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Amazon.com First to Join AvantGo.com E-Commerce Initiative.


SAN MATEO San Mateo (săn mətā`ō), city (1990 pop. 85,486), San Mateo co., W Calif., on San Francisco Bay; inc. 1894. It is a commercial and retail center with some high-technology manufacturing. San Mateo, Spanish for St. , Calif.--(BUSINESS WIRE)--Oct. 4, 1999--

AvantGo, Inc., the authority in managing mobile information, today announced an electronic commerce initiative that will allow individuals and mobile professionals to purchase goods and services In economics, economic output is divided into physical goods and intangible services. Consumption of goods and services is assumed to produce utility (unless the "good" is a "bad"). It is often used when referring to a Goods and Services Tax.  using handheld devices and smart phones.

AvantGo also announced that Amazon.com (Nasdaq:AMZN AMZN Amazon.com (NASDAQ symbol) ) is the first company to announce it will deliver its e-commerce solution via AvantGo.com, the only free interactive service on the Web for handheld computers.

In addition to the breaking news, stock portfolio and other personalized information available today via AvantGo.com, individuals on the go will soon be able to access the interactive service on their handheld devices and smart phones to purchase a wide range of products any time, anywhere. For retailers, AvantGo's e-commerce initiative offers a variety of benefits, including increasing revenues and distribution shortening development cycles.

With AvantGo.com, commerce providers simply develop once and deliver to many Windows CE (Windows Consumer Electronics) Microsoft's version of Windows for handheld devices and embedded systems that use x86, ARM, MIPS and SHx CPUs. Windows CE .NET superseded Windows CE 3.0.  and Palm Computing platform See platform.  devices, as well as smart phones, gaining access to a user base with an exciting demographic profile A demographic or demographic profile is a term used in marketing and broadcasting, to describe a demographic grouping or a market segment. This typically involves age bands (as teenagers do not wish to purchase denture fixant), social class bands (as the rich may want  and gaining a greater competitive advantage.

"By partnering with AvantGo, we are empowering Amazon.com customers to purchase products from their Windows CE and Palm Computing mobile devices -- anytime, anywhere," said Warren Adams, Director of Product Development of Amazon.com. "We only have to develop one application to bring Amazon.com Anywhere to many more mobile device platforms using AvantGo's interactive service."

"We are excited about our new e-commerce initiative because it represents compelling new offerings to consumers," said Felix Lin, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of AvantGo, "Amazon.com is setting a powerful precedent for the industry and we look forward to working with other leading retailers as we provide mobile consumers with a compelling shopping experience from any handheld device or smart phone."

In a wireless or disconnected mode, AvantGo.com allows individuals to greatly extend the capabilities and value of their handheld computers and smart phones, based on the Palm Computing platform and Windows CE operating system operating system (OS)

Software that controls the operation of a computer, directs the input and output of data, keeps track of files, and controls the processing of computer programs.
. AvantGo.com puts any information or service on the Web in the palm of a user's hand. Content from hundreds of leading media providers, such as SONY Online, The New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 Times, Bloomberg, USA Today and MapQuest.com, is available via AvantGo.com today.

In addition, the service's intelligent caching and patent-pending compression technology make it possible to move huge amounts of data, while boasting extraordinary user concurrency Operations that are performed simultaneously within the computer. For example, dual-core CPUs provide complete overlapping of two independent processes. See dual core, hyperthreading, multiprocessing, multitasking, multithreading, SMP and MPP.

concurrency - multitasking
, uptime and satisfaction.

E-commerce partners that want to design one e-commerce application that can be delivered to many handheld device platforms and smart phones should contact AvantGo.

About AvantGo

The authority in managing mobile information, AvantGo, Inc. wirelessly extends Internet, intranet and extranet applications to handheld computers based on the Palm Computing and Windows CE platforms. With its core products, AvantGo Enterprise for Fortune 1000 companies and AvantGo.com for individuals on the go, the company helps organizations stay closer to their customers.

The company recently launched AvantGo.com, a free service for accessing personalized Web content from leading content providers. AvantGo also spearheads the Mobile Application Link initiative, an open, industry standard for connecting mobile devices to server-based applications. For more information, please visit the company's Web site at www.avantgo.com or call 650/638-3399.

Note to Editors: AvantGo, AvantGo.com and the AvantGo logo are trademarks of AvantGo, Inc. All other trademarks are the property of their respective owners.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 4, 1999
Words:560
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