Amaru Inc. Announces Partnership with Cogetel Limited for Launch of Broadband Entertainment Platform in Cambodia; Agreement Allows Leading Cambodian ISP To Offer On-Demand Content and M2B's Exclusive Micro Payment System To Consumers.SINGAPORE -- U.S.-based Amaru, Inc. (Pink Sheets:AMRU) and its subsidiary, M2B M2B MathML to Braille (computer application) Commerce Ltd., announced the signing of an initial five-year agreement with the leading ISP (1) See in-system programmable. (2) (Internet Service Provider) An organization that provides access to the Internet. Connection to the user is provided via dial-up, ISDN, cable, DSL and T1/T3 lines. provider in Cambodia, Cogetel Limited, a Cambodian corporation, to offer its interactive, on-demand broadband entertainment platform and its proprietary micro-payment system to the Cambodian-based company which holds the Online brand. The broadband entertainment platform offers access to M2B's recently launched Stay@Home Theaters Program, which allows viewers the ability to tap into a vast library of movies available on-demand. It also allows viewers the ability to play popular online games, purchase merchandise, mobile services and more using M2B's unique micro-payment system. Consumers can secure their personalized entertainment experience by purchasing virtual tokens that are available both online and at brick-and-mortar retail outlets throughout the country. With the partnership with the Cogetel Online brand, this virtual token system will now be made available throughout Cambodia and will be marketed and promoted by the Cambodian company to physical business locations. "We are diversified in our approach to offering entertainment on-demand, and that ability to reach previously untapped or inaccessible markets has contributed to our consistent success," said Colin Binny, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Amaru, Inc. "By partnering with regional leaders in distribution and technology such as Cogetel, we can now offer the full cache of our entertainment choices to the Cambodian viewer, and we are excited about establishing a stronger presence in this market in 2006." As a result of the agreement, M2B will add another significant Asian market to its roster of countries where it has established an early presence. This broadband entertainment platform is expected to launch within the next three months. Cogetel has plans to invest, as well as work with M2B on collaborative marketing, distribution and promotional activities to proliferate the growth of this broadband entertainment platform. About Amaru, Inc. (AMRU) and M2B Amaru, Inc., a Nevada corporation A Nevada Corporation is a corporation chartered under the laws of the U.S. state of Nevada. Nevada, like the state of Delaware (See Delaware corporation), is well known as a corporate haven. , through its subsidiaries under the M2B brand, is a leader in the Broadband Media Entertainment business, and a major provider of interactive Entertainment-on-demand, Education-on-demand and e-commerce streaming over Broadband channels, Internet portals and 3G devices. To date, the Company has launched multiple Broadband TV Broadband TV involves accessing multimedia content via an unmanaged broadband connection and viewing it on a PC or sometimes a normal TV. Broadband TV differs from IPTV as the network bandwidth is unmanaged and the system is inherently open. websites for Hollywood and Asian entertainment, education and online shopping, with over 100 channels designed to cater to various consumer segments and lifestyles. Its content covers diverse genres such as movies, dramas, comedies, documentaries, music, fashion, lifestyle, edutainment and more. The M2B brand has established its competitive edge by offering access to an expansive range of content libraries for aggregation, distribution and syndication on Broadband and other media, including rights for merchandising, product branding, promotion and publicity. Globally, Amaru, Inc. and M2B are expanding through several integrated companies, including: --1. M2B World Inc. -- leads the U.S. market and is based in Hollywood, Calif. --2. M2B World Pte Ltd PTE LTD Private Limited . -- directs the Asian markets through its Singapore office and representative office in Shanghai, China --3. M2B Australia Pty Ltd PTY LTD Propriety Limited (company structure in Australia) . -- oversees Oceania markets --4. M2B Entertainment Inc. -- oversees Canadian market --5. M2B Commerce Limited -- focuses on e-commerce and e-trading --6. M2B World Travel Limited -- offers e-travel services --7. M2B Game World Pte Ltd. -- develops online gaming See gaming. platforms and content --8. M2B Commerce Ltd. (Cambodia) -- oversees Cambodian market --9. Amaru Holdings -- drives content syndication and distribution M2B offers consumers personalized entertainment through its wide range of broadband streaming channels available at www.m2bworld.com. About Cogetel Group Cogetel Limited is a 100% Cambodian-owned Internet Service Provider Internet service provider (ISP) Company that provides Internet connections and services to individuals and organizations. For a monthly fee, ISPs provide computer users with a connection to their site (see data transmission), as well as a log-in name and password. company. Its product range under brand name "Online" offers complete Internet, Virtual Private Network (VPN (Virtual Private Network) A private network that is configured within a public network (a carrier's network or the Internet) in order to take advantage of the economies of scale and management facilities of large networks. ) and business solutions, comprehensive customer services and a superior quality of network performance. Products and services include Dial-up Internet Access See dial-up. , Web Hosting Making a Web site available on the Internet. Many ISPs host a few personal Web pages for an individual at no additional cost above the monthly service fee, but the address is subordinate to the ISP; for example, www.friendlyisp.com/pat_smith. , Leased Lines, Server Hosting, Comprehensive Mail Hosting, Internet Roaming, Prepaid Internet Card, DSL connection, Wi-Fi Internet, Disaster Recovery and Learning programs. Cogetel, already the market leader in Cambodia -- 65% share -- is working rapidly to build world-class infrastructure that will bridge the digital divide by introducing the latest and best technology to Cambodia. Safe Harbor Safe Harbor 1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated. 2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive. Act The information posted in this release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. You can identify these statements by use of the words "may," "will," "should," "plans," "expects," "anticipates," "continue," "estimate," "project," "intend" and similar expressions. Forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those projected or anticipated. These risks and uncertainties include, but are not limited to, general economic and business conditions, effects of continued geopolitical ge·o·pol·i·tics n. (used with a sing. verb) 1. The study of the relationship among politics and geography, demography, and economics, especially with respect to the foreign policy of a nation. 2. a. unrest and regional conflicts, competition, changes in technology and methods of marketing, delays in completing various engineering and manufacturing programs, changes in customer order patterns, changes in product mix, continued success in technological advances and delivering technological innovations, shortages in components, production delays due to performance quality issues with outsourced components and various other factors beyond the Company's control. For full statement, please refer to www.M2BWorld.com. |
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