Alltel Wireless Launches the Alltel Hue(TM) by Samsung.

Purchase the Alltel Hue and Get the Chance to Win Samsung Electronics 

LITTLE ROCK, Ark. -- Alltel Wireless (NYSE: AT), America's largest network, today announced the Alltel Hue[TM] by Samsung is now exclusively available at shopalltel.com and Alltel Wireless retail locations. The phone offers a wide variety of features including Alltel's patent-pending Celltop technology, an MP3 player with Jump Music capabilities, a 1.3 megapixel camera with video, and a choice of colorful, interchangeable faceplates.

Now through Sept. 13, 2007, customers who buy the Alltel Hue will receive the Alltel Snap[TM] flip-phone free, while supplies last, after a $20 mail-in-rebate with a two-year service agreement. Customers also will receive a "Go!Scratch!Win!" game card, while supplies last, which gives customers a chance to win several prizes from Samsung and Alltel Wireless including Samsung large screen LCD TVs, sports camcorders, DVD recorders, MP3 players, or a free Alltel ringtone. For more information about Alltel's "Go!Scratch!Win!" program (no purchase necessary), please visit http://www.alltel.com/goscratchwin.

"The Alltel Hue is an affordable phone that provides our customers with an impressive combination of fashion and function," said Wade McGill, senior vice president of wireless product management for Alltel Wireless. "Its versatility and colorful interchangeable faceplates let our customers tailor their phone to their unique personality."

The Alltel Hue is available for $39.99 after a $50 mail-in-rebate with a two-year service agreement. The Alltel Hue also keeps customers connected through IM, picture, and video messaging. In addition, the phone is Celltop ready, allowing users to customize their phone with the information most important to them.

"Not only is the Alltel Hue a stylish device, but it also delivers a popular feature-set that our consumers have come to expect," said Peter Skarzynsk, senior vice president of Samsung Telecommunications America.

Customers that purchase the Alltel Hue and are on a qualifying calling plan can join "My Circle," Alltel's exclusive feature which allows customers to choose who they call for free - any 10 numbers, any network. Alltel Wireless also offers Anytime Plan Changes, which gives customers the flexibility to change their calling plans at any time, without extending their current contract.

Alltel (NYSE: AT) is owner and operator of the nation's largest wireless network and has 12 million wireless customers. For more information, please visit www.alltel.com.

Samsung Telecommunications America, LLC, a Dallas-based subsidiary of Samsung Electronics Co., Ltd., researches, develops and markets wireless handsets and telecommunications products throughout North America. For more information, please visit www.samsungwireless.com.

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2006 parent company sales of US$63.4 billion and net income of US$8.5 billion. Employing approximately 138,000 people in 124 offices in 56 countries, the company consists of five main business units: Digital Media Business, LCD Business, Semiconductor Business, Telecommunication Network Business and Digital Appliance Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.