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Allied Telesyn Router Line Eliminates Sticker Shock.


Business Editors

NetWorld Interop 2000

Booth No. 4057

North Hall, Las Vegas Convention Center The Las Vegas Convention Center is owned and operated by the Las Vegas Convention and Visitors Authority and is located in Clark County, Nevada. It is one of the largest Convention centers in the world. At the end of 2004, the center had 3.

BOTHELL, Wash.--(BUSINESS WIRE)--May 9, 2000

Expert in quality, support and cost-engineering enters market with seven full-featured router router

Portable electric power tool used in carpentry and furniture making that consists of an electric motor, a base, two handle knobs, and bits (cutting tools). A router can cut fancy edges for shelving, grooves for storm windows and weather stripping, circles and ovals
 choices that come complete with value-added

features that others charge for

Allied Telesyn International (www.alliedtelesyn.com), a worldwide leader in simplifying networking for businesses of all sizes, Tuesday announced that it is entering the router market with a product line that targets the small- to medium-sized business and education markets.

A natural extension of Allied Telesyn's already diverse LAN (Local Area Network) A communications network that serves users within a confined geographical area. The "clients" are the user's workstations typically running Windows, although Mac and Linux clients are also used.  product line for those markets, Allied Telesyn has been working since its acquisition of specialist WAN capabilities in mid- mid-
pref.
Middle: midbrain. 
1999 to apply its strengths in cost and reliability engineering Reliability engineering is an engineering field, that deals with the study reliability: the ability of a system or component to perform its required functions under stated conditions for a specified period of time.[1] It is often reported in terms of a probability.  to its full line of WAN solutions. The first seven products in Allied Telesyn's new AT-AR family of remote access routers A network device used to connect remote sites via private lines or public carriers. The router is required at both ends and provides the protocol conversion between the internal network (LAN) and the external network (WAN). See remote access concentrator and remote access server.  are available now.

"We have a simple goal with this new product line," said Vince Ricco, Allied Telesyn's senior vice president of sales. "To provide choices. We want to provide the best overall value in WAN connectivity for small- to medium-sized businesses.

"Overall value means a fair purchase price, and a feature-rich, quality product that's backed-up with excellent development and support engineering, and excellent warranties. The feedback we're getting already says we're achieving our goal already."

The AT-AR family offers a selection of routers designed to support organizations with anywhere from four to 500 WAN access clients with different combinations of basic and primary ISDN ISDN
 in full Integrated Services Digital Network

Digital telecommunications network that operates over standard copper telephone wires or other media.
, frame relay A high-speed packet switching protocol used in wide area networks (WANs). Providing a granular service of up to DS3 speed (45 Mbps), it has become popular for LAN to LAN connections across remote distances, and services are offered by most major carriers. , X.25, T1 and dial-up analog support. Allied Telesyn's emphasis on standards-based features that guarantee full interoperability The capability of two or more hardware devices or two or more software routines to work harmoniously together. For example, in an Ethernet network, display adapters, hubs, switches and routers from different vendors must conform to the Ethernet standard and interoperate with each other.  with existing networks is carried through in these products.

These routers are shipped complete: including the operating system operating system (OS)

Software that controls the operation of a computer, directs the input and output of data, keeps track of files, and controls the processing of computer programs.
 and advanced features for security, management and performance as part of the basic AT-AR router package. With U.S. list prices ranging from $325 for the AT-AR130, a basic SOHO-focused router, to $1,095 for the AT-AR720, a router that incorporates state-of-the-art network security and VPN (Virtual Private Network) A private network that is configured within a public network (a carrier's network or the Internet) in order to take advantage of the economies of scale and management facilities of large networks.  capability, these routers represent an incredible value.

"We're raising the standard for the industry. No nickel-and-diming," added Ricco. "Our approach to packaging -- including everything that the client will want in terms of software and features is an honest approach."

One of Allied Telesyn's early customers in the education market was Seattle-area Northshore School District Northshore School District is a public school district covering portions of both King County and Snohomish County, Washington. The district's service area covers Bothell (including the Canyon Park neighborhood in Snohomish County), Woodinville, Kenmore as well as portions of .

