Alliance Expands Global Merchandising Solutions via Strategic Cooperation Agreement with European Counterpart -- STI Group.WINSTON-SALEM, N.C. -- The Alliance Division of Rock-Tenn Company has entered into a strategic cooperation agreement with STI STI systolic time intervals. Group, a leading European display and packaging manufacturer headquartered in Lauterbach, Germany. STI offers extensive design, manufacturing and contract packing services with plants and branch offices throughout Europe and in Australia. For Alliance customers with multinational brands, this relationship offers the opportunity to develop and execute more effective in-store marketing programs, especially global launches, with streamlined program management services and improved speed-to-market. According to Jim According to Jim is an American situation comedy television series originally broadcast by ABC. The show premiered with little publicity in October 2001, following the surprise hit comedy My Wife and Kids. Einstein, Alliance Executive Vice President and General Manager, "The marriage of Alliance capabilities and know-how in the U.S. and Canada with STI Group's strengths in Europe, provides our customers with an integrated, well-managed solution to global in-store marketing programs. We have canvassed a number of our key customers with multinational brands and they are all excited by the prospects of this integrated global service offering." STI operates 10 manufacturing plants in Europe specializing in flexo and litho-laminated packaging and displays, as well as permanent display production and assembly. STI also maintains sales offices in 17 countries including Australia and an international network for contract packing and logistical services. In each country, STI works with design experts to ensure that specific language, customs and retail requirements are all successfully met. Through its Voxgrafica business unit, Alliance currently provides global graphic management services including brand localization Customizing software and documentation for a particular country. It includes the translation of menus and messages into the native spoken language as well as changes in the user interface to accommodate different alphabets and culture. See internationalization and l10n. with the ability to work in over 75 languages. "We couldn't be more delighted with this new relationship," Einstein added. "STI is the pre-eminent display and packaging company in Europe. Their business model, capabilities and services closely reflect our own. Best of all, their people have the same "can do" attitude that is so essential to providing services and solutions that exceed customer expectations." According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Prof. Dr. Frank Ohle, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of STI Group, "Alliance is the best partner to offer our multinational customers multinational capabilities, combining global campaigns with local requirements and providing tailor-made solutions. Our cooperative effort is a real win-win-win situation for our customers, as well as for Alliance and STI. It goes beyond combining the strength of our two companies to raising the end results to a higher level." As part of the agreement, Alliance and STI will share display and packaging designs, proprietary products, technologies and new materials and will exchange the experiences of the designers, sales and production teams. About Alliance, a Division of Rock-Tenn Company: Alliance is a leading in-store marketing solutions provider that develops both promotional and permanent displays and packaging programs supported by innovative marketing services for major consumer packaged goods Noun 1. packaged goods - groceries that are packaged for sale foodstuff, grocery - (usually plural) consumer goods sold by a grocer plural, plural form - the form of a word that is used to denote more than one and services to companies and retailers. In FY 2007, Alliance annual revenues exceeded $300 million. Rock-Tenn Company is one of North America's leading manufacturers of paperboard, containerboard, packaging and merchandising displays, with pro forma As a matter of form or for the sake of form. Used to describe accounting, financial, and other statements or conclusions based upon assumed or anticipated facts. The phrase pro forma annual net sales Net Sales The amount a seller receives from the buyer after costs associated with the sale are deducted. Notes: This amount is calculated by subtracting the following items from gross sales: merchandise returned for credit, allowances for damaged or missing goods, freight of approximately $3.0 billion. The Company operates locations in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , Canada, Mexico, Chile and Argentina. Alliance can be reached on the web at www.alliancerocktenn.com. About STI Group: STI Group is the leading European display manufacturer and among Europe's top packaging providers. Founded in 1879, STI Group is owned by the fourth generation Stabernack family. The company operates 10 packaging and display manufacturing facilities in Europe and employs over 1,800 people. Revenue for 2007 is 230 million Euros. STI's major customers include many of the largest FMCG FMCG Fast Moving Consumer Goods (fast moving consumer goods “CPG” redirects here. For other uses, see CPG (disambiguation). Fast Moving Consumer Goods (FMCG), also known as Consumer Packaged Goods (CPG), are products that have a quick turnover and relatively low cost. ) manufacturers across Europe, leading industrial goods manufacturing companies and trading groups. STI Group can be reached on the web at www.sti-group.com. |
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