Altura International Signs Agreement With MasterCard International.Lifestyle & Business Editors MONTEREY, Calif.--(BUSINESS WIRE)--Oct. 25, 2000 Altura International (www.altura.com), a leading architect, manager and developer of custom online shopping malls, today signed an agreement with MasterCard International (www.mastercard.com) to provide MasterCard Exclusives Online(TM) customers with exclusive promotions from its 500+ affiliated merchant brands. Through this agreement, the 500 brand name merchants in Altura's flagship mall, CatalogCity.com (www.catalogcity.com), will provide valuable discounts to MasterCard Exclusives Online(TM) members -- merchants include powerful name brands such as The Sharper Image, Neiman Marcus Neiman Marcus U.S. department-store chain. It was founded in Dallas, Texas, in 1907 by Herbert Marcus, his sister Carrie Marcus Neiman, and her husband, A.L. Neiman. , Fisher-Price, Talbots Kids, Bombay, Hammacher Schlemmer, Good Catalog, J.Jill, Lane Bryant Lena Himmelstein Bryant Malsin (1879? - September 26, 1951) was an American clothing designer and retailer who founded the plus-size clothing chain Lane Bryant. Early Life & Career , Ross-Simons, Chef's Catalog and more. Members of MasterCard Exclusives Online(TM) receive personalized emails with special offers available only through the MasterCard Exclusives Online(TM) program. Through MasterCard's Web site, cardholders are able to choose offers from 24 different categories such as "Apparel & Accessories," "Holiday Specials," "Home & Garden," "Sports & Leisure," and more, depending on their interests. MasterCard Exclusives Online(TM) then emails offers from participating merchants, tailored specifically for the cardholder card·hold·er n. One who holds a card, especially a credit card. card  hold ,
offering a minimum discount of $10 and up to 20 percent and more.
"MasterCard Exclusives Online(TM) is designed to provide MasterCard cardholders with savings which match their needs and interests," said Jennifer Lavelli, vice president of Internet Marketing See Internet advertising. at MasterCard International. "Our new alliance with Altura International means our cardholders will benefit from an even wider range of offers from some of the world's best known brands." Lee Lorenzen, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Altura International and its flagship portal CatalogCity.com, added, "We're very excited about working with MasterCard and its MasterCard Exclusives Online(TM) online program. It gives us the chance to put very targeted offers from our merchants in front of a motivated group of pre-qualified buyers." About CatalogCity.com and Altura International Founded in September 1997, and partially funded by Bill Gates (person) Bill Gates - William Henry Gates III, Chief Executive Officer of Microsoft, which he co-founded in 1975 with Paul Allen. In 1994 Gates is a billionaire, worth $9.35b and Microsoft is worth about $27b. , Yahoo! (Nasdaq:YHOO YHOO Yahoo! Inc. (NASDAQ symbol) ) and Infospace (Nasdaq:INSP INSP Inspection INSP Inspector INSP Inspect INSP Inspirational Network INSP Institut des Nanosciences de Paris (French) INSP International Nuclear Safety Program INSP International Network on Strategic Philanthropy ), among others, CatalogCity.com is the flagship catalog shopping portal of its parent company, Altura International. The Altura Merchant Operating System operating system (OS) Software that controls the operation of a computer, directs the input and output of data, keeps track of files, and controls the processing of computer programs. ("AMOS Amos (ā`məs), prophetic book of the Bible. The majority of its oracles are chronologically earlier than those of the Bible's other prophetic books. His activity is dated c.760 B.C. "), a patent-pending proprietary technology, powers CatalogCity.com and other custom-built Web shopping malls. Building on the strengths of its technology and partnerships with hundreds of top name brand merchants, Altura brings buyer and seller together, and creates a compelling value proposition for consumers. Altura International is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. and is headquartered in Monterey, Calif. More information can be found by visiting the company's Web site at www.altura.com and the flagship mall site, www.catalogcity.com. About MasterCard International MasterCard International has the most comprehensive portfolio of payment brands in the world. More than 1 billion MasterCard(R), Cirrus(R) and Maestro(R) logos are present on credit, charge and debit cards in circulation today. An association comprised of 22,000 member financial institutions, MasterCard serves consumers and businesses, both large and small, in 210 countries and territories. MasterCard is the leader in quality and innovation, offering a wide range of payment solutions in the virtual and traditional worlds. With more than 18 million acceptance locations, no card is accepted in more places and by more merchants than MasterCard. In 1999, gross dollar volume exceeded $727 billion. MasterCard can be reached through its World Wide Web site at http://www.mastercard.com. |
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