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Alloy Ventures Adopts New Name, Raises 5th Venture Capital Fund, Has New Office.


PALO ALTO Palo Alto, city, California
Palo Alto (păl`ō ăl`tō), city (1990 pop. 55,900), Santa Clara co., W Calif.; inc. 1894. Although primarily residential, Palo Alto has aerospace, electronics, and advanced research industries.
, Calif.--(BUSINESS WIRE)--April 26, 1999--

Alloy Ventures today announced that it has adopted a new name and raised another early-stage venture capital fund. Alloy traces its lineage LINEAGE. Properly speaking lineage is the relationship of persons in a direct line; as the grandfather, the father, the son, the grandson, &c.  back over 30 years to Asset Management Company (AMC (Advanced Mezzanine Card) See AdvancedTCA. ), one of the longest-established Silicon Valley venture firms, formed by Franklin "Pitch" Johnson in 1965.

The firm has managed five institutional venture capital funds Venture Capital Funds

An investment fund that manages money from investors seeking private equity stakes in small and medium-size enterprises with strong growth potential.

Notes:
, most recently under the auspices aus·pi·ces 1  
n.
Plural of auspex.


auspices
Noun, pl

under the auspices of with the support and approval of [Latin auspicium augury from birds]

Noun
 of Asset Management Associates (AMA (Automatic Message Accounting) The recording and reporting of telephone calls within a telephone system. It includes the calling and called parties and start and stop times of the call. ), and this entity has now been re-named Alloy Ventures. The partners who have been managing the recent AMA investments will continue to manage the new Alloy Ventures. These include industry veterans Craig Taylor, John Taylor, John, English writer
Taylor, John, 1578?–1653, English writer. He was a boatman on the Thames and hence is often called the Water Poet. A traveler throughout England and the Continent, he recorded his observations in both poetry and prose.
 Shoch, Doug Kelly, Ferrell Sanders, Dave Pidwell, and Tony Di Bona.

Asset Management Company will continue as a private investment vehicle for its founder, Pitch Johnson, who commented that, "I think of myself as a private venture capitalist Venture Capitalist

An investor who provides capital to either start-up ventures or support small companies who wish to expand but do not have access to public funding.

Notes:
Venture capitalists usually expect higher returns for the additional risks taken.
 -- it's a return to my roots. I decided the time has come to not stay full bore in managing other people's money."

Alloy Ventures will continue to focus on early-stage investing in information technology companies and life science companies, on behalf of institutional venture capital investors. Craig Taylor, General Partner at Alloy Ventures, observed that, "The name has changed, and our phone number, but everything else we do remains the same."

Some of the companies that have been created by or invested in by the team at Alloy include: -0-
     aha! software (acquired by Microsoft, MSFT),
     Amgen (AMGN),
     Applied BioSystems (later acquired by Perkin Elmer, PKN),
     Applied Micro Circuits (AMCC),
     Auspex (ASPX),
     Aspect Telecom (ASPT),
     BioMetric Imaging (acquired by Beckton Dickinson, BDX),
     CV Therapeutics (CVTX),
     Fusion (FSON),
     IDEC Pharmaceuticals (IDPH),
     InPart Design (acquired by Parametric Technology, PMTC),
     Latitude Communications (LATD),
     Lynx (LYNX),
     Molecular Dynamics (acquired by Amersham),
     Octel (later acquired by Lucent, LU),
     Pharmacyclics (PCYC),
     Portola Communications (acquired by Netscape, now part of AOL),
     Rasna (acquired by Parametric Technology, PMTC),
     Ready Systems (later merged with Mentor, MENT),
     Red Brick (later merged with Informix, IFMX),
     Remedy (RMDY),
     SapientHealth (merged with WebMD),
     Verity (VRTY),
     and others.


Alloy will continue to manage several of the AMA venture funds, including Asset Management Associates 1996 and a new fund, now called Alloy Ventures 1998. The newest fund represents committed capital of $115M, raised from an array of limited partners including foundations, university endowments, financial institutions, and individuals. The total committed capital under management by Alloy Ventures now exceeds $300 million.

In addition, Alloy Ventures will be relocating to new space in Palo Alto, effective May 1, 1999:

480 Cowper Street Palo Alto, California “Palo Alto” redirects here. For other uses, see Palo Alto (disambiguation).
Palo Alto (IPA: /ˌpæloʊˈʔæltoʊ/, from Spanish: palo: "stick" and alto: "high", i.e.
 94301 650-687-5000 phone 650-687-5010 fax www.alloyventures.com
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Apr 26, 1999
Words:431
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