Allurent CEO to Discuss the New Retail Landscape at eTail East 2007.Joe Chung to Provide Actionable Giving sufficient legal grounds for a lawsuit; giving rise to a Cause of Action. An act, event, or occurrence is said to be actionable when there are legal grounds for basing a lawsuit on it. Information for Retailers Vying vy·ing v. Present participle of vie. vying vie to Compete in Today's E-Commerce-Driven World CAMBRIDGE, Mass. -- Allurent(TM) co-founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Joe Chung, will be presenting a session entitled en·ti·tle tr.v. en·ti·tled, en·ti·tling, en·ti·tles 1. To give a name or title to. 2. To furnish with a right or claim to something: "Competing for 'Experience Share' in a Shopping 3.0 World" at eTail East 2007. Held in Washington, DC on August 6-9, eTail will bring together more than 1,000 executives to discuss and debate a myriad of industry perspectives and best practices, offering valuable opportunities for knowledge exchange and future business development. As E-commerce continues to grow, retail brands that are unable to deliver a compelling user experience run the risk of being increasingly sidelined in their quest for Verb 1. quest for - go in search of or hunt for; "pursue a hobby" quest after, go after, pursue look for, search, seek - try to locate or discover, or try to establish the existence of; "The police are searching for clues"; "They are searching for the a fraction of their consumers' attention. In this new retail landscape, the true competition is now for "experience share" instead of conventional market share. When a retailer's engagement model does not fascinate and delight, they lose experience share to those who do, and brand equity suffers accordingly. In this session, attendees will learn the latest approaches retailers must take to remain competitive and will hear how one of the world's most recognized brands has started to revamp re·vamp tr.v. re·vamped, re·vamp·ing, re·vamps 1. To patch up or restore; renovate. 2. To revise or reconstruct (a manuscript, for example). 3. To vamp (a shoe) anew. n. its Web image to compete in this emerging "Shopping 3.0" world, by offering informative, integrated product detail panes and a pageless checkout. Who: Joe Chung, co-founder and CEO, Allurent, Inc. What: "Competing for 'Experience Share' in a Shopping 3.0 World" When: Tuesday, August 7; 12:30 p.m., Track B Where: Hilton, Washington, DC To Register: https://secure.wbresearch.com/SRS2k.dll/ChooseRegistration To learn more about how the Allurent Rich Commerce Suite can power superior shopping experiences on your website, visit Allurent at booth #63. About Allurent, Inc. Leading retailers partner with Allurent to create the most compelling online shopping experiences imaginable i·mag·i·na·ble adj. Conceivable in the imagination: imaginable exploits. i·mag . Its innovative e-commerce products deliver rich interactions throughout the shopping lifecycle, from browsing to choosing to buying. The result is a superior shopping experience leading to more satisfied customers and greater sales. Allurent's deep experience developing world-class e-commerce software helps the company deliver intuitive and engaging products that are easily configured con·fig·ure tr.v. con·fig·ured, con·fig·ur·ing, con·fig·ures To design, arrange, set up, or shape with a view to specific applications or uses: to match a retailer's brand and integrates with their existing e-commerce infrastructure. Allurent is headquartered in Cambridge, Mass. For additional information please visit www.allurent.com. |
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