Alphablox Expands Leading Infrastructure Software for InLine Analytics.

Business Editors/High-Tech Writers

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--July 24, 2001

Latest Release Features Increased Scalability and

Platform Support and Better Integration with Leading

Web Application Servers, Ensuring Global 2000 Customers

Broader Deployment Capabilities Across the Enterprise

Alphablox Corporation today announced an enhanced version of Alphablox 3, the company's leading analytic infrastructure software that ensures broader deployment across the enterprise. Core product enhancements include expanded platform support, extending support for MS SQL Server 2000 and Analysis Services; and improved scalability and performance, with the support of load-balancing through clustered servers. Also available with the upgraded system are Alphablox Integration Kits- making it easier for customers to leverage the investment they have already made in popular Web application servers, such as IBM WebSphere and BEA WebLogic.

Alphablox develops infrastructure software and solutions that enable Global 2000 companies to improve the predictability of their businesses and optimize profitability by integrating InLine Analytics(TM) with critical processes and transactional applications. Alphablox's 100 percent Java-based, component architecture ensures fast deployment, flexibility and scalability across the enterprise.

"Making quality operational decisions is a key determinant of business profitability," said Henry Morris, vice president of Applications and Information Access for IDC. "Alphablox's new InLine Analytics enable companies to bring relevant information to managers at the point of decision. This will help companies respond more quickly and efficiently to changing market conditions by capitalizing on their information assets."

"By expanding on our InLine Analytic infrastructure solution, we are able to give our existing and potential customers confidence that Alphablox will seamlessly scale as their business grows -- enabling them to deploy across the enterprise in a fast and flexible manner," said Polly Sumner, President and CEO of Alphablox Corporation. "Whether that data is current or historical, from their operational or manufacturing systems, or be it market information, Alphablox allows customers to integrate all of their disparate data sources, enterprise-wide, to analyze information and act quickly upon their most profitable business opportunities in real-time."

"The enhanced capabilities of Alphablox 3 allow ABN AMRO to pinpoint our best opportunities for profitable transactions," said Beth Max, vice president, Financial Systems Development at ABN AMRO North America, Inc. "We spend less time gathering and more time analyzing our critical business data, which in turn helps our business become more efficient."

Alphablox 3 Ensures Broad Deployment Across the Enterprise

Expanded Platform Support

To ensure that customers can unlock the potential of their data company-wide, the enhanced Alphablox 3 system now offers extended support for the industry's leading data sources, including the latest releases of Microsoft SQL 2000 and Microsoft Analysis Services. With the expanded support, Alphablox customers can analyze data across departments, in legacy systems, or even from the Web to gain a 360-degree view of their entire business in real-time. The increased platform support enables companies to more cost effectively, and efficiently, combine information in disparate data stores to a particular application for employees, customers and partners. Data sources fully supported by Alphablox include Microsoft SQL 2000 and Microsoft Analysis Services, IBM's DB2 OLAP, all relational databases via JDBC, Hyperion Essbase and XML.

The new version of Alphablox 3 also provides improved write back to summary and detail information, complete support for Microsoft Analysis Services new dimension types, large numbers of dimensions, and secure, personalized access for employees, customers and partners. As always, customers who work simultaneously with multidimensional and relational databases from different vendors can view and write back information to these databases from their browsers.

In addition, Alphablox 3 offers support for Solaris 8 -- one of the leading UNIX environments for availability, security and scalability.

"Alphablox 3 offers increased analytical flexibly that perfectly complements our strategic pricing solution," said Marvin Newell, CEO of Zilliant. "Alphablox's analytic infrastructure allows our customers to efficiently analyze and make profit-enhancing decisions from vast amounts of complex data."

"By combining Alphablox's analytic infrastructure with our business intelligence framework, Tangent is able to offer our customers a robust platform that allows their employees, partners, and suppliers to traverse information at anytime, from anywhere -- enabling them to maximize the value of their data and make strategic decisions faster," said Jeff Fink, CEO of Tangent Technology. "The increased support for Microsoft SQL 2000 and Microsoft Analysis Services allows us to offer our customers the most cost effective, flexible way to manage and analyze data company-wide."

