AlloyBooks Have Arrived! Teen Web Imprint Launches Initial Four Books in its 12-Book Deal; Madonna and Macy Gray to Judge Poetry Contests at Alloy.com.Business/Entertainment Editors NOTE TO MEDIA: Photo is available in a Smart News Release(TM) on Business Wire's Home Page at www.businesswire.com NEW YORK--(BUSINESS WIRE)--Aug. 15, 2000 Portion of Proceeds Donated to Tori Amos' Non-Profit Organization, RAINN RAINN Rape Abuse & Incest National Network Today, Alloy Online (Nasdaq:ALOY) launched its new teen book imprint, AlloyBooks(TM), in major online and offline bookstores and at its Web site at www.alloy.com. The launch of the first four books Four Books Chinese Sishu Ancient Confucian texts used as the basis of study for civil service examinations (see Chinese examination system) in China (1313–1905). of the 12-book program represents another powerful extension of the Alloy brand in the Generation Y space. The 12 books in the initial AlloyBooks(TM) program are derived from user-generated content The production of content by the general public rather than by paid professionals and experts in the field. Mostly available on the Web via blogs and wikis, user-generated content refers to material such as the daily news, encyclopedias and other references, movie and product reviews as submitted to the most popular channels on the Alloy Web site (www.alloy.com). Focusing on poetry, beauty, dreams and advice, select Alloy visitors' writing will be showcased alongside the likes of Shakespeare, e.e. cummings and popular musicians such as Missy Elliott and Jewel. "The AlloyBooks(TM) program provides another example of Alloy blending an online and offline approach to reach the teen audience and deliver content and commerce," commented Matthew Diamond, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and co-founder, Alloy Online. "This program expands Alloy's reach and brand identity in the Generation Y market while delivering a high margin revenue stream." Alloy visitors will also be able to access fresh content and several online promotions at one of the four mini-Web sites based on the books. There will be poetry contests judged by Madonna and Macy Gray on the "Slam" site. Visitors to the "Advice" site can enter to win a "Win a Life Makeover," where Alloy's trauma team A Trauma team is a group of healthcare workers who attend to seriously ill or injured casualties who arrive at a hospital emergency department. The team is composed of a number of specific roles, with a typical team consisting of: "Alloy was a natural selection as an outlet for Penguin Putnam to try and reach the most amount of young readers," commented Angus Killick kil·lick also kil·lock n. A small anchor, especially one made of a stone in a wooden frame. [Origin unknown.] , VP of Marketing at Penguin Putnam Books for Young Readers. "The content and quality of these books stems straight from the minds of the loyal Alloy users who were afforded the opportunity to be expressive. The creativity of Alloy's fan base and the celebrity participation have proven to be a unique formula in producing such a quality read." Books include: -- SLAM, a showcase of some of the best poems submitted to Alloy poetry contests as well as well-known poems by Emily Dickinson and W.H Auden, slam superstars Saul Williams and Beau Sia, and lyrics from songwriters Macy Gray, Ani DiFranco and Tom Waits. Lyricists such as Rob Thomas Rob Thomas might refer to:
offer up advice on freeing your mind and expressing yourself. The foreword is written by Tori Amos Tori Amos (born Myra Ellen Amos on August 22, 1963) is an American pianist and singer-songwriter. She is married to English sound engineer Mark Hawley. Together they have one daughter, Natashya "Tash" Lórien Hawley, born on September 5, 2000. , with a portion of proceeds going towards Tori's non-profit group RAINN (www.rainn.org), which stands for Rape, Abuse & Incest National Network. -- d.i.y. Beauty, Alloy's homespun guide to looking and feeling your best without going overboard or over budget. Beauty experts Karen Bressler and Susan Redstone craft a how-to guide offering a bevy bevy a flock of birds. of beauty facts and celebrity soundbites from Shirley Manson Shirley Ann Manson[1][2] (born August 26, 1966) is a Scottish musician, the lead vocalist of the band Garbage. Early life Born in Edinburgh, Scotland, Manson is the second of three daughters. of Garbage, Olympic snowboarder Shannon Dunn, Mary J. Blige and Missy Elliott. Jennifer Lopez's personal makeup artist also makes a contribution. -- My Mom Reads My Email, A Loser's Trying to Hook Up with Me, I Just Kissed My Best Friend's Boyfriend and My Life Basically Sucks...any advice? makes a point of offering the best, most sympathetic solutions to each and every embarrassing, horrifying, puzzling problem that enters into one's teenage world. Written by Tucker Shaw and Fiona Gibb, the expert trauma team at Alloy.com, this advice book tackles teen issues like high school popularity and dating your best friend's ex, along with serious concerns like eating disorders eating disorders, in psychology, disorders in eating patterns that comprise four categories: anorexia nervosa, bulimia, rumination disorder, and pica. Anorexia nervosa is characterized by self-starvation to avoid obesity. , drug abuse and suicide. -- Have your teeth ever fallen out in your dreams? Well, you are not alone. Apparently it is the most common dream according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Tucker Shaw, Alloy editorial staff member and resident dream analyst. Exploring the unknown causes and hidden meanings of your dreams in his book Dreams, Tucker offers an authoritative guide to understanding what your dreams say about you with cool facts and insight from experts Freud and Carl Jung. Stay tuned for the next round of AlloyBooks hitting stores in October, which includes: Spiritualized Spiritualized is an English rock band formed in 1990 in Rugby, Warwickshire by Jason Pierce (who often goes by the alias J. Spaceman) after the demise of his previous outfit, space-rockers Spacemen 3. , a collection of personal essays, revealing details of teens ' individual spiritual journeys; and this book is about...sex, a teen's guide to sexuality today. The first two books in the ground-breaking fiction series "Have a Nice Life" will be released in January 2001. Slated for Summer 2001 is "How to be a Rock Star," which chronicles the lives of three bands, including the popular all-girl band "Kittie." About Alloy Online Alloy Online (Nasdaq:ALOY) is a leading Web-centric direct marketer providing community, content, commerce and entertainment to the 70 million teens known as Generation Y. In addition to its unique convergent media model that includes the Alloy.com Web site (www.alloy.com), its e-zine and Alloy print catalog, Alloy has further expanded its media presence through the establishment of Alloy Productions, AlloyBooks and Alloy Entertainment. With a database in excess of 5.5 million and reaching over 10 million teens per month, Alloy offers a unique blend of services which enable teens to shop, interact and explore content on a variety of topics including entertainment, sports, fashion, advice and auctions. Alloy has developed a wide-range of partnerships with premier companies including Kodak, Reebok Ree´bok` n. 1. (Zool.) The peele. , Sony, Clairol, Johnson & Johnson, and Penguin Putnam, Inc. On April 14, 2000, Liberty Digital, Inc., an Internet and interactive television investment company controlled by the Liberty Media Group unit of AT&T, acquired a 16.7% stake in Alloy Online. For further information regarding Alloy Online, please visit the company's Web site (www.alloy.com) and click on Investor Info or call the investor information line at 877-ALLOY-IR. Note: A Photo is available at URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. : http://www.businesswire.com/cgi-bin/photo.cgi?pw.081500/bb4 |
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