Alltel Wireless launches Alltel Social Video.Exclusive application, powered by Transpera, allows customers to share, rate and review videos from leading online video outlets LITTLE ROCK, Ark. -- Alltel ALLTEL Corporation (NYSE: AT) is an American telecommunications company with headquarters in Little Rock, Arkansas. Alltel provides wireless services to residential and business customers in 35 states. Wireless, America's largest network, today announced that customers with video-capable phones now have exclusive access to Alltel Social Video, a new application that allows customers to share and rate videos from a wide range of online outlets. To deliver the application, Alltel Wireless has teamed with Transpera, a leading provider of mobile video services, which provides the first comprehensive platform to monetize Monetize 1. To convert into money. 2. To convert from securities into currency that can be used to purchase goods and services. Notes: For example, you'll often hear Internet marketers talk about "monetizing website visitors. Web video on mobile phones. Customers can subscribe to Verb 1. subscribe to - receive or obtain regularly; "We take the Times every day" subscribe, take buy, purchase - obtain by purchase; acquire by means of a financial transaction; "The family purchased a new car"; "The conglomerate acquired a new company"; the service for $2.99 per month and access videos from sources such as Break.com Break.com (formerly Big-boys.com) is a humor website founded in 1998 that features comedy videos, flash games, and pictures among other material. The chief executive officer of Break is Keith Richman. The web site's target audience is men 18-35. , the leading online entertainment channel for men; AtomFilms, one of the world's leading brands for independent entertainment; and GrindTV.com, a site widely recognized as the top online destination for action-oriented videos and content. After viewing the videos, customers have the option to rate the video or share the content via the "Send-to-Friend" feature. In addition, customers can search for videos across channels, create custom playlists and manage distribution lists. "As the mobile phone continues to evolve into a portable entertainment device, Alltel Wireless is constantly seeking ways to engage customers through their phones, as more and more are taking advantage of the video capabilities offered on their handsets," said Craig Craig , Edward Gordon 1872-1966. British theatrical producer, director, and designer whose innovative productions and simplified stage designs influenced modern theater. Kirkland, director of messaging and voice services for Alltel Wireless. "Alltel Social Video allows our customers to interact with video and lets them become part of an online video community." "Alltel Wireless is widely recognized throughout the industry as being a leader in wireless innovation. The launch of Alltel Social Video is the latest example of how Alltel provides customers with applications that tap into current trends and take full advantage of today's technologies," said Frank Barbieri, founder, chairman and chief executive officer of Transpera. "The Transpera platform that Alltel Wireless chose to use for its social video application will provide its customers with seamless video and advertising delivery, while connecting them to the entertaining and social world of online video." Alltel Wireless continues to provide choice and control to the customer's wireless experience by offering features such as "My Circle," an industry-defining feature giving customers the freedom of unlimited calling to and from five, 10 or 20 numbers on any network for free; and was the first to offer Anytime Plan Changes, giving customers the flexibility to change their calling plans at any time, without extending their current contract. About Alltel Alltel is owner and operator of the nation's largest wireless network and has more than 12 million customers. For more information about Alltel, please visit www.alltel.com. About Transpera Transpera is a leading provider of mobile video services in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , delivering a complete and innovative solution for online content owners, network operators and advertisers to capitalize on Cap´i`tal`ize on` v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>. the exploding mobile video market and build new ways for mobile consumers to communicate. Through the company's patent-pending platform and bridging technology, Transpera is the only company to connect all the necessary pieces for optimizing the monetization Monetization The securitization of the gross revenues of a contract. of mobile video content. Transpera provides video content and brand owners with the ability to instantly mobilize mo·bi·lize v. 1. To make mobile or capable of movement. 2. To restore the power of motion to a joint. 3. To release into the body, as glycogen from the liver. and distribute video to mobile phone users based on their interests and communities, enhance on-deck video offerings for network operators and provide brand owners and advertisers with a direct route for marketing to their target audiences. Transpera is based in Santa Monica Santa Monica (săn`tə mŏn`ĭkə), city (1990 pop. 86,905), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1886. Tourism and retailing are important, and the city has motion-picture, biotechnology, and software industries. , Calif. and is funded by top venture firms Intel Capital, IDG IDG International Data Group IDG Integrated Drive Generator IDG Installation Design Guide IDG Internet Discussion Group IDG Inset Dielectric Guide IDG International Dangerous Goods (mail, shipping) Ventures and First Round Capital Ventures. For more information, visit www.transpera.com. The names of companies mentioned herein are trademarks of their respective owners and should be treated as such. Transpera is a registered trademark of Transpera, Inc. |
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