Alitalia Turns To QPX To Drive Direct Sales.Business Editors/High-Tech Writers ROME & CAMBRIDGE, Mass.--(BUSINESS WIRE)--March 4, 2004 Alitalia announced today that it has successfully implemented QPX QPX Quicktime Player Extension QPX Compiled Query Program by ITA Software ITA Software, Inc. is a travel industry software company in Cambridge, Massachusetts. The company was founded by computer scientists from the MIT Artificial Intelligence Laboratory in 1996. ITA's first product was an airfare search and pricing system called "QPX". , the world's leading airfare pricing and shopping system, on Alitalia's main Web site www.alitalia.it. Alitalia's customers are now able to easily select from the widest range of fares available for travel anywhere on Alitalia's world-wide network. "With QPX, we have seen an immediate and impressive improvement in Alitalia's on-line sales," said Vittorino Capobianco, Alitalia's vice president of Direct Sales, Loyalty & Distribution. "And as importantly, ITA ITA abbr. initial teaching alphabet ITA initial teaching alphabet: a partly phonetic alphabet used to teach reading ITA n abbr (BRIT) (= initial teaching alphabet) → Software's system has enhanced the overall customer appeal of our Web site." "Alitalia is clearly demonstrating market leadership and innovation," said Jeremy Wertheimer, ITA Software's president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "Alitalia is the first European carrier to turn to QPX - modern technology that is also powering Orbitz, Continental Airlines, Air Canada, Galileo and other airline systems that are leading the way." The QPX implementation has been a particular success story for Alitalia. The project was accomplished quickly and on-time - in less than three months from start to commercial launch. Alitalia plans soon to make QPX available through many of its local Web sites in countries around the world, enabling travelers wherever they live to easily find and purchase tickets on Alitalia. About Alitalia Today, the Alitalia Group has revenues of about EUR EUR In currencies, this is the abbreviation for the Euro. Notes: The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion. 5,000 million and carries 22 million passengers a year, thanks to a young and efficient fleet of around 180 aircraft and the commitment of more than 22,000 employees in Italy and abroad. Alitalia offers millions of passengers throughout the world a unique, instantly recognizable travel experience based on quality and attention to detail. Taking care of customers has always played a central role in Alitalia's activities and strategies. And for this reason, Alitalia joined SkyTeam in 2001, one of the largest international alliances whose prestigious Partners include Air France Air France in full Compagnie Internationale Air France French passenger and cargo airline with more than 200 destinations in some 80 countries. It introduced supersonic Concorde service in 1976, but financial loss led the company to cease its Concorde , Delta Airlines, AeroMexico, Korean Air and CSA (1) (Canadian Standards Association, Toronto, Ontario, www.csa.ca) A standards-defining organization founded in 1919. It is involved in many industries, including electronics, communications and information technology. . The SkyTeam alliance has more than 8,000 flights a day to 512 destinations in 114 countries. About ITA Software QPX by ITA Software is the world's first modern system for airfare pricing, airfare shopping and seat availability management in over 30 years. QPX has been proven to be best in the industry by Orbitz, Air Canada, Alaska Airlines, America West, Continental Airlines, Galileo, Accovia and others. QPX's proprietary technology makes it easy to quickly calculate all available airfares in response to a travel query and then to book and ticket any itinerary directly in a carrier's inventory system or in a CRS CRS Course CRS Certified Residential Specialist (real estate certification) CRS Central Reservation System CRS Can't Remember Stuff (polite form) CRS Cost Reduction Strategy CRS Consumer Relations Specialist . QPX can be fully customized for different markets, market segments, channels or customers. Founded by computer scientists from the Massachusetts Institute of Technology Massachusetts Institute of Technology, at Cambridge; coeducational; chartered 1861, opened 1865 in Boston, moved 1916. It has long been recognized as an outstanding technological institute and its Sloan School of Management has notable programs in business, , ITA Software provides innovative modern software solutions to the air travel industry. |
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