America Online, 1-800-FLOWERS.COM Extend Marketing Partnership Into 21St Century.DULLES, Va. & WESTBURY, N.Y.--(BUSINESS WIRE)--Sept. 14, 1999-- 4-Year, $37 Million Agreement Continues Long-Running E-Commerce Partnership Until 2003 America Online See AOL. Inc., the world's leading interactive services company, and 1-800-FLOWERS.COM (1) (Computer Output Microfilm) Creating microfilm or microfiche from the computer. A COM machine receives print-image output from the computer either online or via tape or disk and creates a film image of each page. , a leading e-commerce provider of flowers and gifts, today announced an extended and expanded agreement under which 1-800-FLOWERS.COM will become the exclusive marketer of fresh-cut flowers across key AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. brands. Under the terms of the 4-year, $37 million agreement, which runs until 2003, 1-800-FLOWERS.COM will continue as the exclusive marketer of fresh-cut flowers on AOL and AOL.com and will now assume the same exclusive arrangement on Netscape Netcenter (beginning in 2000), CompuServe, Digital City and ICQ ("I Seek You") A conferencing program for the Internet from Mirabilis, Tel Aviv, Israel (www.icq.com). It provides interactive chat, e-mail and file transfer and can alert you when someone on your predefined list has also come online. . For a one-year period during the term, 1-800-FLOWERS.COM also will become the exclusive third-party marketer of gardening products across these AOL brands. In addition, 1-800-FLOWERS.COM will have anchor positions in both the gifting and gourmet gift categories across these properties and will be available internationally through ICQ. The two companies have one of the longest-running e-commerce partnerships in the interactive industry. AOL and 1-800-FLOWERS.COM signed their first agreement in 1994 and continued their relationship with a 1997 extension of the original agreement. Myer Berlow, AOL's President of Interactive Marketing, said, "Our companies have grown together over the years, and 1-800-FLOWERS.COM is one of the premier online retailers. We believe that expanding our relationship with them across key AOL brands will provide them with unparalleled reach in cyberspace." Jim McCann, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of 1-800-FLOWERS.COM, said, "Our company was built on relationships, and we are pleased that we can build on the one we have with AOL, which is the premier e-commerce destination in cyberspace. I am delighted that this relationship with AOL has continued to bring such satisfying results for both companies." About America Online, Inc. Founded in 1985, America Online, Inc., based in Dulles, Virginia Dulles, Virginia is an unincorporated census-designated place located in Loudoun County, Virginia, part of the Washington Metropolitan Area. The headquarters of AOL, Orbital Sciences Corporation and ODIN technologies and the former headquarters of MCI Inc. are located in Dulles. , is the world's leader in interactive services, Web brands, Internet technologies, and e-commerce services. America Online, Inc. operates: two worldwide Internet services, America Online, with more than 18 million members, and CompuServe, with approximately 2 million members; several leading Internet brands including ICQ, AOL Instant Messenger See AIM. and Digital City, Inc.; the Netscape Netcenter and AOL.COM portals; the Netscape Navigator An earlier Web browser for Windows, Macintosh and X Windows from Netscape that provided secure transmission over the Internet. Soon after its introduction in 1994, Navigator, or just "Netscape," as it was commonly called, quickly became the leading browser on the Web. and Communicator browsers; AOL MovieFone, the nation's no. 1 movie listing guide and ticketing service; and Spinner Networks and NullSoft, Inc., leaders in Internet music. Through its strategic alliance with Sun Microsystems Sun Microsystems, Inc. (NASDAQ: JAVA[3]) is an American vendor of computers, computer components, computer software, and information-technology services, founded on 24 February 1982. , the Company develops and offers easy-to-deploy, end-to-end e-commerce and enterprise solutions for companies operating in the Net Economy. About 1-800-FLOWERS.COM With one of the most recognized brands in e-commerce, 1-800-FLOWERS.COM provides fresh-cut flowers and other gifts to customers around the world via: the Internet (www.1800flowers.com), AOL (keyword: flowers) and other online services; by calling 1-800-FLOWERS (1-800-356-9377) 24 hours a day; or by visiting one of our Company operated or franchised stores. In 1995, 1-800-FLOWERS.COM launched a fully functional e-commerce Web site and currently maintains strategic online relationships with America Online, Microsoft Network See MSN. Microsoft Network - The Microsoft Network , and Excite, among others. The Company's online product offerings include an extensive array of fresh-cut and seasonal flowers, plants, floral arrangements and gift baskets, gourmet foods, garden accessories, and casual lifestyle furnishings. The Company's Class A Common Stock is listed on the Nasdaq National Market under the symbol "FLWS FLWS Force Level Warfare Systems ." This press release contains statements of a forward-looking nature relating to relating to relate prep → concernant relating to relate prep → bezüglich +gen, mit Bezug auf +acc future events or future financial results of 1-800-FLOWERS.COM, Inc. Investors are cautioned that actual results may differ materially. In evaluating such statements, investors should specifically consider various risks, factors and uncertainties which could cause actual events or results to differ materially from those described or anticipated in such forward-looking statements, including the matters set forth in 1-800-FLOWERS.COM 's reports and documents filed from time to time with the Securities and Exchange Commission. |
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