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Alphablox Extends Leadership in Rapid Delivery of Analytic Applications with Simplified, Open-Standard Development Toolkit for Non-Technical Business Analyst Developers.


Business Editors/Technology Writers

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Aug. 13, 2002

New Blox Palette offers point-of-entry for organizations seeking to

launch first analytic applications Analytic Applications are a type of business application software, used to measure and improve the performance of business operations. More specifically, Analytic Applications are a type of Business Intelligence solution.  

Alphablox Corporation, an enterprise analytics software and services company, today announced delivery of Alphablox 4.1, which includes support for Hyperion(R) Essbase(R) 6.5, SmartCache improvements for customers using Alphablox's Java client, and an innovative toolkit called Blox Palette.

Alphablox's new Blox Palette extends the company's leadership in supporting a wide range of analytic applications by introducing a code-free, drag-and-drop development toolkit which enables the fast and easy creation of basic reporting and data access applications by business analysts. This first-of-a-kind development framework, delivered as a set of presentation and data analysis components or "Blox" through a non-proprietary Web palette See Netscape color palette. , enables business analysts with limited technical Web skills (i.e., basic HTML HTML
 in full HyperText Markup Language

Markup language derived from SGML that is used to prepare hypertext documents. Relatively easy for nonprogrammers to master, HTML is the language used for documents on the World Wide Web.
, no programming experience) to quickly and easily build their first Alphablox applications with minimal assistance from IT. This announcement supports Alphablox's continued commitment to providing the only open, standards-based platform for assembling J2EE-based, enterprise-class analytic applications.

"Alphablox now provides different application building capabilities to address a range of skill sets and broad spectrum of business analytic applications," said Bill Wagstaff, senior vice president of products and marketing for Alphablox. "Our developer services are designed to enable rapid development and deployment of analytic applications for application builders at all skills levels - not just J2EE (Java 2 Platform, Enterprise Edition) A platform from Sun for building distributed enterprise applications. J2EE services are performed in the middle tier between the user's machine and the enterprise's databases and legacy information systems.  experts. With the addition of Blox Palette, we are enabling non-technical business analysts to build standards-based, analytic applications - delivering business value almost immediately."

Alphablox supports an open development environment in which creating an Alphablox analytic application is very similar to creating a Web site. The new Alphablox Blox Palette, used within Macromedia Dreamweaver MX, enables the non-programmer to leverage a palette of Blox and controls to develop pages of an application quickly and simply without IT assistance. Business analyst developers drag and drop A graphical user interface (GUI) capability that lets you perform operations by moving the icon of an object with the mouse into another window or onto another icon. For example, files can be copied or moved by dragging them from one folder to another.  Blox from the palette to the page, and are walked through the steps necessary to choose the data access source and other properties with the help of a "wizard." The product ships with starter templates. Application builders can easily start with a template page that matches their corporate Web site look and feel.

More experienced Alphablox developers can easily extend applications built with Blox Palette - creating application extensibility and richness that supports workgroup to enterprise-class solutions. In addition to providing an entry point, Blox Palette also strengthens Alphablox's innovation in the development and deployment of flexible, extensible enterprise-class analytic applications. For example, Alphablox JavaScript and Java developers can also leverage Blox Palette. This new offering will help these developers speed time to deployment for initial applications, as well as enable the building of more feature-rich, customized templates that can be used by business analyst developers. An Alphablox application started with Blox Palette can be enhanced to include more sophisticated analysis components and business logic over time, based on the needs of the organization. This powerful extensibility and flexibility delivers immediate business value, while supporting the growth of analytic solutions from workgroups to enterprise-wide deployment.

"Blox Palette is a significant point-of-entry solution for organizations that are first looking to get their feet wet with analytic applications," said Henry Morris, vice president, applications and information access for International Data Corporation. "Blox Palette provides the ability to develop applications that deliver interactive reporting and analytical queries through a non-proprietary interface. Built to be flexible and extensible, an organization can leverage the foundation with richer, more sophisticated functionality as their needs grow."

Alphablox Blox Palette is bundled into the existing suite of developer services for the Alphablox 4 platform.

About Alphablox

Alphablox Corporation provides an enterprise platform for rapidly assembling and broadly deploying custom analytic applications. Alphablox-based solutions help Global 2000 organizations gain improved visibility into business operations Business operations are those activities involved in the running of a business for the purpose of producing value for the stakeholders. Compare business processes. The outcome of business operations is the harvesting of value from assets  and optimize business performance by maximizing the value of their corporate information assets.

Alphablox 4, the company's flagship product A primary product of a company, which is typically why the company was founded and/or what made it well known. For example, MS-DOS, Windows and the Microsoft Office suite have been flagship products of Microsoft. CorelDRAW is a flagship product of Corel Corporation. , extends commercially available application servers with components and services required to deliver robust, easy to use analytic solutions. Based on industry standards, the Alphablox platform seamlessly integrates with existing IT infrastructure, offers unlimited flexibility, and scales from small workgroups to thousands of users.

Market leaders in financial services The examples and perspective in this article or section may not represent a worldwide view of the subject.
Please [ improve this article] or discuss the issue on the talk page.
, telecommunications, manufacturing, and energy rely on Alphablox to meet the analytic needs of their employees, customers, partners, and suppliers. Customers include: ABN Amro ABN AMRO Algemene Bank Nederland-Amsterdam Roterdam Bank (Dutch bank) , Bank of America
See also:  and


Bank of America (NYSE: BAC TYO: 8648 ) is the largest commercial bank in the United States in terms of deposits, and the largest company of its kind in the world.
, Cingular Wireless, Deutsche Bank Deutsche Bank AG (IPA: /'dɔɪ.tʃə/[1]) (ISIN: DE0005140008, NYSE: DB) (English: German Bank , GE, Harley-Davidson, Merck, Royal Bank of Canada Bank of Canada

Canada's central bank, established under the Bank of Canada Act (1934). It was founded during the Great Depression to regulate credit and currency. The Bank acts as the Canadian government's fiscal agent and has the sole right to issue paper money.
, SBC (1) (SBC Communications Inc., San Antonio, TX, www.sbc.com) A large, national telecommunications company that grew from a multitude of local and regional companies, including Southwestern Bell, Pacific Bell and Nevada Bell, into a single, unified brand by 2002.  Communications, Telstra, and Xerox.

Founded in 1996, Alphablox is headquartered in Mountain View, Calif., and has offices throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , the United Kingdom, and Australia. Alphablox is a recognized innovator and was selected by Computerworld Magazine as a "Top Emerging Company for 2002"; by Intelligent Enterprise Magazine as "A Company to Watch in 2002"; by Upside Upside

The potential dollar amount by which the market or a stock could rise.

Notes:
This is basically an educated guess on how high a stock could go in the near future.
See also: Bull, Downside
 Magazine as "A Hot 100"; and by Technologic Partners as one of ten "Investors Choice for 2002" award winners. Additional information on Alphablox and its products can be obtained by calling 888/256-9669 or via the company's Web site at www.alphablox.com.

Alphablox is a trademark of Alphablox Corporation. All other trademarks are property of their respective owners.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Aug 13, 2002
Words:850
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