Amdahl EnView Software Monitors Website & e-Business Activity For Britain's Most Trusted Online Brand.
SUNNYVALE, Calif.--(BUSINESS WIRE)--June 6, 2000
M&S chooses powerful tracking package to help ensure service
levels for online customers
Amdahl(R) today announced that Marks and Spencer, the UK's most trusted online brand(a), have chosen Amdahl EnView(TM) software to provide in-house monitoring of their online shopping service, following usage of Amdahl's web monitoring service.
Peter Robinson, Head of e-commerce at M&S commented, "We are keen to ensure that Marks & Spencer's brand values are reflected in our online service. The St. Michael promise reflects our commitment to leading standards in quality, value and service and we believe the Amdahl EnView software will bring this to our online offering."
The EnView software allows M&S to:
-- implement proactive service level management
-- monitor service based on actual end-user experience
-- set and manage service level agreements and objectives
M&S launched their online gift shopping service (http://www.marksandspencer.com) prior to Christmas and has updated the site this month to accept more than 1,200 products, with a view to extend the site to more than 3000 products by the end of the year.
Simon Stevens, Director of Software Sales at Amdahl concluded, "Amdahl's software division is pleased to be working with companies such as M&S and The Co-operative Banks' Internet banking service smile - all of whom are providing some of the UK's most innovative Internet offerings. Our aim is to help these companies get on the web and ensure their online offerings endorse and augment their brand values by providing insight into the customer's online experience."
(a) Research conducted in December 1999 by e-Insight, "the e-commerce consultancy". Sample included more than 300 families in the UK who use the Internet at home.
Amdahl Corporation is a wholly-owned subsidiary of Fujitsu Limited, a leading provider of Internet based information technology solutions for the global marketplace with revenues of $49.6 billion in the fiscal year ended March 31, 2000. The company supports heterogeneous architectures found in mission-critical customer environments that blend MVS(R), Windows NT(R), and UNIX(R) operating systems. Headquartered in Sunnyvale, California, Amdahl combines hardware and software products and services methods with world class offerings to create customised solutions that help clients gain a competitive advantage in their industries.
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Amdahl is a registered trademark and EnView is a trademark of Amdahl Corporation. Windows NT is a registered trademark of Microsoft Corporation. UNIX is a registered trademark in the United States and other countries, licensed exclusively (except in Japan where such license is non-exclusive) through the Open Software Foundation. All other trademarks and product names are the property of their respective owners.