Alpha Pro Tech names three to sales and marketing team posts.SALT LAKE CITY--(BUSINESS WIRE)--May 29, 1997--Alpha Pro Tech Ltd. (OTC OTC See: Over-the-counter. OTC See over-the-counter market (OTC). :APTD APTD Aid to the Permanently and Totally Disabled APTD Army Personnel Transformation Directorate APTD Appointed ) announced today that the company has appointed three new sales and marketing team members. Larry McDowell has been named regional vice president sales and marketing for the Midwest region. Stacey Betts joins the company as the Southwest regional vice president sales and marketing. Catherine Beagle has been appointed to the position of marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales manager. "These new appointments round out the sales and marketing team structure I envisioned when I came on board with Alpha Pro Tech," said Michael Scheerer, senior vice president sales and marketing, who himself recently joined the firm. "These are talented individuals with outstanding records in industries closely allied with our own. They will provide the management skills, creativity and foresight to successfully drive our business to the next level of growth." Prior to joining Alpha Pro Tech, McDowell held the position of director of corporate accounts at Fisher Scientific Fisher Scientific, formally Fisher Scientific International, Inc. and colloquially Fisher was a biotechnology company that provided products and services to the global scientific research and United States clinical laboratory markets. , a laboratory products distributor. While with Fisher, McDowell was responsible for closing several million dollars in business with a number of prominent Fortune 500 companies. Before Fisher, McDowell held various sales and marketing positions with Baxter Scientific Products and Amsco International. Betts' most recent position before joining Alpha Pro Tech, was critical environment specialist for VWR VWR Van Waters and Rogers VWR Viewer File Scientific Products, a distributor of laboratory chemicals, equipment and supplies. In 1996, Betts posted the largest sales dollar gain among the critical environment sales group. Betts moved to VWR Scientific from the Critical Environments Business unit of Baxter Scientific Products Division when VWR acquired the division from Baxter in September 1995. Betts held a number of sales management Sales Management Role and Goal Importance of sales management is critical for any commercial organization. Expanding business in not possible without increasing sales volumes, and effective sales management goal is to organize sales team work in such a manner that ensures a and market research positions while with the Baxter organization. "These two additions to our field sales management staff complete Alpha Pro Tech's expansion of geographic coverage in the U.S.," said Scheerer. "Our vision for this planned expansion was to put the personnel assets and management in place that will help us achieve the fastest and most knowledgeable response to customer requirements." Beagle joins Alpha Pro Tech following employment as an account executive for Lynch Exhibits where she managed the exhibit and communications requirements for prominent corporations such as FMC See fixed mobile convergence. , Wallace Laboratories and others. Prior to Lynch, Beagle held manager, marketing communications posts with Pilling Company, a surgical instrument manufacturer, and GNB GNB Guinea-Bissau (ISO Country code) GNB Good News Bible GNB Group of Notified Bodies GNB Gram-Negative Bacillus GNB Grenoble, France - St Geoirs (Airport Code) GNB Global Networked Business Industrial Battery, a power supply manufacturer. "Cathy's marcomm experience fits perfectly with our plans to heighten the visibility and recognition of Alpha Pro Tech among our target markets using all the communications tools at our disposal," Scheerer said. Alpha Pro Tech develops, manufactures and markets innovative disposable and limited-use protective apparel products for the medical, dental, industrial, clean room and food service markets. The company has manufacturing facilities in Salt Lake City; Nogales Nogales (nōgä`lās), city (1990 pop. 19,489), Santa Cruz co., S Ariz. on the Mexican border with its adjacent city, Nogales (1990 pop. 105,873), Sonora, NW Mexico. There are copper, silver, and lead mines. , Ariz.; Janesville, Wis.; Valdosta, Ga.; and Benjamin Hill and Nogales, Mexico. CONTACT: Alpha Pro Tech Al Millar or Donna Millar, 905/479-0654 |
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