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Alltel Wireless Renews Sponsorship of Professional Bass Fisherman Scott Rook.


After Strong 2006 Finish, Rook rook, term used for a common Eurasian bird (genus Corvus) of the family Corvidae (Crow family), smaller than the American crow. The jackdaw is a European species of the genus. Rooks nest in large colonies, whence the term rookery.  Looks Forward to New Season

LITTLE ROCK, Ark. -- Alltel Wireless (NYSE NYSE

See: New York Stock Exchange
: AT), America's largest network, announced today it had renewed for two years its sponsorship of professional fisherman Scott Rook on the national 2007 Bassmaster Tournament Trail.

Rook enters the new season with momentum built from his Bassmaster Legends championship on the Arkansas River Arkansas River

River, rising in central Colorado, U.S. At 1,450 mi (2,333 km) long, it flows east through southern Kansas and southeast across northeastern Oklahoma and bisects Arkansas, where it empties into the Mississippi River.
 in August 2006.

"Scott is a tremendous ambassador for Alltel," said Randy Wilbourn, senior vice president of corporate communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise.  for Alltel. "He has not only enjoyed great success and consistency in an increasingly popular sport, he is among the most respected and well-liked individuals on the sport fishing scene."

The sponsorship features a custom Alltel-branded 2007 Ranger Ranger

Any of a series of unmanned probes launched from 1961 to 1965 by NASA. The project was NASA's earliest attempt to explore the Moon's surface. Ranger 4 (1962) became the first U.S. spacecraft to hit the Moon, crash-landing on its surface as planned.
 Z21 Comanche bass boat, built at Ranger Boats in Flippin, Ark., along with a branded truck, tournament attire and Alltel Wireless voice and data services for Rook. Terms of the two-year agreement were not disclosed.

Rook, of Little Rock, will begin the 2007 season at the Battle on the Border on Lake Amistad in Del Rio, Texas Del Rio is the county seat of Val Verde CountyGR6,United States. The population was 33,867 at the 2000 census.

Del Rio is known as the American address of legendary Mexican radio stations XERA in the 1930s and XERF transmitter powered each of
, on March 6-8. That will be the first of 14 tournaments, which will include a return to the Bassmaster Legends on the Arkansas River on Aug. 21-23.

Rook, who turned professional in 1999, placed second in the 2001 Bassmaster Classic and is a five-time Classic qualifier qual·i·fi·er  
n.
1. One that qualifies, especially one that has or fulfills all appropriate qualifications, as for a position, office, or task.

2.
. He also has 14 top-10 and 30 top-20 finishes in his career, and he has finished in the money in two-thirds of his professional career events.

"It's an honor As a verb, to accept a bill of exchange, or to pay a note, check, or accepted bill, at maturity. To pay or to accept and pay, or, where a credit so engages, to purchase or discount a draft complying with the terms of the draft.  to represent Alltel again, and I'm looking forward to meeting its customers on the circuit and in other special events during the year," Rook said. "With the Legends win and other success, last year was a lot of fun, and we hope to have even more fun this year."

Building off the 2006 success, including regular exposure on the Bassmaster Tournament Trail, Rook and Alltel are poised for an even higher profile in 2007 and 2008.

"Scott has proven himself among bass fishing's elite," said Jerry McKinnis, host of the The Fishin' Hole, ESPN's longest running outdoor television program. "This continues to be a great opportunity for Scott, Alltel and the entire sport of professional bass fishing."

Alltel (NYSE: AT) is owner and operator of the nation's largest wireless network and has almost 12 million wireless customers. For more information about Alltel, please visit www.alltel.com.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 22, 2007
Words:395
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