All Beef, New Schtik; A Tubular-Products Partnership Rolls Out in Malls.MAUMEE, Ohio--(BUSINESS WIRE)--May 11, 1998--Hickory Farms, the nation's largest operator of seasonal kiosks, is getting into the cigar business, but they'll never ask, "Want a stogie sto·gy or sto·gie n. pl. sto·gies 1. A cheap cigar. 2. A roughly made heavy shoe or boot. [After Conestoga, a village of southeast Pennsylvania. to go with that Beef Stick and Cheddar?" The company is establishing a number of retail kiosks in shopping malls dedicated to selling a popular line of cigars and accessories from Big Butt Cigar Co. of Redwood City Redwood City, city (1990 pop. 66,072), seat of San Mateo co., W Calif., on San Francisco Bay; inc. 1868. Manufactures include commmunications, electrical, electronic, and medical equipment. , Calif. By combining Hickory Hickory, city, United States Hickory, city (1990 pop. 28,301), Burke and Catawba counties, W N.C., at the foot of the Blue Ridge Mts.; inc. 1870. It is a processing and trade center for an abundant agricultural region (grain, soybeans, poultry, hogs, Farms' strength in retail operations with Big Butt's product development and marketing knack, the companies plan to take Big Butt products to prime shopping venues nationwide. Hickory Farms, the mall-based holiday retail powerhouse A fourth-generation language from Cognos that was introduced in the late 1970s for midrange computers. It supports both character-oriented, terminal-based applications as well as Windows clients. Applications developed under PowerHouse can be imported into Cognos' Axiant client/server environment. , employs a full-time retail operations management Operations management is an area of business that is concerned with the production of goods and services, and involves the responsibility of ensuring that business operations are efficient and effective. capable of running over 1,000 Hickory Farms kiosks during the holidays. Since sales of Hickory Farms products are mostly seasonal, the potential to generate year-round sales of Big Butt Cigar Co. products, utilizing its existing staff and its relationships with mall owners looked pretty appetizing. "We have been looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. 12-month opportunities and counter seasonal opportunities which have good growth potential," says Geoff Smith For other persons named Geoff Smith, see Geoff Smith (disambiguation). Geoff Smith is a musical performer and composer from Brighton, England. He was previously a member of the group Attacco Decente. , VP of Retail and Franchise Operations at Hickory Farms, "and with Big Butt's product development, marketing and success to date, we believe we can roll out a very successful network of cost-effective retail operations." Big Butt Cigar Co. produces premium Nicaraguan cigars and smokers' accessories, including a line of highly decorated T-shirts and hats, and has worked for over three years to build a distribution network in the midst Adv. 1. in the midst - the middle or central part or point; "in the midst of the forest"; "could he walk out in the midst of his piece?" midmost of the premium cigar renaissance. The company discovered that its successful wholesale customers were retailers that knew how to effectively merchandise its soft goods soft goods pl.n. See dry goods. Noun 1. soft goods - textiles or clothing and related merchandise drygoods commodity, trade good, good - articles of commerce , and set out to create a retail pipeline for its popular line of Big Butt goods. "We've been searching for a venue that really showcases our entire product line," says Joe Seither, founder of Big Butt Cigar Co., "and we can create it from scratch with Hickory Farms." The companies have begun a ten-week, eight-city test to prove their Big Butt Cigar Co. Kiosk concept, and if successful, plan to roll out no fewer than 100 locations in the next 12 months. -0- Location City State ________ ____ _____ Northridge Fashion Center Northridge CA Westside Pavilion W. Los Angeles CA North Point Mall Alpharetta GA Northbrook Court Northbrook IL The Galleria at Sunset Henderson NV SouthPark Center Strongsville OH Willowbrook Mall Houston TX Collin Creek Mall Plano TX CONTACT: Hickory Farms Inc. Geoff Smith, 419/893-7611 |
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