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Allison & Partners Hires Matt Harris to Lead Media Relations and Branding Integration.


Seasoned Industry Professional Joins as Senior Vice President and Department Head

NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- Allison & Partners, a national independent communications firm headquartered in San Francisco, today announced the hiring of Matt Harris as senior vice president of media relations and brand integration. In this newly created position based in New York, Harris will lead a bicoastal bi·coas·tal  
adj.
1. Relating to both the east and west coasts of the United States, as:
a. Traveling frequently between coasts as part of a business or living arrangement:
 team of media relations professionals, driving top-tier media coverage for clients in four primary practice areas: consumer, professional services, technology and social impact.

With a wide range of national and regional press contacts, Harris has regularly placed clients on major television programs such as "Today," "Good Morning America Good Morning America is a weekday morning news show that is broadcast on the ABC television network. The show was adapted from The Morning Exchange, a morning show created by and airing on the ABC affiliate in Cleveland, Ohio, and was launched nationally as ," "The Ellen Degeneres Show," "The Oprah Winfrey Show," "The Late Show with David Letterman “Late Show” redirects here. For other uses, see The Late Show.
The Late Show with David Letterman is a multiple Emmy Award-winning hour-long weeknight comedy talk show broadcast by CBS from the Ed Sullivan Theater on Broadway in New York City.
," "Entertainment Tonight," "Extra," and "The Tonight Show." Harris has also secured substantial coverage in prominent print outlets such as USA Today, The New York Times, PARADE and The Wall Street Journal.

"The capability of our media department is an important differentiator for Allison & Partners," said Scott Allison, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "With his rich network of media contacts and passion for promoting compelling stories, Matt will make an immediate impact across our diversified client base."

"From Best Western to YouTube and from KPMG KPMG Klynveld Peat Marwick Goerdeler (accounting firm)
KPMG Kaiser Permanente Medical Group
KPMG Keiner Prüft Mehr Genau (German)
KPMG Kommen Prüfen Meckern Gehen
 Corporate Finance to the Goldman Fund, this firm has built relationships with some of the nation's most respected organizations," said Harris. "My team and I are responsible for further boosting visibility for leading brands. Expect big things."

Harris has worked with clients across a broad spectrum of industries including entertainment, toys, franchise/retail, technology and food & consumer packaged goods. During his 11-year tenure in the business, Harris has represented clients that include Mattel, Kimberly-Clark, Schweppes, Clorox, Hyatt, KODAK, Bank of America
See also:  and


Bank of America (NYSE: BAC TYO: 8648 ) is the largest commercial bank in the United States in terms of deposits, and the largest company of its kind in the world.
, Frito-Lay and IKEA IKEA Ingvar Kamprad Elmtaryd Agunnaryd (Swedish home furnishings retailer founder's initials and location) .

Prior to joining Allison & Partners, Harris provided senior media counsel for clients at Ketchum in his role as vice president, media relations. He also created and managed the media relations department for Ketchum's spin-off agency, Emanate. Before that, Harris created and managed the media relations department for Hunter Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most , a full-service marketing and public relations agency where he was senior media director for nearly six years. Harris got his start in public relations at MarketSource/360 Youth, where he was a public relations supervisor in charge of new business outreach, events and promotions.

About Allison & Partners

Allison & Partners is a national independent communications firm with practice areas in consumer, professional services, social impact and technology. The firm builds customized programs integrating media relations, cause-related marketing, brand building, customer and internal communications, public affairs and promotional services. Allison & Partners is a member of Pinnacle Worldwide, an international network of independently owned communications firms in major cities around the world. For more information visit: www.allisonpr.com.
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Publication:Business Wire
Date:Aug 1, 2007
Words:447
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