officer for Official Payments.com. Mr. Barrett's career in media has included positions with Meredith Publishing, Newsweek Magazine, and Family PC Magazine. He was a member of the executive team of Geocities, which was sold to Yahoo! Inc. where he assisted in developing eCommerce strategies. Mr. Barrett also worked for Disney Online where he oversaw all national ad sales and marketing and was responsible for the launch, positioning and sales of Disney.com, Disney's Family.com, Disney's Daily Blast, ABC ABC in full American Broadcasting Co. Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928. @AOL, ABC.com and Oscar.com. About Brendan Condon As Senior Vice President, Finance and Operations, Brendan Condon has overseen operations and ad servers, media plans and financials and other corporate functions for the Interactive Marketing group. Before joining AOL, Mr. Condon was Executive Vice President and Chief Strategist for Media Networks, Inc. (MNI See Merom New Instructions. ), a company that sells local advertising in national magazines, which Time Inc. acquired in 1997. In that capacity, he served as the liaison for that division and the Time, Inc. titles for local cross-platform advertising programs and initiatives. Previously, he was Vice President and General Manager of MNI. Mr. Condon joined Time Inc. in 1984 as a statistical analyst in the company's newsstand distribution arm and has served in a number of other senior marketing and financial management positions in various Time Inc. divisions. About America Online, Inc. America Online, Inc. is a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. of subsidiary of Time Warner Inc. (NYSE NYSE See: New York Stock Exchange :TWX (TeletypeWriter eXchange Service) A U.S. and Canadian dial-up communications service that became part of Telex. In 1971, the Bell System sold TWX to Western Union. TWX transmitted 5-bit Murray code or 7-bit ASCII code at up to 150 bps. See Telex. ). Based in Dulles, Virginia, America Online is the world's leader in interactive services, Web brands, Internet technologies and e-commerce services. |
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