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Altec Lansing Demonstrates High Quality, Next Generation Surround Sound for Computers; With a Six Speaker Demonstration, True Surround Sound for Personal Computers Can be Experienced for the First Time.


SAN JOSE San Jose, city, United States
San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850.
, Calif.--(BUSINESS WIRE)--April 1, 1996--Altec Lansing Technologies Inc. today will demonstrate, for the first time, new, next generation surround sound An audio recording and playback system that uses five or more channels plus a subwoofer channel. See 5.1 channel and 3D audio.  for personal computers.

The demonstration takes place this week at the WinHEC 96 conference in San Jose and offers Dolby Laboratories “Dolby” redirects here. For other uses, see Dolby (disambiguation).
Dolby Laboratories, Inc. (Dolby Labs) (NYSE: DLB) is a USA-based company specializing in audio compression and reproduction.
 Digital AC-3 sound on a personal computer speaker system.

"As personal computer and consumer electronics applications converge, we will all want the same quality sensory experiences as we have become used to with our home theaters and compact disc players," said Edward Anchel, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Altec Lansing Altec Lansing Technologies, Inc. is a manufacturer and marketer of computer and home entertainment sound systems, headphones, and microphones for personal digital media. . "This demonstration is intended to show what that experience can be in the not too distant future."

The demonstration includes Altec Lansing Dolby surround A digital audio encoding system from Dolby that provides four channels. Derived from the Dolby Stereo technology used in movie theaters, Dolby Surround was introduced in the early 1980s for video soundtracks, audio cassettes, CDs, TV broadcasts, video games and PC software.  sound speakers including wireless surrounds controlled by a personal computer which will be connected through Universal Serial Bus See USB.

(hardware, standard) Universal Serial Bus - (USB) An external peripheral interface standard for communication between a computer and external peripherals over an inexpensive cable using biserial transmission.
 (USB USB
 in full Universal Serial Bus

Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer.
). This system achieves true surround sound. The end result is that a computer game or other computer-generated entertainment can have the same sound quality as a movie with a high quality home theater system. For example, if a plane is flying over head, the sound will physically move from one speaker channel to another.

The integration of Dolby's Digital AC-3 technology with personal computers is highlighted by this demonstration. Until now, this very advanced six-channel surround sound has been limited to advanced home theater systems. However, because Altec Lansing is experienced both in the audio world and in bringing audio to the personal computer, the company was able to adapt the AC-3 technology for the personal computer environment.

"Companies like Altec Lansing -- with experience in both the consumer electronics and personal computer arenas -- fill a valuable role by acting as a catalyst and bringing their expertise to this industry," said Carl Stork stork, common name for members of a family of long-legged wading birds. The storks are related to the herons and ibises and are found in most of the warmer parts of the world. , director Windows Hardware Platforms Each hardware platform, or CPU family, has a unique machine language. All software presented to the computer for execution must be in the binary coded machine language of that CPU. Following is a list of the major hardware platforms in existence today. See platform.  Group Microsoft Corp. "Over the next few years, we will increasingly see the convergence of applications of these traditionally separate markets."

Altec Lansing faced a difficult technical challenge in integrating Dolby Digital AC-3 into digital computer applications. The Dolby system is an analog "peripheral" system attached to a home audio or theater system. However, to use this technology in the personal computer environment, it has to be both integrated with the personal computer and adapted to run with a digital system.

Altec Lansing said the first products based on this technology are expected to be available by the end of 1996.

Altec Lansing Technologies Inc., based in Milford, Pa., is combining its leadership in computer and home theater sound systems with additional developing technologies to serve as a catalyst in the convergence of personal computers, consumer electronics, and telephony. The company is privately held and employs approximately 300 people worldwide. In addition to the company's U.S. headquarters and offices, Altec Lansing has offices in Asia and Europe. Altec Lansing's advanced development facility is in Israel. -0-

Note to Editors: All trademarks and registered trademarks are those of their respective holders.

CONTACT: Altec Lansing Technologies Inc.

Andrew Bergstein, 814/234-1230

axb35@email.psu.edu

or

Roeder-Johnson Corporation

Abigail Johnson or Mike Brogan, 415/802-1850

abigail@roederj.com

mike@roederj.com
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 1, 1996
Words:512
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