Amazon MP3 to Add DRM-Free Downloads from SONY BMG MUSIC ENTERTAINMENT.

With the Addition of SONY BMG MUSIC ENTERTAINMENT Later This Month, Amazon MP3 Will Be the Only Retailer to Offer Customers DRM-free MP3 Downloads from All Four Major Music Labels

SEATTLE -- Amazon.com (NASDAQ: AMZN) today announced that DRM-free MP3 music downloads from SONY BMG MUSIC ENTERTAINMENT will be available to customers on Amazon MP3, Amazon's DRM-free MP3 digital music store where every song is playable on virtually any digital music-capable device, including PCs, Macs[R], iPod[R], Zune[R], Zen[R], iPhone[TM], RAZR[TM] and BlackBerry[R]. When SONY BMG is added later this month, Amazon MP3 will be the only retailer to offer customers DRM-free MP3s from all four major music labels, as well as over 33,000 independent labels. Amazon MP3 customers will discover DRM-free MP3s from SONY BMG's vast rosters of artists representing virtually every genre of music.

"We are excited to offer Amazon MP3 customers DRM-free MP3s from SONY BMG, which represents many of the most popular musicians from the past and present," said Bill Carr, Amazon.com Vice President for Digital Music. "Our Amazon MP3 customers will be able to choose from a full selection of DRM-free music downloads from all four major labels and over 33,000 independents that they can play on virtually any music-capable device."

"We are excited to be working with Amazon as they continue to build new markets for digital music," commented Thomas Hesse, President, Global Digital Business & U.S. Sales, SONY BMG MUSIC ENTERTAINMENT. "We are constantly exploring new ways of making our music available to consumers in the physical space, over the Internet and through mobile phones, and this initiative is the newest element of our ongoing campaign to bring our music to fans wherever they happen to be."

Launched in September 2007, Amazon MP3 offers Earth's Biggest Selection of a la carte DRM-free MP3 music downloads, which now includes over 3.1 million songs from more than 270,000 artists. Every song and album in the Amazon MP3 music download store is available exclusively in the MP3 format without digital rights management (DRM) software and is encoded at 256 Kbps to deliver high audio quality. Amazon MP3 customers are free to enjoy their music downloads using any hardware device, including PCs, Macs[R], iPod[R], Zune[R], Zen[R], iPhone[TM], RAZR[TM] and BlackBerry[R]; organize their music using any music management application such as iTunes[R] or Windows Media Player[TM]; and burn songs to CDs for personal use.

Most songs available on Amazon MP3 are priced from 89 cents to 99 cents, with more than 1 million of the over 3.1 million songs priced at 89 cents. The top 100 bestselling songs are 89 cents, unless marked otherwise. Most albums are priced from $5.99 to $9.99. The top 100 bestselling albums are $8.99 or less, unless marked otherwise. Buying and downloading MP3s from Amazon MP3 is easy. Customers can purchase downloads using Amazon 1-Click shopping, and with the Amazon MP3 Downloader, seamlessly add their MP3s to their iTunes[R] or Windows Media Player[TM] libraries.

About Amazon.com

Amazon.com, Inc., (Nasdaq: AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as health and personal care, jewelry and watches, gourmet food, sports and outdoors, apparel and accessories, books, music, DVDs, electronics and office, toys and baby, and home and garden.

Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, and the Joyo Amazon websites at www.joyo.cn and www.amazon.cn.

As used herein, "Amazon.com," "we," "our" and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

About SONY BMG MUSIC ENTERTAINMENT

SONY BMG MUSIC ENTERTAINMENT is a global recorded music joint venture with a roster of current artists that includes a broad array of both local artists and international superstars, as well as a vast catalog that comprises some of the most important recordings in history. SONY BMG MUSIC ENTERTAINMENT is 50% owned by Bertelsmann A.G. and 50% owned by Sony Corporation of America.

Forward-Looking Statements 

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, significant amount of indebtedness, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 2006, and all subsequent filings.