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Aloha Partners Establishes New Subsidiary, Hiwire(TM), to Deliver Broadcast Mobile TV using 700 MHz Spectrum in Las Vegas.


PROVIDENCE, R.I. -- Aloha Partners Aloha Partners LP is a telecommunications company based in Providence, RI. It is the largest owner of 700MHz spectrum in the United States.

Aloha Partners LP is and was the largest buyer of spectrum in the FCC auctions of 700MHz radio frequencies in 2001 and 2003.
 LP:

--Hiwire(TM) surpasses the competition with twice as many channels of hi-resolution mobile broadcast TV

--Hiwire(TM) will provide consumers with more programming choices and exclusive live carriage of popular networks

--700 MHz (MegaHertZ) One million cycles per second. It is used to measure the transmission speed of electronic devices, including channels, buses and the computer's internal clock. A one-megahertz clock (1 MHz) means some number of bits (16, 32, 64, etc.  allows the delivery of mobile broadcast TV at a fraction of the cost of higher frequencies and current delivery methods.

--Aloha Partners appoints Scott Wills as President and COO of Hiwire(TM)

Aloha Partners LP, the largest owner of 700 MHz spectrum in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , today announced the formation of its subsidiary, Hiwire(TM), to test a digital broadcast network in Las Vegas Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. . Hiwire(TM) will deploy a high-resolution broadcast network and deliver 12 MHz of television, music, datacasting and interactive entertainment services for wireless carriers and consumer electronic device makers. The Hiwire(TM) network will use its 12 MHz of capacity to offer twice as many channels as current mobile broadcast TV competitors. This advantage also allows Hiwire(TM) to exclusively carry many channels live to consumers which other mobile broadcast networks are unable to deliver because they can't match our spectrum capacity. Hiwire(TM) will sell its services to wireless carriers and consumer electronic device makers, offering the most cost effective way for them to deliver high-definition mobile entertainment content to their subscribers.

"Consumer research shows that the typical viewer watches about 15 live TV channels. The trouble is that not everyone watches the same 15 channels," said Charlie Townsend This is about the Gloucestershire cricketer. For other uses, see the disambiguation page Charles Townsend

Charlie Townsend (Charles Lucas Townsend; born November 7 1876, Bristol; died October 17, 1958, Stockton-on-Tees, Durham, England) was a Gloucestershire cricketer
, President of Aloha Partners. "In order to address all the consumer needs, you need to offer many more high-resolution live channels. With 12 MHz of capacity, Hiwire(TM) can give everybody what they want." Townsend added, "Hiwire(TM) will use its 12 MHz of 700 MHz spectrum to deliver twice as many channels of live, hi-resolution mobile TV. This gives Hiwire(TM) the ability to deliver many more live TV networks which other competing mobile broadcast networks can't, which will make Hiwire(TM) the exclusive home of several live TV networks and music channels." Townsend also indicated that by using 700 MHz to deliver those channel choices to consumers, it will require one tenth the number of cell sites as higher frequencies such as 1600 MHz frequencies. "The use of 700 MHz will result in significant savings and capital expenditures which will ultimately result in lower prices to the consumer and a faster time to market", Townsend added.

Hiwire(TM) will be testing its mobile TV offering in Las Vegas using UHF (Ultra High Frequency) The range of electromagnetic frequencies from 300 MHz to 3 GHz. In the U.S., analog television has used UHF channels 52 to 69 in the 700 MHz band.  channels 54 and 59. Hiwire(TM) plans to use the Digital Video Broadcasting - Handheld (DVB-H See mobile TV and DVB. ) platform, which has been rigorously tested in Europe and will be deployed throughout the world. Following successful completion of the pilot program and continued interest from wireless carriers, the service will be expanded to additional markets.

700 MHz spectrum is widely recognized as a superior frequency for delivering television signals to media-enabled wireless devices because of its excellent propagation characteristics. 700 MHz can reach deep inside buildings and travel 2-3 times further than other higher frequencies such as 1600 MHz or 1700 MHz. "We feel that to deliver consumers the mobile TV experience that they want will require 'two-wall' in-building penetration", Townsend said. "That means that not only does your TV signal have to penetrate exterior walls, but interior walls as well. Unfortunately, it will be cost prohibitive pro·hib·i·tive   also pro·hib·i·to·ry
adj.
1. Prohibiting; forbidding: took prohibitive measures.

2.
 to provide that quality of service using higher frequencies such as 1600 MHz or 1700 MHz".

