Alienware Retail Invasion Begins with Grand Opening of First Retail Location.MIAMI Miami, cities, United States Miami (mīăm`ē, –ə). 1 City (1990 pop. 358,548), seat of Dade co., SE Fla., on Biscayne Bay at the mouth of the Miami River; inc. 1896. -- Visitors of Alienware's New Retail Location Can Test Drive Alienware PCs, Speak One-on-One with Experts, Play the Latest PC Games, Sign Up for Classes, and Plenty More Alienware(R) -- the leading manufacturer of high-performance desktops, notebooks, media centers, servers and professional systems -- has opened its first retail location at Dadeland Mall Dadeland Mall is a large enclosed shopping mall located in Kendall, Florida. The mall is currently owned and operated by the Simon Property Group and opened on October 1, 1962 as a small outdoor shopping center, but was remodeled over the years into an enclosed regional mall. , located at 7535 N. Kendall Drive in Miami. The new location allows customers to try out the latest Alienware products, speak face-to-face with technology experts, sign up to take instructional classes and play the hottest PC games, as well as test drive, custom configure and buy Alienware systems. The retail location marks the launch of Alienware's initiative, which is to create an incredible user experience and give consumers a glimpse into what thousands of Alienware customers have already experienced. The public grand opening of the Alienware retail location will take place on Saturday, December 10th, while a press event will be held on Friday, December 9th. Alienware co-founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Nelson Gonzalez, will be present that day to answer questions from the media. Visitors to the public grand opening will have the opportunity to win an award-winning Alienware Area-51(R) system with monitor and speakers. In addition, several lucky customers will win Alienware's new CE-IV digital audio player See digital music player, digital media hub and digital media server. , and the first 100 visitors will receive a free Alienware t-shirt. Among the products on display and available to try out first-hand are Alienware's cutting-edge gaming systems, home and home office systems, media center systems and accessories. Visitors can also learn about the latest technology by speaking in person with experts from Alienware and other leading companies such as, Microsoft(R), AMD (Advanced Micro Devices, Inc., Sunnyvale, CA, www.amd.com) A major manufacturer of semiconductor devices including x86-compatible CPUs, embedded processors, flash memories, programmable logic devices and networking chips. (R), and Intel(R), which are supporting Alienware in this initiative. "The mission of our new retail location is to create an exuberant user experience that has been thrilling thousands of Alienware customers since 1996," said Nelson Gonzalez, CEO for Alienware. "The new retail location represents an opportunity for customers to see the entire line of Alienware systems, as well as never-before-seen products, in a more personal and interactive manner." "Microsoft is pleased that Alienware is offering consumers a retail experience," said Kevin Eagan, general manager of the OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and division at Microsoft. "Customers who visit Alienware's retail location will have the opportunity to test drive Alienware's highly advanced Windows-based systems before they make purchasing decisions." Alienware's retail location is in Dadeland Mall at 7535 North Kendall Drive in Miami, FL, space K121 in between Macy's and Nordstrom. About Alienware Alienware manufactures high-performance desktop, notebook, media center, server, and professional systems. Alienware offers unique and award-winning products that incorporate state-of-the-art components, innovative engineering and design, and unprecedented customer service. Alienware systems are available direct within the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , Europe, Australia, and New Zealand New Zealand (zē`lənd), island country (2005 est. pop. 4,035,000), 104,454 sq mi (270,534 sq km), in the S Pacific Ocean, over 1,000 mi (1,600 km) SE of Australia. The capital is Wellington; the largest city and leading port is Auckland. , and will soon be offered in other locations around the Pacific Rim Pacific Rim, term used to describe the nations bordering the Pacific Ocean and the island countries situated in it. In the post–World War II era, the Pacific Rim has become an increasingly important and interconnected economic region. . Alienware products can be experienced firsthand at the Alienware retail location in Miami, Florida's Dadeland Mall. For more information, please visit http://www.alienware.com/retail or call 1-800-ALIENWARE (254-3692). About Dadeland Dadeland Mall is located at 7535 N. Kendall Drive between the 826 Palmetto Expressway and US 1 and is managed by Simon Property Group Simon Property Group, Inc. (NYSE: SPG), also known as SIMON, an S&P 500 company headquartered in Indianapolis, Indiana, is the largest developer of shopping malls in the United States. Simon Property Group, Inc. , Inc., headquartered in Indianapolis, Indiana. Dadeland Mall is anchored by Florida's largest Macy's, Macy's Home Gallery & Kids, Nordstrom, Saks Fifth Avenue Saks Fifth Avenue is a chain of upscale American department stores that is owned and operated by Saks Fifth Avenue Enterprises (SFAE), a subsidiary of Saks Incorporated. It competes in the elite luxury department store market with Neiman Marcus, Bergdorf Goodman and Barneys New , JCPenney, the country's largest The Limited and Express and over 185 specialty stores and restaurants. For more information, please call 305.665.6226, or visit http://www.simon.com. |
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