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AlloyRed's Fast Growth Defies Industry Trend; Portland Ad Agency Hires Employees After Flurry of New Business Wins.


Business Editors

PORTLAND Portland, town, England
Portland, town (1991 pop. 12,945), Dorset, S England. It is on the Isle of Portland, a small rocky peninsula. Portland stone has been used in St. Paul's Cathedral and other important London buildings. Lobsters and crabs are harvested.
, Ore.--(BUSINESS WIRE)--Dec. 4, 2002

AlloyRed, the Portland-based advertising agency that employs a proven methodology for its clients to initiate interaction with customers, today announced that it has hired five new employees, with plans to make additional hires.

The staff enhancement is a direct result of significant business that AlloyRed has won or grown from existing accounts in recent months.

Among the new hires are senior art director David Lemke Lemke is a surname, and may refer to
  • Birsel Lemke
  • Jay Lemke
  • Leslie Lemke
  • Lev Lemke
  • Mark Lemke
  • Steve Lemke
  • William Lemke
  • Wolf Lemke

This page or section lists people with the surname Lemke.
, art director/web developer Jack Satta, information technology manager Corey Cor·ey   , Elias James Born 1928.

American chemist. He won a 1990 Nobel Prize for developing techniques of creating synthetic compounds.
 Anderson Anderson, river, Canada
Anderson, river, c.465 mi (750 km) long, rising in several lakes in N central Northwest Territories, Canada. It meanders north and west before receiving the Carnwath River and flowing north to Liverpool Bay, an arm of the Arctic
, account director Mary Mary, the mother of Jesus
Mary, in the Bible, mother of Jesus. Christian tradition reckons her the principal saint, naming her variously the Blessed Virgin Mary, Our Lady, and Mother of God (Gr., theotokos). Her name is the Hebrew Miriam.
 Kall For a municipality in Germany see Kall, Germany.
Kall is a Faroese telecommunications company, which started in October 2000.

After the parliament (Løgting) in 1999 made a new law, that allowed others to compete with Telefonvirki Føroya Løgtings (TFL), which in the
 and account supervisor Erin O'Connell. AlloyRed CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Richard Rosen expects the agency to continue growing.

"Our need to bring on additional strategic and creative staff members is a promising indicator of where we're going," said Rosen. "Increasing numbers of prestigious clients, across industries, are seeking our advertising approach that maximizes marketing dollars with high returns on investment."

Bringing together a diverse set of talents, the enhanced team at AlloyRed includes:
-- David Lemke, senior art director. Lemke will provide creative development for several clients, including Fios, BlueVolt, Symantec and Merant. Most recently, Lemke was creative director at New York web development company, Marketing Services Group, serving as senior manager for many of the firm's most high profile clients. Prior to that, Lemke was senior designer for KVO Interactive/Advertising.

-- Jack Satta, art director/web developer. Satta will collaborate with creative staff on most accounts, utilizing his experience in web development for such clients as Primavera, Symantec, Intuit and Fios. Satta holds six years of design experience, most recently as senior designer at Curiosity Group, serving as lead designer/art director on strategic projects.

-- Corey Anderson, information technology manager. Anderson will build and maintain the technology infrastructure and handle day-to-day operations of the real-time results tracking that AlloyRed conducts on behalf of its clients. Anderson comes to AlloyRed with experience from medical technology company Salu as well as Tektronix.

-- Mary Kall, account director. Kall will collaborate with Rosen and director of client services Mairi Burns on strategy, marketing plans and business development. Kall will lead teams for such AlloyRed clients as GE Capital, Merant and Intuit. Kall holds 17 years of brand and tactical marketing experience, recently serving as director of client services at Ninedots, the former interactive marketing agency.

-- Erin O'Connell, account supervisor, will develop and implement strategic marketing and communications plans, lead account teams, and build relationships with current and prospective clients. O'Connell was most recently freelance marketing manager for the Convention and Visitors Bureau of Washington County and was a strategic account manager at Ninedots prior to that.


Over the last three months, AlloyRed has been awarded multiple new accounts and has increased business with existing clients Primavera pri·ma·ve·ra 1 or pri·ma ve·ra  
n.
1. A tree (Cybistax donnellsmithii) of Mexico and Guatemala, having opposite, palmately compound leaves, yellow flowers, and close-grained, light-colored wood.

2.
 and Symantec. With response rates consistently well above the industry average, AlloyRed often doubles and triples response rates achieved previously by other agencies or clients.

About AlloyRed

AlloyRed specializes in brand-interaction marketing programs designed to drive demand, accelerate the sales cycle, and nurture NURTURE. The act of taking care of children and educating them: the right to the nurture of children generally belongs to the father till the child shall arrive at the age of fourteen years, and not longer. Till then, he is guardian by nurture. Co. Litt. 38 b.  customer relationships while building brand. Its proven approach has generated award-winning work for a diverse range of clients, including Symantec, Primavera Systems, 3M, Lucent Technologies, King Estate Winery win·er·y  
n. pl. win·er·ies
An establishment at which wine is made.

Noun 1. winery - distillery where wine is made
wine maker
, and TaylorMade-adidas. For more information call 503.224.9811 or visit www.alloyred.com
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Publication:Business Wire
Date:Dec 4, 2002
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