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Altra and @TheMoment Partner to Deliver Leading Dynamic Trading Solutions to Energy Industry.


Business Editors

HOUSTON, Texas “Houston” redirects here. For other uses, see Houston (disambiguation).
Houston (pronounced /'hjuːstən/) is the largest city in the state of Texas and the
 & SAN MATEO San Mateo (săn mətā`ō), city (1990 pop. 85,486), San Mateo co., W Calif., on San Francisco Bay; inc. 1894. It is a commercial and retail center with some high-technology manufacturing. San Mateo, Spanish for St. , Calif.--(BUSINESS WIRE)--July 2, 2001

Strategic business alliance enables energy companies

to efficiently build and deploy private trading

exchanges, auctions or live bid/ask markets

Altra Energy Technologies, Inc., together with its subsidiaries, the leading provider of innovative electronic trading This article or section is in need of attention from an expert on the subject.
Please help recruit one or [ improve this article] yourself. See the talk page for details.
 services, transaction management software and e-business solutions to the energy industry, and @TheMoment(tm), Inc., the leader in dynamic trading solutions for Global 2000 corporations, today announced a strategic alliance to provide energy companies with dynamic trading solutions for the deployment of online private trading exchanges.

By utilizing the @TheMoment Dynamic Trading Platform, Altra's worldwide energy customers will be able to generate new revenues, increase sales volumes and streamline their sales processes A sales process is a systematic approach for performing product or service sales. The reasons for having a sales process include seller and buyer risk management, achieving standardized customer interaction in sales and scalable revenue generation.  by creating private online markets that enable direct sales to their customers. In addition, the comprehensive forward and reverse auction and live bid/ask (stock market-like) exchange applications from @TheMoment will enable energy companies to greatly enhance their overall portal and e-commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers.  offerings.

Having identified a need in the energy industry for private branded exchanges with auction functionality, Altra - the leading independent online energy marketplace - conducted an extensive review of providers offering complete auction solutions. As a result, Altra selected @TheMoment as its provider of choice. Altra's addition of dynamic trading technology is the latest in a series of new, best-of-breed product extensions including portal and risk management solutions, and will further complement Altra's existing suite of trading and transaction management solutions.

"Altra is committed to being the single source for energy-related services and solutions that will enable companies to improve their business processes and overall results," said Altra president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Paul Bourke. "Our customers have requested high-performance, private trading exchange functionality to expand their e-commerce offerings. By strategically aligning a·lign  
v. a·ligned, a·lign·ing, a·ligns

v.tr.
1. To arrange in a line or so as to be parallel: align the tops of a row of pictures; aligned the car with the curb.
 ourselves with @TheMoment, we are building on the success we have already realized with our Altra Market Place online trading Online Trading

Making trades via the Internet.

Notes:
The use of online trading increased dramatically in the mid to late 1990's with the advent of high-speed computers and Internet connections. Stocks, bonds, options, futures, and currencies can all be traded online.
 exchange by delivering the most comprehensive and configurable dynamic trading solution to companies across the energy industry."

"Our business alliance with Altra provides @TheMoment with a tremendous ally in the energy industry, and validates the advanced and scalable functionality of our trading platform," said Larry Frye, president and CEO, @TheMoment, Inc. "We look forward to working with Altra to assist energy companies with the rapid deployment of auctions and live bid/ask exchanges for the sale of energy capacity and commodities. Together, Altra and @TheMoment provide both the expertise and technological innovation to meet energy companies' increasingly complex needs."

Robust dynamic trading platform functionality

Based on a robust messaging bus platform, @TheMoment features powerful trading services that support auction and live bid/ask market applications. The flexible design of the applications allows companies to produce the market type of their choice to help meet business objectives, such as obtaining the maximum market value for scarce or high-demand goods or services, increasing sales volume, improving sales processes, and creating a new sales channel.

The following trading applications are available with the @TheMoment Dynamic Trading Platform:
- Auction@TheMoment - Enables one-to-many seller driven (Forward) or buyer
driven (Reverse) markets where the transaction occurs at a deadline. The
application supports English, Yankee, Dutch and Classic Dutch auction types as
well as sealed and open bidding.

- LiveBid/Ask@TheMoment - Enables one-to-many or many-to-many (Neutral) markets
where goods or services are sold continuously while the price changes
dynamically to reflect supply and demand conditions that incorporate the
seller's and buyer's pricing strategy.


About Altra Energy Technologies, Inc.

Altra Energy Technologies, Inc., located in Houston and at www.altra.com, together with its subsidiaries, is the leading provider of independent, neutral online trading systems, transaction management software and e-business solutions for the energy industry. Founded in 1996 as the first electronic marketplace for energy, Altra's software and trading systems The introduction to this article provides insufficient context for those unfamiliar with the subject matter.
Please help [ improve the introduction] to meet Wikipedia's layout standards. You can discuss the issue on the talk page.
 now serve more than 7,000 energy professionals across 500 companies worldwide who trade, schedule, transport and account for transactions in power, natural gas, natural gas liquids and crude. The company, which offers the Altra(R) Market Place for real-time 1. real-time - Describes an application which requires a program to respond to stimuli within some small upper limit of response time (typically milli- or microseconds). Process control at a chemical plant is the classic example.  trading, Altra Market Tools for front-, mid- mid-
pref.
Middle: midbrain. 
 and back-office transaction management and Altra Market Solutions to help energy companies integrate enterprise wide applications and create customized portal See personal portal.  solutions, is the only provider of software, systems and support that integrates the entire energy transaction process from trade through delivery and accounting. Altra Energy Technologies, Inc., market wide market deep(SM).

About @TheMoment, Inc.

@TheMoment, Inc. is the leader in dynamic trading solutions for Global 2000 corporations. With the highly scalable and flexible @TheMoment Dynamic Trading Platform, corporations can respond quickly to fast-moving markets by deploying dynamic trading applications such as auctions and live bid/ask exchanges as well as dynamic revenue management systems.

Headquartered in San Mateo, Calif., @TheMoment is funded by VantagePoint Venture Partners, Reuters Reuters

British cooperative news agency. Founded in 1851 by Paul Julius Reuter, it was initially concerned with commercial news but began to serve a growing newspaper clientele after the London Morning Advertiser subscribed in 1858.
 Greenhouse Fund, TIBCO Software Tibco Software Inc. is a software company, with headquarters in Palo Alto, California. Tibco sells business process management and business integration software. History
Vivek Ranadive founded the company as Teknekron Software Systems (TSS) in 1985.
 (Nasdaq: TIBX TIBX Tibco Software Incorporated (NASDAQ symbol) ), Tarrant Venture Partners, Comdisco Ventures, and other strategic investors. Additional company information is available at www.themoment.com.

@TheMoment and the @TheMoment logo are trademarks of @TheMoment, Inc. Altra is a registered trademark, the Altra logo is a trademark and "market wide market deep" is a service mark of Altra Energy Technologies, Inc. Other trademarks are registered trademarks and the properties of their respective owners.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 2, 2001
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