Amdahl EnView Software Monitors Website & e-Business Activity For Britain's Most Trusted Online Brand.
Business Editors/High-Tech Writers
SUNNYVALE, Calif.--(BUSINESS WIRE)--June 6, 2000
M&S chooses powerful tracking package to help ensure service
levels for online customers
Amdahl(R) today announced that Marks and Spencer, the UK's most trusted online brand(a), have chosen Amdahl EnView(TM) software to provide in-house monitoring of their online shopping service, following usage of Amdahl's web monitoring See Internet monitoring. service.
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The EnView software allows M&S to:
-- implement proactive service level management
-- monitor service based on actual end-user experience
-- set and manage service level agreements and objectives
M&S launched their online gift shopping service (http://www.marksandspencer.com) prior to Christmas and has updated the site this month to accept more than 1,200 products, with a view to extend the site to more than 3000 products by the end of the year.
Simon Stevens, Director of Software Sales at Amdahl concluded, "Amdahl's software division is pleased to be working with companies such as M&S and The Co-operative Banks' Internet banking service smile - all of whom are providing some of the UK's most innovative Internet offerings. Our aim is to help these companies get on the web and ensure their online offerings endorse and augment their brand values by providing insight into the customer's online experience."
(a) Research conducted in December 1999 by e-Insight, "the e-commerce consultancy". Sample included more than 300 families in the UK who use the Internet at home.
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