"Allied Telesyn's products blew me away -- first with the feature set, then, with the price. These routers present an unbelievable value. They are consistently better-priced, and extremely reliable," said Jon Wiederspan, the district's network operations manager See datacenter manager. .

They're ideal for the ISPs environment as well. Chicago-based UNETY systems is using AT-AR350 routers to support clients' T1 connectivity.

"We chose to go with the back-to-back router pair configuration because it makes the most sense for a growing company like ours," said Sandra sandra (sänˑ·dr),
adj
 Wearne, UNETY's president and chief executive officer.

"As we sell more T1 service, we just add the router pair to do the job. Allied Telesyn made that growth-oriented reasoning work well for us with reliability, a robust feature set and pricing that makes pay-as-you-grow practical."


Allied Telesyn AT-AR Series Routers

          Profile                   Specifications        U.S.   Comp.
                                                          List   List
                                                                 (a)

AT-AR130 Small business/branch      4 port Ethernet hub,  $325   $1173
         office - Low cost IP only  ISDN BRI port,
         for Internet access        1 Async port
AT-AR140                            4 port Ethernet hub,  $365   $1173
                                    ISDN BRI port,
                                    2 POTS ports,
                                    1 Async port

AT-AR320 School, business or        2 Ethernet ports with $695   $1435
         medical - Secure firewall  firewall,
         for 2 LAN segments;        2 Async ports
         Internet security
         device/firewall
         for cable modem or xDSL;
         restrict or block data
         content for LAN, and any
         router; firewall for
         remote dial-in users

AT-AR330 Business - Permanent       2 Ethernet ports,     $895
         connection to Internet or  1 Sync port,
         central office; secure     2 Async ports
         access to WAN and VPN
         router; dual Ethernet
         segments; low cost
         leased line Internet
         and remote LAN access

AT-AR350 Business - Permanent       1 Ethernet port,      $695   $1495
         connection to Internet or  1 Sync port,
         central office; low cost   2 Async ports
         leased line Internet
         and remote LAN access;
         VPN access router

AT-AR370uBusiness with mission      1 Ethernet port,      $895   $1495
         critical remote            1 ISDN BRI port,
         networking - Continuous or 1 Sync port
         on demand ISDN; ISDN and   2 Async
         lease line support for
         mixed services at remote
         sites

AT-AR720 Small- and medium-sized    Base unit,            $1095  $1771
         businesses - Secure        1 Ethernet port,
         Internet/Intranet access,  2 Async ports,
         including VPN;             2 PIC slots
         interchangeable interface
         cards for easy upgrades
         technology change; high
         performance VPN access
         router and firewall

(a) Average Competitor U.S. List


About Allied Telesyn International

Allied Telesyn International simply connects the world with affordable, highly reliable networking technology and products. Allied Telesyn's product lines build networks that link people to information -- in small networks, across large networks, and over the Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
.

Its Ethernet, Fast Ethernet An earlier name for 100Mbps Ethernet. See 100Base-T.

(networking) Fast Ethernet - A version of Ethernet developed in the 1990s(?) which can carry 100 Mbps compared with standard Ethernet's 10 Mbps. It requires upgraded network cards and hubs.
, and Gigabit Ethernet An Ethernet standard that transmits at 1 Gbps. Used mostly to connect high-end workstations and servers as well as for network backbones, Gigabit Ethernet transmits full duplex from point to point using switches and half duplex in a shared environment (CSMA/CD) using a hub.  connectivity products for fiber optic, traditional copper and mixed networks keep cost of ownership low by delivering quality and backing it with ServiceStor(TM), Allied Telesyn's comprehensive package of service and support programs that include superior warranties and free telephone support.

Incorporated in 1987, Allied Telesyn is headquartered in Bothell, and has locations throughout the U.S. and the world. Allied Telesyn's products are available through a large network of consultants, resellers, retailers and catalogs. Further information on Allied Telesyn International and its products can be found at www.alliedtelesyn.com, or by calling its headquarters at 800/424-4284.
COPYRIGHT 2000 Business Wire
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Publication:Business Wire
Geographic Code:1USA
Date:May 9, 2000
Words:904
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