Hiwire(TM) will feature high-resolution, live broadcast quality programming, delivered via a high-speed network designed to take advantage of today's new generation of H.264/MPEG-4 enabled wireless devices. The Hiwire(TM) content will be broadcast at rapid frame rates, providing a quality viewing experience that dramatically surpasses current mobile television offerings by delivering video at up to 30 frames per second and high-quality stereo audio.

Aloha Partners also announced the appointment of Scott Wills as President and COO of Hiwire(TM). In this position, Mr. Wills will oversee Hiwire's(TM) development and operations.

"We appreciate Scott's efforts in the formation of Hiwire(TM)", said Charles Townsend Charles Townsend may refer to:
  • Charles Lucas Townsend (1876-1958), Gloucestershire all-rounder
  • Charles Champlain Townsend (1841-1910), a U.S. Representative from Pennsylvania
  • Charles E. Townsend (1856-1924), a U.S.
 CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Aloha Partners. "He has made significant contributions to Aloha Partners' growth, and we look forward to those continued contributions at Hiwire(TM). Scott has a strong blend of consumer, media and technology background which are well suited for the development and expansion of Hiwire(TM)."

Mr. Wills appointment builds on his two years of experience at Aloha Partners. Prior to that, Mr. Wills founded companies in the enterprise software and media-related industries, and served as CEO and in key management positions of several companies in these fields. He also has extensive experience in interactive television and in the marketing of television and music networks, having helped launch and market several program networks and syndicated television shows.

"Aloha Partners' spectrum gives us a tremendous foundation to deliver more programming choices to consumers and the ability for our carrier customers to differentiate and segment video and music services to their subscribers", said Scott Wills. "We will build upon this foundation by making technology choices that continue to grow our ability to deliver on these benefits."

Hiwire(TM) will incorporate open standards Specifications for hardware and software that are developed by a standards organization or a consortium involved in supporting a standard. Available to the public for developing compliant products, open standards imply "open systems;" that an existing component in a system can be replaced  technology choices, including DVB-H technology, which is quickly becoming a global standard for mobile television. DVB-H is supported by the Mobile DTV Alliance The Mobile DTV Alliance is a marketing organization based in California that was founded in 2006 by a consortium of companies to promote open standards for mobile TV. Its goal is the rapid adoption of mobile TV technology via DVB-H and to further the mobile TV experience in North  and has been informally adopted by both the DVB-H Organization and the European Telecommunications Standards Institute (body) European Telecommunications Standards Institute - (ETSI) A European version of the ITU-T(?).  (ETSI (European Telecommunications Standards Institute, Sophia Antipolis technical park, Nice, France, www.etsi.org) A non-profit membership organization founded in 1988, dedicated to standardizing information and communication technologies (ICT) throughout Europe. ). This type of technology choice ensures that Hiwire(TM) customers will not be encumbered Encumbered

A property owned by one party on which a second party reserves the right to make a valid claim, e.g., a bank's holding of a home mortgage encumbers property.
 with closed, proprietary technologies and platforms. They can rely on Hiwire(TM) to provide them with the flexibility and cost-effective technology solutions that they need as they integrate Hiwire(TM) technologies along with their existing infrastructure.

About Aloha Partners

Based in Providence, Rhode Island

“Providence” redirects here. For other uses, see Providence (disambiguation).
Providence is the capital and the most populous city of the U.S.
, Aloha Partners is the largest owner of 700 MHz spectrum in the U.S., as a result of purchases during FCC auctions See 700 MHz spectrum.  of 700 MHz radio frequencies in 2001 and 2003, and subsequent acquisitions of spectrum owners. Aloha Partners currently owns 12 MHz of spectrum covering 60 percent of the United States, concentrating coverage in all of the top 10 markets and 80% of the population in the top 100 markets. For more information, visit www.alohapartners.net.

About Hiwire(TM)

Hiwire(TM) is a subsidiary of Aloha Partners that is focused on Aloha's mobile TV trials. Hiwire(TM) will deploy a high-resolution broadcast network and deliver 12 MHz of television, music, datacasting and interactive entertainment services. Hiwire(TM) will operate its mobile media broadcast network for use by wireless carriers and consumer electronic device makers, offering a cost effective way for them to deliver high-quality branded entertainment Branded Entertainment, also known as Branded content or Advertainment, is the combination of an audio-visual program (TV, radio, podcast, etc.) and a brand. It can be initiated either by the brand or by the broadcaster.  content to their mobile subscribers. Hiwire(TM) will use Aloha's 700 MHz spectrum on UHF channels 54 and 59. 700 MHz spectrum is considered the optimal spectrum to use for mobile TV applications because of its superior in-building penetration and its ability to cover large areas.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 24, 2006
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