Improved Scalability and Performance Across the Enterprise

By partnering with the leading service level management vendor, Resonate, Inc., to support load-balancing across clustered servers, Alphablox now ensures that large enterprise companies can seamlessly expanded their InLine Analytic infrastructure as they add additional employees, customers and partners. For example, one of Alphablox's large telecommunications customers can now add thousands of new employees across geographies without experiencing any decline in performance. Alphablox's completely web-based architecture enables it to seamlessly integrate with other web infrastructure solutions such as Resonate's software, ensuring customers a more scalable, flexible analytic infrastructure that can be quickly deployed across the company.

"By aligning forces, Resonate and Alphablox are able to offer customers a more robust and scalable e-business infrastructure to deploy InLine Analytics enterprise wide," said Karen Styres, Vice President of Marketing and Business Development at Resonate. "Medium-sized enterprises to Global 2000 customers can now feel confident that their analytic infrastructure will meet the growing demands of their business today and well into the future."

Extended Features for Better Integration With Critical Business

Applications and Processes

To enable customers to utilize Alphablox across all levels of their business more efficiently and effectively, from financial analysis to enterprise reporting to sales forecasting, Alphablox now offers enhanced features for better integration with a company's critical business applications and processes.

A key component of these enhancements include the availability of Alphablox Integration Kits, making it easier for customers to leverage the investment they have already made in popular application servers, such as IBM WebSphere, ATG Dynamo, BEA WebLogic and Silverstream.

Two key features of the Integration Kits include the support for single user login and the ability to seamlessly mix application server and Alphablox content, including HTML, JSP, and Servlets. Thus, users will be able to embed Alphablox analytics into financial, sales, customer relationship, supply chain and other applications delivered via the application server.

"It is imperative that customers can select and utilize the styles and formats that best meet the needs of their individual business and separate departments within an organization," added Sumner. "A financial planner or CFO needs to be able to analyze and review data in a much different format than a sales manager. Our 100 percent web-based architecture allows Alphablox to integrate easily into each units critical business processes and web-applications -- providing a flexible, adaptable analytic infrastructure that drives profitability enterprise wide."

Other enhanced features of Alphablox 3 include:

-- Extended reporting and printing capabilities; including a direct link to the
charting engine on the user interface, more than 20 additional charting
functions, and the ability to print in pdf format.

-- Complete internationalization; including support for German, Japanese and
French.

-- Improved write-back capabilities; making it easier for users to determine
which cells they have written back to the database.

-- Enhanced dimension explorer functionality; enabling customers to search
through huge amounts of data very quickly.

For additional information regarding Alphablox 3 features, please visit: http://www.alphablox.com/products/Alphablox3.asp.

About Alphablox

Founded in 1996, Alphablox Corporation develops infrastructure software and solutions that enable Global 2000 companies to improve the predictability of their businesses and optimize profitability by integrating analytics with core processes and transactional applications across their enterprise. Alphablox provides the first Web-based infrastructure software that can ensure the broadest deployment and in-line delivery of critical information to operational decision makers so they can identify their most profitable opportunities and act on them in real time. The company's 100 percent component-based architecture ensures highly scalable and open standards-based integration with operational and transactional infrastructure and legacy systems. Alphablox was recently selected by Technologic Partners as a top Investors' Choice for 2001. Alphablox serves Global 2000 organizations including AT&T, Agilent Technologies, British Airways, ChannelPoint, FedEx, Hewlett Packard, Lucent Technologies, Morgan Stanley, Motorola, Network Associates, OppenheimerFunds, Pfizer Pharmaceuticals, Royal Bank of Canada, SBC, Sony, Toyota and Xerox. Additional information on AlphaBlox Corporation and its products can be obtained by calling 888/256-9669 or via the company's Web site at www.alphablox.com.

Note to Editors: AlphaBlox is a trademark of AlphaBlox Corporation. All other trademarks are property of their respective owners.