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Alexander's Print Advantage and AxisPointe Join Forces in the Creation of Custom Print Automation for AxisPointe HomeProfile.


SALT LAKE CITY -- Alexander's Print Advantage, the industry's pioneer in customizable graphic communications (www.alexanders.com), today announced a partnership with AxisPointe Inc. (www.axispointe.com) that began last year. Since the partnership was finalized, Alexander's has worked with AxisPointe to create and implement the customized print solution that is the foundation of the AxisPointe HomeProfile system.

The HomeProfile system allows builders to provide their customers with a customized manual and CD containing each new home's unique floor plan, restrictive covenants Restrictive covenants

Provisions that place constraints on the operations of borrowers, such as restrictions on working capital, fixed assets, future borrowing, and payment of dividends.
 and requirements. The HomeProfile manual also includes contact information for every subcontractor One who takes a portion of a contract from the principal contractor or from another subcontractor.

When an individual or a company is involved in a large-scale project, a contractor is often hired to see that the work is done.
 and manufacturer who's worked on the home, in addition to model number, color sample, and warranty care and use information for all the home's appliances and contents. This information is also coupled with a web-based component that allows the buyer and builder to correlate and manage follow-up service requests.

"The key to our partnership with AxisPointe is our ability to automate and track the information from their company across all three pieces of equipment the product needs to be produced on," said Jeff Alexander, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Alexander's. "As a technology integrator, we have to make sure the components of this product are produced in a way that brings them all together into a single manual at the end of the process. In that way, instead of producing a book at a time, we can easily ramp up Ramp Up

To increase a company's operations in anticipation of increased demand.

Notes:
A company might 'ramp up' operations if they just signed a contract creating substantially more demand for their product.
See also: Demand, Economies of Scale
 to any level of production the company needs.

"In essence, we're providing the technology to make AxisPointe's business plan possible," Alexander added.

"When we were launching HomeProfile, we looked at 5-6 fulfillment houses A fulfillment house is a company specializing in fulfillment services. Fulfillment house overview
Fulfillment, also known as order fulfillment or product fulfillment
 in various parts of the U.S., and none of them did printing," says Andrew Smith Andrew Smith or Andy Smith may refer to:
  • Andrew Smith (zoologist) (1797-1872) , Scottish zoologist
  • Andrew Jackson Smith (1815-1897), American Civil War army general
  • Andrew Jackson Smith (Medal of Honor recipient) (1843-1932), American Civil War soldier
, AxisPointe President. "We knew Alexander's as a top-of-the-line print shop, but it was when we saw the assembly and fulfillment part of their operation that we realized we could truly put all of our eggs in this basket."

Both companies anticipate that as AxisPointe continues to grow, the company's partnership with Alexander's will continue to grow along with it.

"Alexander's is the most integrated partnership our company has from a technology standpoint," Smith added. "We are completely confident that we've chosen the right partner to scale our business with us."

For more information about automated print customization or for a free consultation, readers can visit www.alexanders.com or at 800-574-8666.

About Alexander's

Alexander's is a privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 based in Lindon, Utah Lindon is a city in Utah County, Utah, United States. The population was 8,363 at the 2000 census. By 2004 its population had been estimated to increase slightly to 8,489. Geography
Lindon is located at  (40.338552, -111.
. Alexander's is the industry pioneer in the convergence of technology innovation with graphic and print communications. The company's technical specialization is unmatched, based on years of integration experience coupled with the knowledge base that comes from the company's legacy as a leading commercial printer for more than 28 years.

Alexander's unique strengths are two-fold: 1) The Alexander's Advantage platform provides a web-based management console A terminal or workstation used to monitor and control a network. See Microsoft Management Console.  for franchise and distributed companies that is unsurpassed, and 2) Alexander's is the industry's leading and most innovative provider of customized print automation.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 23, 2007
Words:491
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