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Amendola Communications' CEO Selected to Present at X2HN National Conference for Top Women Healthcare Executives.


Amendola will discuss the value of integrated marketing campaigns

SCOTTSDALE, Ariz. -- Jodi Amendola, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Amendola Communications, which was recently named a top five information technology industry "Best of the Best" small public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most  (PR) agency by PR Source Code, has been chosen to present at the second annual X2 Healthcare Network (X2HN) Xscape 2008, January 30th through February 1st in La Jolla La Jolla (lə hoi`yə), on the Pacific Ocean, S Calif., an uninc. district within the confines of San Diego; founded 1869. The beautiful ocean beaches, in particular La Jolla shores and Black's Beach, and sea-washed caves attract visitors and , Calif.

Amendola will present, "The Hidden Secret of an Integrated Marketing Communications Integrated Marketing Communications Definition
The American Marketing Association suggests that integrated marketing communications (IMC) is “a planning process designed to assure that all contacts received by a customer or prospect for a product, service, or
 Campaign," at X2HN, a not-for-profit exclusive executive women's health Women's Health Definition

Women's health is the effect of gender on disease and health that encompasses a broad range of biological and psychosocial issues.
 network that shares ideas, competencies and resources to improve healthcare leadership, policy and delivery, as well as to encourage professional and personal growth.

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Chairman of the X2HN Board of Directors Gale Wilson-Steele, "Jodi is a recognized leader in healthcare public relations and marketing and is a welcome addition to our agenda. Her impressive track record and knowledge of healthcare and healthcare technology public relations and marketing has helped hundreds of companies achieve their goals of organic growth, public offering and strategic acquisition. She will provide our program participants with valuable insight into developing and maximizing integrated marketing campaigns."

Jodi Amendola is CEO of Amendola Communications, a national full-service marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales  firm serving the healthcare, healthcare technology, real estate and professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products.  industries. In 2006 and 2007, Amendola Communications was ranked as one of the top PR firms in the Valley by the Phoenix Business Journal.

Jodi has led campaigns for industry giants and start-up companies start-up company

A new business.
, including Cisco, Intel, TriZetto, Carefx, MEDSEEK, AXIA Health (now Healthways), Dermacare Laser & Skincare Clinics, McKesson Specialty, AdvancePCS, Mphasis Healthcare Solutions, CliniComp, Int'l, MedTrackAlert, among others.

This event will take place on Wednesday, January 30th to Friday, February 1st at the La Valencia Hotel, 1132 Prospect Street La Jolla, Calif. 92037. For more information on the event, please visit: http://x2hn.org/xscape/index.htm. To join X2HN, please visit www.x2hn.org.

About Amendola Communications

Based in Scottsdale, Ariz., Amendola Communications is a full-service national public relations and marketing firm specializing in healthcare, healthcare technology, high tech, financial services The examples and perspective in this article or section may not represent a worldwide view of the subject.
Please [ improve this article] or discuss the issue on the talk page.
 and real estate. The agency was named "Best of the Best" small public relations (PR) agency by PR Source Code and was ranked as one of the top PR firms in 2006 and 2007 by the Phoenix Business Journal. It provides personalized service, national and local media and business contacts and customized, scalable business-to-business programs to match client needs. With an in-depth understanding and expertise in the industries it serves, Amendola Communications provides experienced senior-level support to generate ongoing results. Service offerings include strategic, counsel, comprehensive public relations programs, marketing, branding and positioning, as well as advertising, design and interactive marketing campaigns. For more information, contact Jodi Amendola at 480-664-8412 ext. 11 or jamendola@ACmarketingPR.com or visit www.ACmarketingPR.com.

Please click on the link below for photo:

http://www.acmarketingpr.com/pr/releases.php?id=811670
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Publication:Business Wire
Article Type:Conference news
Date:Jan 22, 2008
Words:478
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