Alison Stein.
The country's 9 million African American African American Multiculture A person having origins in any of the black racial groups of Africa. See Race. baby boomers See generation X. remain a
huge, untapped marketing source, and capturing it calls for a
recognition of the lessons from their childhoods, writes Contributing
Editor A contributing editor is a magazine job title that varies in responsibilities. Most often, a contributing editor is a freelancer who has proven ability and readership draw. Alison Stein Wellner in the February issue of American
Demographics The attributes of people in a particular geographic area. Used for marketing purposes, population, ethnic origins, religion, spoken language, income and age range are examples of demographic data. . Wellner, in a report on black Americans born between 1945
and 1964, chronicles the experiences and demographics of the African
American segment of the nation's most lauded generation. She
writes, "Growing up in a world of segregation and racism created
attitudinal nuances that are not always present among white Boomers.
Indeed, blacks believe that discrimination still plagues society
today." Wellner cites a recent survey that found that nearly six in
10 blacks said, on the whole, they had "worse jobs, income, and
housing due to racial discrimination."
COPYRIGHT 2001 Community Renewal Society
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.
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